PR in High Definition

FEBRUARY 24, 2020

When you think about successful and well-known leaders in the business world, which words spring to mind? How about strong? How about wealthy or unscrupulous? What about ‘kind’? Why isn’t kindness desirable in the leadership community? Innovative? Disruptive? Show me the money! Barra took responsibility.

Leadership 71

Leadership Reputation Employee Hotels 71

Onclusive

AUGUST 22, 2017

Instituting a PRTech tool that can help with media monitoring is vital for today’s PR pros who want to be able to quickly draw insights about what’s working and fold those findings back into their workflow. Corporate Communications. Executive Thought Leadership. Crisis Communications. For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

Landis PR

FEBRUARY 26, 2024

Unlike those involved in federal politics, local and state officials are more regularly out and about in their communities, presenting frequent opportunities for direct, ongoing engagement. It is not merely to make our clients known in their community but also to contribute to constructive dialogue and policy change.

Policies 59

Policies Publicity Community Construction 59

ImPRessions - Crenshaw Communications

MAY 11, 2022

People usually think of media pitching and press releases when they think about public relations. With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech. Check it out!

Conference 156

Conference Privacy Advertising Advertising 156

Wadds Inc.

MARCH 2, 2023

A survey by Cision in 2021 reported that media relations came third in the list of reasons for distributing a press release via a wire service after brand visibility (68%) and thought leadership (36%). The first press release was sent in 1906 by Ivy Lee on behalf of the Pennsylvania Railroad. Press releases are nearly useless.

Engineering 98

Engineering Television Travel Financial 98

5W PR

MARCH 28, 2024

But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena. This nurtures a sense of community and builds trust through direct and approachable communication.

Company 78

Company Publicity Financial Crisis Communications 78

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. What is a Press Release? It helps organizations stay informed about their reputation, competitors, and industry trends. What is AP Press Release Style? What is ESG Reporting?

Viral 52

Viral Crisis Communications SEO Reputation 52

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. You can tell a lot about a company by how it handles customer complaints.

Customer Service 227

Customer Service Employee Reputation Leadership 227

Sword and the Script

AUGUST 8, 2023

So, when I saw a piece covering the results of a survey about case studies in Marketing Profs , I pulled the whole report down for a closer look. Linking to case studies from press releases is another good way to repurpose these. Many B2B marketers have never talked to a customer (which is a huge problem the leadership needs to fix).

Case Study 124

Case Study Study Company B2B 124

Onclusive

JUNE 21, 2017

In most instances, PR professionals only see about 5% of the traffic and actions their PR drives because traditional marketing attribution only tracks PR mentions when there is a link,” said Iliff. “We It will set you apart from the 100 other people who only know how to write a press release,” said Iliff. Be a part of their community.

Storytelling 329

Storytelling SEO Community Engineering 329

PRSay

FEBRUARY 14, 2023

In a letter to members at the start of 2023, PRSA Chair Michelle Egan, APR, Fellow PRSA, outlined her priorities for the year, including: “Amplifying our Code of Ethics to ensure that not only our members, but also our entire community at large know what professional communications should entail.” The Code of Ethics is our guide.”

Ethics 167

Ethics Training Social Media Leadership 167

5W PR

JULY 15, 2023

Communicate openly and honestly about the brand, products, and business practices. Share information about ingredients, sourcing, manufacturing processes, and environmental sustainability initiatives. Transparent and authentic communication builds credibility and fosters a positive brand image.

Corporate 78

Corporate Industry Communications Ethics 78

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

Modern public relations (PR) for marketing campaigns Public Relations (PR) is about building trust and genuine connections between brands and those who matter to them. And today, successful PR goes beyond press releases and media kits, even though those two strategies are still relevant.

Video 109

Video Marketing SEO Social Media 109

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe.

Healthcare 131

Healthcare Privacy Print Community 131

Landis PR

APRIL 29, 2024

According to the people of Finland, communications is the world’s most powerful tool for change. In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. Sparring and training must be done carefully and in advance.

Radio 64

Radio Pinterest Television Government 64

PRSay

JUNE 21, 2022

And our agency, Bospar, refuses to stay quiet about it. Our reputation for this approach even led leaders of San Francisco Pride to ask us to lead their communications program for the first real Pride march since the pandemic. Leadership doesn’t come free — it comes at a price. Photo courtesy of bospar pr ].

Crisis Communications 175

Crisis Communications Course Crisis Communications 175

PRSay

APRIL 18, 2024

Taylor Swift’s much-anticipated album, The Tortured Poets Department (out April 19), sounds like it should be about a corporate communications team. In addition to Swift’s mastery of public relations, have you noticed that her catalog of leadership lessons is almost as extensive as her collection of songs? Are you ready for it?

Leadership 185

Leadership Storytelling Viral Banking 185

ImPRessions - Crenshaw Communications

DECEMBER 10, 2019

But it’s a perfect time for fresh leadership, and a good way for Korey to be sent packing as a public face of the brand. It’s about one of the key departments Korey oversaw – customer service – and its seemingly impossible standards. You can tell a lot about a company by how it handles customer complaints.

Customer Service 156

Customer Service Employee Reputation Leadership 156

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Over the past 12 months or so, I’ve easily reviewed and written about more than 20 such PR surveys from the PR sector (there many more about marketing).

Survey 96

Survey Industry Leadership Study 96

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. A friend was calling with the first news about the attacks. I could only think about when and where the next attack would be. 9/11 Memorial Site.

Communications 105

Communications Community Crisis Film 105

PRSay

MAY 8, 2018

For me, health care public relations was about putting the hospital or client in a positive light. Karlie: I remember The Miami Herald did a feature on my mom in the ’80s about flexible work hours, long before they became as prevalent as they are now. She worked full time, had her own home office and served in a leadership role.

Leadership 159

Leadership Conference Local Internal 159

PRSay

JUNE 9, 2022

Migration, Deaf and inclusive storytelling are among terms and concepts covered in the 56th edition of “The Associated Press Stylebook and Briefing on Media Law.”. An exception occurs when writing about historical events that are widely acknowledged as terrorist actions, the AP says.

Guidelines 134

Guidelines Storytelling Report Community 134

5W PR

MAY 26, 2021

Public relations is a mode of strategic communication that aims at building mutual benefits between a company and its publics. It’s about an organization sending a message at the right time and place, and to the right people. Consistent press releases also show that a company’s brand is solid and credible.

Publicity 88

Publicity Reputation Advertising Advertising 88

PRSay

MAY 26, 2020

As hospitals and health care services gradually reopen in the coming weeks and months, communications and PR professionals will be helping patients, caregivers and staff adjust to the new normal after COVID-19. For communicators, the challenge is to help people feel comfortable about returning to their doctors and hospital services.

Communications 189

Communications Crisis System Healthcare 189

PR Fuel

SEPTEMBER 16, 2020

The most common way to reach journalists is through a press release. A press release does not guarantee news coverage, not by a long shot. Journalists receive hundreds of press releases every week, so you need to make sure yours stands out. It takes a skilled, experienced PR strategist to create an effective press release.

Crisis Communications 105

Crisis Communications Product Launch Crisis Reputation 105

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. A friend was calling with the first news about the attacks. I could only think about when and where the next attack would be. 9/11 Memorial Site.

Communications 81

Communications Community Crisis Film 81

Flack's Revenge

AUGUST 24, 2017

All eyes turned to me when the topic of an obituary came up, as I write and work with the press (sure, it’s great to have doctors, lawyers, accountants in your family, but PR is needed too). I am not going to go all mushy here, this is primarily a business blog (find me on Facebook to read about some of the memories and see pics).

Writing 120

Writing Leadership Study Course 120

PRSay

JANUARY 19, 2021

The PR firm’s annual survey, which tracks public sentiment about business, government, nongovernmental organizations and media, says ordinary citizens feel misled and don’t trust the leaders of those institutions “to do what is right.”. Trust scores have dropped for government leaders, CEOs, journalists and even religious leaders.

Government 157

Government Report Survey Media 157

PRSay

OCTOBER 24, 2018

During the May 12, 2016 press conference, he showed himself to be a master of public relations with his unscripted response to a question about why Nissan had purchased the stake in Mitsubishi. Fundamentally, public relations is about managing relationships, grounded in an ethical process of self-correction and two-way communication.

Ethics 261

Ethics Automotive Technology Conference 261

PRSay

APRIL 15, 2021

If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities. “Ben & Jerry’s has been speaking up about social issues for nearly 40 years and it may be more important now than ever. ” — Jennifer Cho, Founder, Pivot & Swerve.

Company 187

Company Employee Internal International 187

Buzzstream

JULY 7, 2021

Thanks to Truliant’s community involvement, there was a relatively strong digital footprint to start. This approach can also be used in tandem with active PR campaigns, as the campaign generates new press recognition, keep tabs on all features and ensure they include a backlink! . Branded Strategies. Strategy #1 Unlinked Mentions.

Case Study 113

Case Study Study Strategy Leadership 113

Stern + Associates

SEPTEMBER 22, 2022

Between impacts from large-scale news events breaking almost daily, after-effects of the pandemic, and concerns about ongoing global conflicts, the uncertainty of what’s coming next is taking a toll on our mental health, including at work. But harmony is possible, says renowned Wharton Professor Stew Friedman.

Employee 62

Employee Leadership Exercises Mobile 62

Stern + Associates

AUGUST 10, 2022

According to award-winning strategist and business journalist Ruchika Tulshyan ( Roo-CHEEK-ah Tool-SHE-yan ), inclusion is the most important leadership trait today. Leaders must develop curiosity, empathy and diversity to take their leadership skills to the next level,” explains Tulshyan. “By

Leadership 62

Leadership Storytelling Policies Groups 62

Stephen Waddington

APRIL 23, 2020

There isn’t any other topic that anyone wants to talk about however trust is at an all-time low. The UK’s response has been daily press conferences. Currently there is no widespread agreement about the number of people who have died from Coronavirus in England. Communities have been strengthened through the crisis.

Government 132

Government Crisis Exercises Retail 132

Konnect Agency

JANUARY 7, 2022

Whether you’re a franchisor looking to generate more franchise sales leads, or a franchisee wanting to promote your business to the local community, a strong public relations strategy can help you achieve your marketing goals. To learn more about local store marketing, find out how geotargeting can help franchise businesses.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

Whether you’re a franchisor looking to generate more franchise sales leads, or a franchisee wanting to promote your business to the local community, a strong public relations strategy can help you achieve your marketing goals. To learn more about local store marketing, find out how geotargeting can help franchise businesses.

Agency 52

Agency Local Newspapers Interviews 52