Waxing UnLyrical

MAY 2, 2014

I tell you all this not to make excuses for being away, but because part of being in a community means we share what’s going on. Through Facebook. This is not an ode to Facebook. We are a community. But many of us have connected on other networks and platforms, which is how I know the community is alive and kicking.

Community 105

Community Insurance Insurance Facebook 105

Karen Freberg

OCTOBER 20, 2019

I was presenting at the Social Media Strategies Summit. This is pretty cool since most academic conferences (except for a few in PR) really focus just on the research / theory side of things, so it is refreshing to know what professionals, brands, and practitioners are doing in social media. Why was I in NYC?

Social Media 42

Social Media Industry Strategy Conference 42

Stephen Waddington

FEBRUARY 14, 2019

Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. We’ve both run workshops and speaking events, but neither are scalable, and they’re only accessible to people that can attend in person. These including blogging, social media and networking.

Communications 95

Communications Community Blogging Agency 95

Waxing UnLyrical

NOVEMBER 22, 2010

Because if there’s one thing I believe takes public relations from good to great, it’s when your audiences start becoming your community through the relationships you develop with them. But I was curious to see how Maddie and Lindy perceived not just Open Community , but its juxtaposition with public relations.

Community 82

Community Publicity Web Social Media 82

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. ” — Stella Low, vice president of communications, Dell. Secretary of Labor.

Conference 109

Conference Internal International Storytelling 109

Stephen Waddington

FEBRUARY 2, 2019

Tool: Twitter fake followers audit SparkToro is a social media tool startup by Moz founder Rand Fishkin. They’ve shifted to other forms of content and platforms such as Facebook and LinkedIn where it’s easier to engage with a community at scale. The Global Digital report examines more than 200 markets.

Instagram 60

Instagram Policies Twitter Mobile 60

Waxing UnLyrical

DECEMBER 16, 2010

All the comments were thoughtful, but there were a few that made me think a lot more about this whole “social media&# thing. But truth be told, after a while, this ‘social media’ stuff has made me consciously LESS social both in person and online, and I have my reasons. Interesting.

Social Media 89

Social Media Media Facebook Twitter 89

PRSay

MARCH 30, 2018

Facebook is an easy target right now. 2011 — Facebook follower numbers seemed to grow on their own. People were actively looking for Facebook pages to “like.” And Facebook actually showed them your posts! Get more media pitching knowledge from Michael Smart here.

Facebook 92

Facebook Newspapers Google Strategy 92

Cision

JANUARY 13, 2017

Public Relations Company, Phil has served as the Public Relations Director for a myriad of companies, community initiatives and professional organizations. I am planning on doing this by hosting a variety of forums, workshops and seminars in one of the most active regions in the world — the empire state.

Local 120

Local Radio Community Tools 120

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

Waxing UnLyrical

JANUARY 4, 2011

In fact, heavy manufacturing is probably the only exception in sectors that have been compelled to adopt social as a medium to “be remarkable&# in human terms to their followers. Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide.

Social Media 78

Social Media Web Media Measurement 78

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Completely. Here’s the interview.

Social Media 61

Social Media Media Crisis Energy 61

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Social Media Week. March 1 - 3, 2020 | San Diego, CA. Advertising Week.

Conference 97

Conference Marketing Case Study Content Marketing 97

Karen Freberg

JUNE 18, 2020

I was honored to be asked to present at this year’s event, and I focused my talk on building your personal branding empire on social media. I also loved the fact there were hands on workshops – this was great to see and I wish more academic conferences did this. I was able to take so many notes during these talks.

Conference 61

Conference Education Pinterest Meeting 61

Waxing UnLyrical

FEBRUARY 6, 2015

When I teach workshops, there are certain stumbling blocks to smart social PR strategy that come up frequently. As the workshop facilitator, it’s my job to help participants understand how to overcome these challenges or, at the very least, find a way to deal with them that’s not quite as painful. This is true. Whoa, Nelly.

Strategy 40

Strategy Social Media eBook Community 40

Stephen Waddington

JUNE 26, 2018

Brandwatch helps spot patterns in thousands of social media posts, and quickly determines their sentiment. It’s a debate that’s taking place not in the media or PR industries, but among the computer and data science communities. History repeated itself ten years ago with the emergence of social media.

Ethics 69

Ethics Analysis Technology Data 69

Contently - Strategy

AUGUST 19, 2020

Fleetwood-Beresford worked in this capacity for Roche, joining a few in-person brainstorming workshops. Even when I’ve done whole-day workshops, they were designed with me in mind,” Fleetwood-Beresford said. Reaching a new community. Many advocates have developed sizable followings on social media.

Healthcare 110

Healthcare Content Marketing Marketing Instagram 110

Waxing UnLyrical

MAY 23, 2019

This is the start of building a real community. Of course, you will be communicating on social media. Facebook and LinkedIn groups are wonderful for keeping in touch during “off” times. Develop a sense of community. Of course, the real sense of community is built off-line. And it’s easy today.

Communications 59

Communications Nonprofit Training Community 59

Solo PR Pro

DECEMBER 22, 2020

When you attend PR conferences, you get access to workshops, talks and panels led by industry professionals, plus the chance to network and brainstorm with PR professionals just like you. Mary Deming Barber, a member of our Solo PR Pro Facebook group , says she always attends PRSA’s conference. 10 PR conferences you can’t miss in 2021.

Conference 58

Conference Content Marketing Community Education 58

Karen Freberg

JUNE 26, 2022

Just waiting to see if the lightening bolts from the academic community will come down. Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. Yep, I said it. A place making a difference.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Karen Freberg

JANUARY 20, 2020

We had several panel sessions that were exclusive for our community at Cannes Lions last year, and a dedicated half day summit where we were able to summarize the lessons, sessions, and materials from the week. It was at Cannes Lions where I had the chance to chat w/ Gary about education, future of work, and social media.

Education 56

Education Industry Case Study Conference 56

Karen Freberg

AUGUST 11, 2019

I talked about the work I am doing with Facebook and of course the Educators Summit we had this year at Cannes Lions with these professors, and I do think this is a trend to note here for the upcoming PhD students here as well. Perhaps proposing some workshops, talks, or sessions on this would be very helpful. Meeting up with friends.

Conference 48

Conference Education Groups Journalism 48

Waxing UnLyrical

MARCH 27, 2015

It’s seen and heard enough to do a cut-and-paste job on a PowerPoint deck, slap some logos on it and present it as a “social media strategy.” ” But most of the time, social media is only used to push pre-approved messaging out, and there’s nothing strategic about it.

Social Media 40

Social Media Strategy Community Agency 40

Waxing UnLyrical

DECEMBER 28, 2010

If you are looking for ways to energize your public relations and social media efforts in the new year, you might want to re-read a fairy tale. Sign up post-haste! ), you’ll remember I profiled Dan Gordon and his use of social media. And they almost always end with a “happily ever after.&# Seriously.

Publicity 95

Publicity Facebook Twitter Measurement 95

Waxing UnLyrical

NOVEMBER 3, 2010

So I’m quite delighted that he will be joining the #measurePR Twitter chat on November 9, to talk about social media ROI and possibly quite a bit else. And I hope we’ll see you. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Regardless, thanks for visiting!

Measurement 102

Measurement Blogging Tourism Social Media 102

Waxing UnLyrical

SEPTEMBER 21, 2015

I’m excited – this is my first time keynoting at #PRAXIS2015 , as well as teaching multiple workshops around India and the UK. Why: “Even if you are not directly charged with managing your organization’s social media properties, there is always a way social can support, supplement or complement your job.

Travel 40

Travel Content Marketing Corporate Writing 40

Waxing UnLyrical

SEPTEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali MeasurePR, the Don Bartholomew Edition Round II September 21st, 2010 Tweet I probably sound like a breathless teenager But last week’s #measurepr chat with Don Bartholomew was Awesome.

Measurement 60

Measurement Social Media Tourism Twitter 60

Waxing UnLyrical

NOVEMBER 15, 2010

Take this example: Let’s say you’ve created a tool that helps non-profits with social media, and you are sending out a news release as part of your launch. Your keywords might be “social media for non-profits.&# In Google you get: Let’s face it. Click here to try reconnecting the live stream. |

Google 109

Google SEO Engineering Measurement 109

Waxing UnLyrical

AUGUST 27, 2010

Fortunately, Don Bartholomew of Fleishman-Hillard - whom you may know as @donbart on Twitter – will rectify that this coming Tuesday, when he joins us to chat about social media “ROI.&# But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization.

Measurement 67

Measurement Twitter Tourism Social Media 67

Waxing UnLyrical

DECEMBER 5, 2010

As I wrote yesterday’s post, and then read through the comments, I re-learned a lesson I thought I’d already learned: that the community you are trying to build is great; but the community you have is even more important. Why: Jen is one of the finest people it’s been my privilege to meet through social media.

Facebook 80

Facebook Twitter Measurement Blogging 80

Waxing UnLyrical

NOVEMBER 6, 2010

Comment as pts moderator Joe Hackman Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Burke Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Tourism 62

Tourism Measurement Twitter Facebook 62

Waxing UnLyrical

FEBRUARY 7, 2011

Comment as pts moderator 3HatsComm Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment pts mod Shonali Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New!

Tourism 64

Tourism Measurement Twitter Blogging 64

Waxing UnLyrical

NOVEMBER 17, 2010

Just saying… I really started thinking actively about things like this after attending a writing workshop by the oh-so-fabulous Ann Wylie (you really should sign up, if she’s teaching anywhere near you). On that note, diversifying media can add appeal too, like adding mini video or audio casts. pts Settings.

Blogging 86

Blogging Writing Facebook Twitter 86

Waxing UnLyrical

OCTOBER 10, 2010

Why: Amplify is one of the most interesting, community-oriented social platforms around. Get Shareaholic test Filed under Communication , Social Media , Weekly Roundup | Tags: connections , linking , thinking | Comments (3) Site settings comment help? Why: Mollie is actually thinking instead of simply linking.

Measurement 59

Measurement Tourism Twitter Blogging 59

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. While using social media to defend your reputation is important, collaborating with the mainstream media also helps to build support.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

OCTOBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Let Your Freak Flag Fly October 6th, 2010 Tweet This is a guest post by Narciso Tovar This past week, I gave a presentation to the Dallas IREM group about the importance of giving social media a second look.

Social Media 73

Social Media Twitter Facebook Measurement 73