Critical Mention

OCTOBER 21, 2018

They have all been in the news for being involved in a crisis in the past couple of years. The lists go on and on when it comes to crisis communications case studies. As I have shared with students and young professionals, if you go into crisis communications, you will always have a case to discuss and work to do.

Crisis 80

Crisis Crisis Communications Case Study Social Media 80

Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. It’s not about you, it’s about the community and how we are all working together for a solution. #5

Communications 69

Communications Crisis Communications Crisis Social Media 69

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Solo PR Pro

JANUARY 17, 2023

Learn from the experiences of: Kathy Casciani, Azul Communications. Emily Myers Duke, Pretty Creative PR. Elisa Smith, senior communications consultant. I also saw a niche for solo PR consultants with my specialties — media relations, crisis communications and community outreach — in my area.

Agency 108

Agency Travel Groups Community 108

Prohibition

DECEMBER 17, 2021

When a crisis hits the news, we are reminded of a valuable lesson: that companies and businesses often have to act fast in order to prevent further damage from taking place. Crisis communications is an important aspect to tackle as a business owner. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Doctor Spin

FEBRUARY 22, 2024

PR professionals control the narrative, mitigate damage, and restore public confidence during a crisis. Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. It’s also a major field of academic research!)

Publicity 52

Publicity Public Affairs Journalism Corporate 52

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Terry is president, Jaron Terry Communications, serving clients in Central Ohio, and is adjunct faculty, Franklin University, where she teaches crisis communications.

Nonprofit 102

Nonprofit Employee Leadership Crisis Communications 102

Karen Freberg

NOVEMBER 15, 2020

With that being said, it brings up the the need for our community to have more resources and opportunities for book writing. I can’t write (unless it’s creative) at night – even with coffee in hand! Passionate about all things crisis communications? I was honored and truly touched to receive this award.

Writing 105

Writing Chemicals Conference Resources 105

Karen Freberg

MAY 29, 2020

Most of the classes I teach focus on applied practices of social media, crisis communications, and public relations. They built a strong community and presence on their social media channels. The brand literally was ALWAYS on the leading edge of doing something creative and innovative in the community.

Course 63

Course Case Study Social Media Crisis Communications 63

Karen Freberg

OCTOBER 17, 2021

Not just as a researcher and member of the PR academic community, but a mentor and advocate for the next generation of professors and scholars entering the field. However, when it comes to certain areas like crisis communication, social media, and now influencer marketing – yes. The claim that PR research is siloed.

Study 111

Study Journalism Interviews Conference 111

Waxing UnLyrical

MAY 1, 2020

I would have given them props for being creative, trying to extend a relationship with me (their customer) beyond the box office (which is where they ultimately want me to end up)… because that is what good marketers do. ”) to pseudo relational (“let us be your fake music therapist!”)

Crisis 82

Crisis Community Ethics Groups 82

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. These include strategic planning and communication, new and social media, organizational planning, broadcasting, as well as media relations and writing.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Maxim Behar

DECEMBER 20, 2022

And I want to say that you are one of the most creative, one of the most energetic person, PR person, I’ve met in my life, and I’ve met you several times. I know you, I know that this award will be an inspiration for you for more creative, more innovative, more influential PR work. . Senior Communications Manager, EIT Urban Mobility.

Energy 52

Energy Groups Internal International 52

Karen Freberg

JUNE 11, 2018

This can be done for both positive campaigns, but can also be used in crisis communications. Disrupting the norm through word of mouth communication. I think we are going to see more creative activations and campaigns that will continue to push the boundaries of both creativity and strategy here. Best Wishes,

Social Media 42

Social Media Case Study Media Creativity 42

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Burrelles Fresh Ideas

MAY 30, 2023

More creative content marketing methods help you reach a variety of audiences while also meeting the various accessibility needs of your demographics. Not to mention that it’s a PR activity in itself to show you’re genuinely enthusiastic about investing in professionals that represent a range of communities.

How To 40

How To Ethics Education Creativity 40

Cision

APRIL 28, 2015

A community uniting around a labor strike? Images: Bart Everson , Caelie_Frampton ( Creative Commons ). The story became one of helping employees and reinstating an employer known for taking care of his workers and customers. The locals loved the story. More importantly, they acted and joined the unfolding story. The media loved it.

Employee 120

Employee Print Customer Service Local 120

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. Cheers to another great conference where the Solo PR community learned, laughed, and broke bread together. Lisa Gerber, Founder, Big Leap Creative. Are you ready for a crisis? Conference highlights.

Conference 40

Conference Crisis Community Crisis Communications 40

Karen Freberg

DECEMBER 30, 2019

Great colleagues, students, community, school, and area. This decade allowed me to fine tune, evaluate, and creatively execute assignments and opportunities for my students over the years with some amazing clients, such as The Louisville Bats, The Breeders’ Cup, and most recently Facebook. Freberg 2.0 (Mom General Motors (2015).

Social Media 56

Social Media Conference Travel Internal 56

Sword and the Script

NOVEMBER 26, 2019

PR pros that report to the CEO might be less interested, but I’d challenge that segment of our community to give it some thought. On our call, Cision suggested a potential use case in crisis communications – target readers of negative coverage with a statement. 5) Cision Impact pricing and customers.

Publicity 90

Publicity Media Advertising Advertising 90

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Karen Freberg

MARCH 16, 2018

I had the chance to present and attend the CASE Social Media and Community conference in New Orleans these past few days. I was surprised to learn not many professionals were actively doing any influencer marketing for their campuses, and no one was doing anything related to this for crisis communications. My response?

Education 44

Education Social Media Trends Media 44

Karen Freberg

DECEMBER 3, 2017

I had the chance to integrate the Meltwater University program in my PR and Crisis communications graduate class at the University of Louisville. Meltwater provided the light to guide us on where we need to go, what actions to take from the data, and serve as a springboard for new ideas and creative executions.

Crisis Communications 52

Crisis Communications Data Analytics Local 52

Sword and the Script

AUGUST 29, 2017

More than once I’ve seen solid thought leadership content languish unread until it’s discovered by an influential blogger with a small but tight link to a niche community. This also works the other way around in crisis communications. Then it spreads like a virus. 3) Content must be easily absorbed.

Leadership 65

Leadership B2B Study Marketing 65

Solo PR Pro

AUGUST 2, 2022

Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” ” The class was horrified when I described the chains we used to make out of them, and the dresses, curtains and other assorted creative uses for them.

Education 107

Education Course Nonprofit Resources 107

Waxing UnLyrical

JULY 12, 2018

Image: Bess-Hamiti via Pixabay, Creative Commons License CC0. The site has 5,000 agency and professional profiles in areas including: crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography and video.

Brand 74

Brand Branding Banking Financial 74

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding.

Data 42

Data Media Case Study Social Media 42

MaccaPR

OCTOBER 28, 2014

While on the road in Boston for his Mastermind series, his workshop for business leaders to take their companies to the next level, the MaccaPR blog had a chance to pick his brain on the topics of PR stunts, evolving media relations, NFL crisis communications and social media communities. A speed round of PR creativity!

Interviews 54

Interviews Financial Social Media Crisis 54

Waxing UnLyrical

SEPTEMBER 28, 2010

Image: Geoff LMV via Flickr , Creative Commons These included sentences like On what Pepco’s crisis communication plan is: “Pepco takes its responsibility to keep customers informed seriously. Our crisis communications plan consist of pre-event, event, and post-event reporting guidelines and information.

Social Media 61

Social Media Media Crisis Energy 61

Stuart Bruce

FEBRUARY 21, 2015

International Air Transport Association global crisis communications summit – 20 points. CIPR Innovation and Creativity toolkit – 10 points. Buzzing Communities – Richard Millington – 10 points. Reading – books, guides etc. PR is dead by Robert Philips – 10 points.

Case Study 60

Case Study Conference Training Wikipedia 60

Sword and the Script

APRIL 2, 2019

The legal community, and more specifically the in-house effect on law firms bear insight. Similarly, and though we don’t use the terminology, big businesses hire panels of marketing agencies too – PR, creative, SEO, social, digital, advertising. By the way, the WSJ reporter on that byline used to write for PRWeek).

Agency 93

Agency Trends Marketing Survey 93

Waxing UnLyrical

APRIL 15, 2016

blog posts, maybe even building to a blog community). I bet you could come up with some very creative ideas – those are just a few basic ideas as an example. Make sure your crisis communications plan accounts for influencers gone wild. So we suggested things like: short-form content (e.g. long-form content (e.g.

Marketing 40

Marketing Guidelines Banking Social Media 40

Sword and the Script

DECEMBER 26, 2023

Performance marketing has led the community to this wild notion that B2B marketing should only engage in measurable tactics. There’s a lot of opportunity, particularly on LinkedIn, to experiment with creative, educational and interesting content that keeps people on platform. Finally, 2024 also brings another U.S.

Writing 192

Writing Communications Marketing B2B 192

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Regardless, thanks for visiting! These fine folk did: Jan.

Crisis 71

Crisis Twitter Facebook Measurement 71

Newsfile

JANUARY 30, 2024

However, remember that AI should not replace human-written content and creativity. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Personalize communications to make customers feel valued.

Trends 105

Trends YouTube Video Social Media 105