Sword and the Script

OCTOBER 25, 2022

90% of comms pros surveyed say their work has changed some, and of those, 50% say communications work has changed significantly. Most communicators say the volume of work has grown, but so too has the variety of work. Those who said communications work has “changed very significantly,” wrote: 1. Proven business value.

Communications 122

Communications Crisis Internal International 122

ImPRessions - Crenshaw Communications

DECEMBER 17, 2019

The boom comes thanks to data privacy concerns and the call from major advertisers for greater transparency and control over their digital advertising. A patchwork of privacy regulation s has challenged all the major players. At the same time, browser companies like Apple, Mozilla and Google have taken aim at cookie-based tracking.

Privacy 156

Privacy Advertising Advertising Data 156

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Privacy regulations. The GDPR privacy rule officially blazed into our lives in May. And it won’t be the last data protection or privacy regulation we’ll see. 5 tech PR trends. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

MARCH 3, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 256

B2B Pitching Conference Privacy 256

Landis PR

FEBRUARY 5, 2024

It’s not just about creating buzz; it’s about strategic communication that connects with your target audience. Investors and partners may require more formal communication, like press releases and reports. Privacy Concerns: AI involves handling large amounts of data and raising privacy and ethical concerns.

Publicity 59

Publicity Privacy YouTube Analysis 59

Wadds Inc.

MAY 17, 2023

Adoption of AI in public relations is slow, hindered by skills and organisational investment A USC Annenberg and WE Communications report - Fascinated and Frightened: How are communications professionals viewing the ai opportunity ahead? The issue is compounded by tightening budgets within agencies and communication teams.

Publicity 141

Publicity Case Study Privacy Ethics 141

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2016

As investors turned bearish, Google parent company Alphabet surpassed Apple in market capitalization – a psychological milestone. But it did so in a way that invited support from data security experts and tech influencers and positioned the company as protecting the privacy of all iPhone users. Earlier this month The Wall St.

Privacy 174

Privacy Data Government Journalism 174

ImPRessions - Crenshaw Communications

MARCH 2, 2020

The year has already brought huge changes in many digital technology categories, like the news that Google will end cross-site third-party cookie sharing. The announcement may mean nothing to most consumers, but for our clients in media, ad tech, data privacy, and digital security, it’s a big deal.

B2B 156

B2B How To Pitching Conference 156

Wadds Inc.

JUNE 19, 2023

management paper for corporate communicators and public relations practitioners highlights the impact of AI and what you should be doing about it. has produced a management paper for corporate communicators and public relations practitioners called The Impact of AI on Public Relations. A new Wadds Inc. It covers the following topics.

Publicity 105

Publicity Policies Training Engineering 105

ImPRessions - Crenshaw Communications

APRIL 6, 2018

The online communications revolution has unleashed a Pandora’s box of disturbing problems that threaten privacy, democracy — even the concept of objective truth. Another dilemma for the platforms is that both human intervention and technology algorithms have disadvantages, so in a way, they ‘re in a trial-and-error phase.

Government 149

Government YouTube Wikipedia Google 149

PR in High Definition

MAY 26, 2020

Zoom has been a go-to platform for many despite the security and privacy concerns, but the big tech firms have finally arrived with their products to take on Zoom. Google has just launched Google Meet; it’s free and currently has no time limit, you just need a Google account to access. Ofcom says yes!

Google 62

Google Privacy Conference Facebook 62

Stephen Waddington

OCTOBER 9, 2018

Digital communication has become a war zone. Even the language that we’ve adopted to describe modern corporate communication has military overtones such as disintermediation, rebuttal, hyper targeting and media weaponisation. We’re only starting to understand the impact of technology platforms such as Google and Facebook on society.

Brand 109

Brand Branding Privacy Hotels 109

Shift Communications

JUNE 19, 2017

Marketers, advertisers, and public relations professionals are ill-informed and ill-equipped to manage the largest change in data and privacy in the last 20 years: GDPR. GDPR, the General Data Protection Regulation, is an EU regulation which strengthens data protection and privacy for EU citizens and the companies they do business with.

Publicity 163

Publicity Marketing Privacy Advertising 163

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Both owned by Facebook, they’ll keep the monolith steady, despite its privacy scandals, for years to come. My good friend Judy Gombita introduced us, and I am glad that she did.

Marketing 244

Marketing Facebook Social Media Community 244

PR in High Definition

JANUARY 26, 2022

So, for some, keeping abreast of technology news last month may not have been a priority. The battle for online safety privacy continued as Twitter prevented users from sharing pictures and videos of others without their permission, and Twitch rolled out AI to prevent banned users from rejoining the site. Sign up to our Firewire here.

Privacy 62

Privacy Technology Google Video 62

Waxing UnLyrical

NOVEMBER 30, 2012

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com.

Social Media 111

Social Media Communications Healthcare Insurance 111

Stephen Waddington

FEBRUARY 24, 2020

They must work in tandem with tech developers to ensure new technology is sufficiently regulated and ethically implemented. Google and Facebook are part of the partnership. Our members are often the intermediaries between organisations and the public. They hold an extremely powerful - and privileged - position.

Government 78

Government Policies Ethics Media 78

Stephen Waddington

JUNE 23, 2019

63% of US adults actively try and limit usage leading Apple, Google, Facebook and YouTube to launch time tracking features. #8 The conversation about user privacy is growing louder. Platforms are attempting to get ahead of the issue by improving privacy management. Technology is also enabling a remote workforce.

Report 81

Report YouTube Privacy Web 81

ImPRessions - Crenshaw Communications

SEPTEMBER 29, 2017

In fact, by the end of this year Facebook and Alphabet (Google’s parent) will account for half of all ad revenue worldwide, and more than 60% in the U.S. As it has grown in size and influence, Facebook stubbornly maintained that it’s a technology company, not a media business. appeared first on Crenshaw Communications.

Facebook 157

Facebook Reputation Mobile Privacy 157

Solo PR Pro

JULY 3, 2019

Privacy and overuse are causing Internet and social media users to actively consider their usage. Google and Facebook still lead in ad share, with Amazon, Twitter, Snapchat, and Pinterest gaining. We see this activity with Google GSuite, Zoom, Dropbox, Slack, SurveyMonkey, Canva, and many more. E-commerce and Online Advertising.

Report 45

Report Privacy Pinterest Retail 45

Waxing UnLyrical

JULY 24, 2013

You put on your Dr. Mom hat, jump online and feverishly Google their symptoms, you check social media to see if any of your friend’s children are sick. As a parent you feel relieved, empowered and thankful to have a doctor that is open to communicating with her patients online , instead of feeling left to blindly search on WebMD.com.

Social Media 76

Social Media Communications Healthcare Insurance 76

Newsfile

FEBRUARY 27, 2024

Associated Press (AP) Thomson Reuters Bloomberg News Bloomberg Terminal Refinitiv Eikon FactSet Dow Jones News D ow Jones Factiva Apple News Google News Yahoo! This strong platform for financial professionals offers real-time, in-depth market data, analytics, trading tools and communication features. But let’s dive a little deeper.

Financial 52

Financial Media Analytics Data 52

Presspage

OCTOBER 12, 2017

It provides safe communication when using websites, email, instant messaging etc. SSL provides security in two steps, which offers online privacy and data integrity. The communication to this server is unprotected and not encrypted. This two-step process ensures a safe connection and safe communication of data between servers.

SEO 74

SEO Web Privacy Google 74

Flack's Revenge

AUGUST 28, 2018

They’re considering making the major platforms like Google, Facebook et al, pay copyright fees for all the content that they now freely distribute and monetize. There is legislation brewing in Europe that could upend digital media. It may seem nuts and I never thought I’d agree with such a scheme.

Privacy 120

Privacy Journalism Government Google 120

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 192

Writing Communications Marketing B2B 192

PR Conversations

AUGUST 7, 2014

Things ain’t what they used to be; the end of the beginning around wearable technologies and the device jumps PR practitioners are about to encounter. As I sit here, at the end of the beginning, I wonder what future colleagues will make of the collective inaction around wearable technologies and the device jumps we are about to encounter.

Publicity 87

Publicity Ethics Technology Government 87

Shift Communications

SEPTEMBER 21, 2017

Public sentiment toward technology vendors is undergoing a significant shift. The shift reflects a growing skepticism in the claims technology providers make about their products and services. Currently, the skepticism is mainly focused on consumer facing vendors such as Google and Facebook. How Is The Market Changing?

B2B 60

B2B Leadership Crisis Communications Technology 60

Ethical Voices

APRIL 3, 2023

Over the past 15 years, I’ve primarily worked with trade associations and professional societies, starting back in marketing communications, then moved to an ops role leading public relations, marketing, event planning. We’re starting to see more ethical issues with data and privacy, and what information is shared.

Ethics 78

Ethics Privacy Data Financial 78

Mark My Words

JULY 29, 2016

There is something intrinsically admirable to survival, and this is something that is often underestimated by communicators. For brands in crisis or disrupted technology the future is always all or nothing. Either we weather this storm or perish, invent the new google or go back to selling double glazing. Take Jeremy Corbyn.

Privacy 60

Privacy Ethics Technology Leadership 60

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Alert communicators to spiking cultural moments for comment – or newsjacking.

Media 88

Media Data Reddit Crisis 88

Mindful Marketing

NOVEMBER 6, 2021

The recent decision of the planet’s most widely used social media platform to rename itself Meta surprised many; yet, it’s a move we’ve witnessed before, one of the most notable happening in 2015 when Google grew into Alphabet. There are undoubtedly more, but here are four main moral concerns related to the metaverse: 1.

Facebook 73

Facebook Google Privacy Tools 73

Scott Public Relations

SEPTEMBER 26, 2018

CAPP points out that when patients access their own doctors via telehealth, it’s possible to integrate the digital communications with the patient’s medical team and their electronic health record. Providers need access to evidence-based research on the best practices for telehealth technology.

Healthcare 40

Healthcare Insurance Insurance Guidelines 40

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.

Agency 84

Agency Enterprise Technology Analytics 84

Ethical Voices

FEBRUARY 12, 2024

Joining me on this week’s episode is Christie Goodman , the director of communication for the Intercultural Development Research Association. There was a group of students in another part of the state who had been collecting stories from their peers on a Google form about discrimination that they were experiencing.

Ethics 79

Ethics Nonprofit Community Examples 79

ImPRessions - Crenshaw Communications

APRIL 8, 2021

For years, the enormous role technology plays in our lives and our reverence for brands like Apple and Amazon shielded the sector from greater taxation and regulation. As a sector, technology has lost its luster. It’s the lowest point for technology in the 11-year life of the survey in 17 of 27 countries, including the U.S.

Reputation 305

Reputation Privacy Data Advertising 305

PR 20/20

JUNE 14, 2018

For many of us, the answer is glancing at our collected analytics once a month, quarter or year because we don’t really have the time to deep dive through Google Analytics and excel spreadsheets. Performance data from Google Analytics, HubSpot, Salesforce and Facebook ads are powerful on their own. Communicate the Story to Others.

Data 51

Data Report Analytics Privacy 51

Communications Conversations

FEBRUARY 17, 2015

And yeah, any class would involve lessons around online privacy and cyber security, as Baer points out. Using technology in the classroom is a great thing. Other Technology Trends social media academics social media grade school social media high school social media middle school' Good for them. BIG difference.

How To 60

How To Web Social Media Privacy 60