PR for Anyone

FEBRUARY 21, 2024

Her insights have been featured in such publications as The New York Times, the Associated Press, Women’s Health, Psychology Today, Mental Floss, Yahoo!, Saltz recommends activities like aerobic exercise, paced deep breathing, and progressive muscle relaxation to alleviate anxiety and promote relaxation. and many more.

Exercises 130

Exercises Social Media Television Comparison 130

Deirdre Breakenridge

APRIL 5, 2019

Communication is at the heart of your business and every relationship you build. Modern communicators have a responsibility to use communication as a way to build bridges between people and groups; sharing communication to help, uplift and ignite passion and positive momentum. It’s a do “good” and do “no harm” approach.

Infographics 266

Infographics Communications Leadership Social Media 266

Sword and the Script

DECEMBER 16, 2021

88% of PR pros say creativity is critical for businesses to recover from the pandemic – and other public relations statistics summarizing 2021 . Every year this blog pours over dozens of public relations surveys and breaks down the findings. The 10 top communications challenges facing PR. 37% said cutting through the noise.

Publicity 142

Publicity Survey Pitching Creativity 142

Wadds Inc.

OCTOBER 12, 2023

AI tools can help public relations practitioners work more efficiently and effectively, but the focus on generative AI content overlooks more strategic and disruptive applications. View AI in public relations and management on Beautiful.ai The focus on generative AI and content in public relations overlooks a much bigger opportunity.

Publicity 105

Publicity Tools Exercises Ethics 105

PRSay

OCTOBER 16, 2020

With voting rules varying from state to state, communicators can help Americans understand the logistics of receiving and casting their ballots, according to representatives of voting-rights organizations who participated in an Oct. Each stage of this expansion has involved PR campaigns to sway public opinion. Check Vote411.org

Communications 201

Communications Nonprofit Employee Local 201

PRSay

SEPTEMBER 20, 2021

We are doing this for the health and safety of all of our employees,” Steven Restivo, United’s vice president of global communications, said during a livestream webinar on Sept. Communicating the vaccine mandate. Make employees your communication priority. Keep employees up-to-date on the state of the pandemic.

Airlines 170

Airlines Employee Communications Exercises 170

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. Now, it has finally come for us: AI in public relations is here.

Publicity 78

Publicity Guidelines Training Transportation 78

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

ChatGPT can assist with the writing of press releases, speeches, email campaigns, social media posts, and other forms of written communication. Additionally, ChatGPT can help generate simulated social media posts and other content that can be used for crisis management drills and training exercises.

Crisis Management 170

Crisis Management Crisis Exercises Training 170

Solo PR Pro

NOVEMBER 10, 2020

Neither can a communications counselor. Communications professionals are valuable resources. Consider looking at your communications and public relations counselors this same way. The comparisons between lawyers and communications professionals are endless. In the case of a lawyer, you pay for their time.

Communications 99

Communications Comparison Exercises Interviews 99

ImPRessions - Crenshaw Communications

MARCH 15, 2023

And yet – by the look of bylines pitched to trade publications, plenty of folks could use the reminder! It’s helpful to communicate that this problem deserves to be a very high priority, and that getting to work on solving it isn’t daunting. There’s a high volume of generic POV content out there, but it doesn’t need to be this way.

Construction 294

Construction Pitching Exercises B2B 294

PRSay

JUNE 7, 2021

Media fires that communicators could have doused before the 6 o’clock news, even a decade ago, can now erupt into global conflagrations, thanks to smartphones and social media. From a crisis-communications standpoint, a red team stress-tests an organization’s strategy by expanding the circle of feedback the plan receives.

Crisis 152

Crisis Exercises Crisis Communications Reputation 152

PRSay

SEPTEMBER 7, 2023

Michele Norris, an award-winning journalist, emboldens audiences through candid discussions about race, culture and communication in America. I hope families and communities and circles of people read the book together and share their own stories. The Saver Rate ends on Sept. I am both excited and honored to speak at ICON 2023.

Community 164

Community Exercises Print Writing 164

PRSay

MAY 10, 2021

On June 9, Eric Koefoot, president and CEO of media analysis firm PublicRelay , is hosting a Case in Point for PRSA titled “Catching the AI Wave in Communications.” Ahead of the June 9 event, he spoke with PRsay about common misperceptions and the benefits of artificial intelligence to communicators. . Why might that be?

Communications 91

Communications Viral Case Study Exercises 91

Ishmael's Corner

DECEMBER 1, 2020

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Exercising restraint that would have made my mom proud, I found plenty of other topics to parachute into.more. What a weird year.

Storytelling 142

Storytelling Exercises Communications Publicity 142

PR in High Definition

AUGUST 31, 2022

Clearly, this meteoric shift in such a short space of time has profound implications for working life in general, but especially for the way that organisations communicate. Maintaining robust internal communications. Internal communication has always been vital to the overall strategy of any firm. was deafening.

Internal 62

Internal International Communications Exercises 62

Stephen Waddington

NOVEMBER 19, 2017

Here’s my analysis of the opportunities and challenges that I believe public relations faces in the next 12 months. This is an article and deck about the outlook for public relations and social media in 2018. I’ve also published a blog of key international events in the public relations calendar as part of the project.

Publicity 164

Publicity Ethics Data Community 164

ImPRessions - Crenshaw Communications

OCTOBER 18, 2016

What does the recent Nobel Prize have to do with good public relations agency business practices? It’s easy to think that the only motivation needed to enter into a public relations agreement is proper monetary compensation. Could an agency exercise more control over the agreement if multiple risk factors occur at once?

Publicity 120

Publicity Product Launch Construction Exercises 120

Polaris

NOVEMBER 22, 2014

Yet public speaking and media interview skills are essential for most executives and business owners. Communicate poorly to your boss or colleagues, and you may miss opportunities to get buy-in for your ideas. In today’s post, we’ll take a look at a public speaking hack intended to help improve your presentation skills.

Publicity 190

Publicity Training Interviews Media Training 190

Cision

APRIL 13, 2015

Content marketing can be challenging for health care communicators, especially at the local level — hospitals, clinics, and medical practices. Now they’re going to think about diet, exercise and all the things you’ve been talking about. Be credible” is the public health crisis communicator’s mantra.

Content Marketing 120

Content Marketing Communications Crisis Communications Marketing 120

Melissa Agnes

FEBRUARY 16, 2016

Crisis communication is one of the most important aspects of your crisis management. In fact, whom you communicate with in a crisis, along with when and how you communicate with them, can mean the difference between successful crisis management and crisis management failure. The general public. Counterparties / lenders.

Crisis Communications 193

Crisis Communications Crisis Communications Crisis Management 193

PRSay

JULY 5, 2023

So there I was, walking down the hallway of the Courtyard by Marriott in Minneapolis, on my way to attend day one of the 2023 PRSA Public Affairs and Government Summit on June 14-16 in Minneapolis, when my cell phone dings with following text: “Fire, Alert III, Twin, 17-L, ETA: Now.” Am I going to get media calls?

Exercises 86

Exercises Public Affairs Conference Education 86

NewsWhip

MARCH 13, 2024

To effectively prepare for this, communications professionals must understand the risks and develop an approach for detecting, evaluating and responding to issues when they do arise. Avoid Being Baited : Exercise discretion in responding directly to questionable sources. Response: Adapt to the Situation 1.

Brand 147

Brand Branding Crisis Exercises 147

PRSay

AUGUST 6, 2021

For more articles on health & wellness, please read this month’s edition of Strategies & Tactics , PRSA’s award-winning publication. Through regular gatherings — both virtual and in-person, socially distanced outdoors — I have stayed connected with a group of five of my communications-industry colleagues.

Exercises 176

Exercises Energy Groups Consumer 176

The Resolution Blog

AUGUST 1, 2019

The documentary outlining communications agency, Cambridge Analytica’s involvement in the Brexit and Trump campaigns. Over my 17 years in PR, SEO, digital marketing and now software services I’ve picked up a lot of knowledge in digital communications. They described themselves as the world’s leading data-driven communications agency.

Ethics 120

Ethics Publicity Data SEO 120

PRSay

JUNE 11, 2021

PRSA presented its 2021 PR Professional of the Year Award to the Audience Reach and Engagement Team in the Office of External Affairs at the Johns Hopkins Bloomberg School of Public Health for its efforts to help elevate the institution’s important work surrounding the global COVID-19 pandemic. schools of public health.

Publicity 157

Publicity Social Media Report Fashion 157

Burrelles Fresh Ideas

JANUARY 16, 2024

In a world saturated with information, where consumers are more discerning than ever, the role of authenticity in public relations and communications cannot be overstated. Authenticity is the glue that binds relationships, builds trust, and shapes public perception. This involves being genuine and sincere in communication.

Crisis 84

Crisis Airlines Crisis Communications Social Media 84

Stephen Waddington

DECEMBER 17, 2020

A personal commitment as CIPR Past President in 2015 has led to the publication of the fifth edition of Exploring Public Relations and Management Communication. There’s a series of perennial issues in public relations. But public relations is seemingly the profession that never learns.

Case Study 201

Case Study Conference Exercises Print 201

Solo PR Pro

FEBRUARY 20, 2024

In an ever-evolving industry like public relations, change is not just a constant; it's a necessity. It may be the longing for simplicity, the need to reclaim time, or an urge to reconnect with doing the hands-on work of public relations. The fundamental takeaway?

Agency 96

Agency Exercises Strategy Internal 96

PRSay

JULY 2, 2018

In March, I was selected to participate in this year’s Joint Civilian Orientation Conference (JCOC) , the oldest and most prestigious public-liaison program in the U.S. As a professional communicator, I consider the conference to be a model influencer-outreach campaign. Lessons for communicators. Department of Defense (DOD).

Communications 111

Communications Public Affairs Conference Exercises 111

Deirdre Breakenridge

JANUARY 2, 2020

Today, as a result of this reflection and realizing my research had uncovered a new Mode of Operation or communication model, I’m focusing on a FEEL roadmap in 2020; adding FEEL to all of my communications. How much do you use FEEL in your communication through all of your channels?

Exercises 204

Exercises Video Interviews Communications 204

Doctor Spin

MAY 30, 2023

“There’s no such thing as bad publicity.” Let’s go: Table of Contents “There’s No Such Thing as Bad Publicity” Is Bad Publicity Actually … Good? Barnum was a 19th-century American showman, entrepreneur, and politician known for his larger-than-life personality and uncanny ability to capture the public’s imagination.

Publicity 52

Publicity eBook Ethics Resources 52

5W PR

FEBRUARY 1, 2020

While “branding” a product is all about promoting a term, symbol or a product name, public relations (PR) experts view their job as also pitching something with marketing and advertising efforts. Logos are images that communicate the meaning behind a brand. Branding Communicates a Clear Message. Branding Defines Value.

Brand 109

Brand Branding Publicity Consumer 109

Prohibition

DECEMBER 17, 2021

Crisis communications is an important aspect to tackle as a business owner. The role of crisis communication is therefore highly important in formulating an appropriate response as fast as possible and preventing further damage or financial loss. This guide is written to assist in every aspect of crisis communication.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Onclusive

JUNE 23, 2022

Our focus is shifting to making sure that communications objectives are aligned with marketing, as well as business, goals and discussing how PR teams can work with their marketing colleagues to achieve greater impact for the brand. This week, we’re continuing with our June blog series on Measuring Up To Marketing: How PR Fits Into The Mix.

Strategy 195

Strategy Marketing Measurement eBook 195

Deirdre Breakenridge

NOVEMBER 26, 2014

PR and communication professionals need to challenge themselves by moving out of their comfort zones to Tech Test different technology platforms, resources, apps, etc. Technology PRTech public relations Social media Tech Tester' We’re moving into the year of the PR Tech Tester.

Exercises 264

Exercises Technology Education Resources 264

5W PR

DECEMBER 14, 2023

While public companies will feel the most direct impact, most of these enterprises employ a vast supply chain of privately owned, third-party software vendors. Engage representatives from IT, legal, finance, HR, government relations and communications to ensure a coordinated response.

Company 78

Company Government Enterprise Exercises 78