ImPRessions - Crenshaw Communications

APRIL 9, 2020

Those of us in PR and communications have also seen a shift in the way we interact with journalists. Our approach to pitches and PR plans has adjusted to the current media cycle, which is filled with coronavirus stories. Now is not the time to be pitching anything self-promotional. Creating a crisis plan in real time.

Policies 296

Policies Crisis Pitching Travel 296

Buzzstream

JUNE 15, 2020

However, 21% increased their PR spending, signaling that some business owners understand how critical it is to communicate with customers in this current climate. . As communicators, we have a real opportunity in front of us. Addressing COVID-19 When Pitching. Popular Verticals to Pitch. Alice Good, Clearlink.

Pitching 93

Pitching Survey Ethics Report 93

Wadds Inc.

MARCH 19, 2024

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. The headlines are challenging.

Internal 78

Internal International Communications Employee 78

PR in High Definition

FEBRUARY 27, 2023

In the B2B tech PR and communications industry, there are several ways that generative AI could revolutionise how we work. As an experiment, I asked ChatGPT: ‘’What are the top four ways that generative AI will change the PR and communications industry for the better?’’ The post How will ChatGPT impact the communications industry?

Industry 62

Industry Communications Technology Reputation 62

Stern + Associates

MARCH 3, 2023

March 4, 2023 marks an important anniversary not just in the history of the nation and of the world, but of the power of effective communication. What he needed was for the people to trust him with unprecedented authority and to accept enormous change, and to play a full role in resolving the crisis with the president.

Communications 109

Communications How To Banking Government 109

Flack's Revenge

MARCH 30, 2020

No one knows for sure when the crisis will end. Should we continue to pitch the media and promote our news? Don’t Over-communicate. People will naturally look to the pros for direction about communications. E.g. some may not be sure what the proper approach is to media and other external communications.

Crisis 199

Crisis Pitching Airlines Technology 199

Garrett Public Relations

MARCH 18, 2020

One question I see coming up a lot is – can I pitch the media my non-virus related news? The post Media Pitching in the Age of Coronavirus – Should We? As we navigate these uncharted waters together, PR pros, we have questions. As fellow public […]. Or Shouldn’t We?

Pitching 178

Pitching Media Publicity Crisis Management 178

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. With that in mind, we have prepared a list of the type of PR pitches to avoid at all costs. The overly commercial pitch. The long pitch. The “too creative” pitch. Print magazine?

Pitching 149

Pitching Sports Print Creativity 149

PR in High Definition

OCTOBER 28, 2021

The Great British Bake Off is back in full swing, but it isn’t just the bakers preparing for their all-important showstoppers, it’s also PR pitching season and the time to pull out all the stops to win over organisations looking for a new PR partner. And the same can happen in the pitch process. The same can happen in pitching.

Pitching 62

Pitching Crisis Creativity Communications 62

Stephen Waddington

JULY 3, 2022

Public relations academics and practitioners explored a diverse range of societal and communication issues at BledCom. The event was pitched as a reboot of internal and external communication for stakeholders. We need an environmental-type standard for communication,” he said. It’s good to be back in Bled.

Communications 129

Communications Software Internal International 129

5W PR

DECEMBER 1, 2020

Typically for this time of year, businesses and marketers would be focusing on pitching and marketing things around the holiday season. All of this means that public relations experts should be creative in creating and pitch stories to the media outlets and the public.

Creativity 88

Creativity Pitching Small Business Media 88

Remote PR Jobs

JANUARY 30, 2024

However, excelling in this dynamic field requires more than just good communication skills. Quality Communication While quality communication is one of the most obvious skills needed to make it in PR, being a good communicator requires more than having a way with the written word.

Crisis Management 130

Crisis Management Analytics Creativity Reputation 130

Onclusive

NOVEMBER 8, 2023

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195

Training Media Training Reputation Crisis Communications 195

Cision

MARCH 28, 2016

A crisis can strike your brand at any moment on any social media platform. With a real-time crisis management strategy and strong influencer relations, you’ll be able to communicate with those who are interested in what your brand has to say and persuade them to stand by your side. Don’t let a crisis catch you unprepared!

Crisis 120

Crisis Tourism Crisis Management Energy 120

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

Back in June, Crenshaw Communications launched its monthly newsletter, offering advice, showcasing Q&As, shining a spotlight on clients, and more. They’re in a digestible format for offering ideas for media approaches, or insights that can inform a program or sales pitch. That’s why newsletters are so important.

Company 203

Company Trends Case Study Crisis Management 203

Melissa Agnes

APRIL 16, 2018

I recently received the following comment on a post I shared to social media: Sometimes it’s just hard to start talking about crisis preparedness because no one wants to be involved in a negative event. Gaining internal buy-in from the right people to implement a crisis ready culture can sometimes feel like an uphill battle.

Internal 133

Internal International Crisis Exercises 133

Maxim Behar

APRIL 17, 2024

In January 2016, Lord Bell led a Bell Pottinger delegation to South Africa to pitch for business from the wealthy and powerful Guptas, the Indian-born family said to be connected to South African President Jacob Zuma. To prove it, he resigned from Bell Pottinger. By September 2017, the Bell Pottinger firm had all.

Crisis 64

Crisis Ethics Financial Conference 64

Onclusive

FEBRUARY 9, 2021

A successful communications strategy is the driving force behind building trust among all of your stakeholders, enhancing your corporate reputation and establishing your company as a leader in your industry. A strong agency will help you shape a communications plan that supports your corporate objectives.

Agency 195

Agency Strategy Communications How To 195

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

PRSay

JANUARY 6, 2021

During the pandemic, economic crisis, racial tensions and partisan arguments that have marked 2020, we have started communicating differently. In fact, according to Dr. Vincent Covello of the Center for Risk Communication, stress can decrease people’s ability to process information by up to 80 percent. Our brains on stress.

Communications 198

Communications Viral Fashion Public Affairs 198

PRSay

JULY 10, 2019

You know the feeling when a sudden crisis hits. communicate that you’re not sure of yourself, and that you don’t expect your contacts to pay attention based on the value of what you’re about to give them. It’s the same when you write pitches and follow-up emails. Get more media pitching knowledge from Michael Smart here.

Pitching 138

Pitching Travel Airlines Writing 138

Solo PR Pro

NOVEMBER 10, 2020

Neither can a communications counselor. Communications professionals are valuable resources. Consider looking at your communications and public relations counselors this same way. The comparisons between lawyers and communications professionals are endless. Identify the strong communications professionals from the weak.

Communications 99

Communications Comparison Exercises Interviews 99

5W PR

DECEMBER 18, 2018

Crisis communications, on its surface, is easy to comprehend and understand – when something bad happens, respond accordingly. However, crisis (as it is simply referred to in PR) much like the industries it serves, is constantly evolving to effectively and efficiently respond in times of need.

Crisis 68

Crisis Company Crisis Communications Crisis Management 68

PRSay

APRIL 2, 2020

Social distancing has forced journalists to change nearly every aspect of how they do their jobs as they navigate a new way of reporting amid the biggest health crisis in a century. For communicators, that means nearly everything you thought you knew about interacting with the news media has been turned upside down. Be a helper.

Skype 206

Skype How To Crisis Pitching 206

Ishmael's Corner

JULY 10, 2019

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. The post Bad Things Happen When PR Pitches a Plagiarized Byliner appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Pitching 103

Pitching Storytelling Corporate Communications 103

PRSay

OCTOBER 14, 2019

As the context and speed in which crises unfold in the digital age shifts, so does the task of crisis preparedness. Every week we talk to some of the 750-plus organizations which use our In Case of Crisis mobile app. We also meet with many others who are considering how to best upgrade their issues and crisis responsiveness.

Crisis 87

Crisis Crisis Management Training Mobile 87

ImPRessions - Crenshaw Communications

MARCH 3, 2020

Unlike proactive pitching, where we push out client data or offer a company announcement, reactive pitching leans on the news cycle to maximize coverage. It’s also an opportunity to communicate a strong point of view and offer insights about what it means and what business customers should do. Have a plan in place.

B2B 256

B2B Pitching Conference Privacy 256

ImPRessions - Crenshaw Communications

APRIL 3, 2020

It could pay to reach out to event programmers and pitch your speaker, because no doubt their speaker rosters and agendas will be shifting. Thought leaders and their reps should have their eyes on Q4 and 2021 with regard to traditional live presentations, since as a rule you must be pitching topics to programmers at least six months ahead.

Conference 284

Conference How To Trade Shows Leadership 284

Prohibition

OCTOBER 23, 2023

We cover: How to be disruptive in communications Lessons from running agencies Impact of AI in communications Ethical concerns of AI Agencies and pitching – being paid to pitch Looking to the future The game-changing potential of AI in the PR industry is indisputable.

Ethics 62

Ethics Communications Pitching Retail 62

Landis PR

OCTOBER 25, 2021

Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. How do we navigate ongoing changes in healthcare communications? Communicate when necessary, with complete and compact information. That was true in 500 B.C.,

Healthcare 98

Healthcare Communications Measurement Resources 98

Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

NewsWhip

APRIL 29, 2021

The Super League was pitched as a midweek European club competition, separate from UEFA’s Champions League and Europa League. The European Super League PR Crisis. At the end of the day, this decision quickly went from being the “future of football” to a massive public relations crisis based on avarice and power.

Crisis 114

Crisis Sports Media Facebook 114

5W PR

AUGUST 23, 2023

Professionals in this field shape and maintain organizational reputations, manage communication strategies, and engage with stakeholders. Public relations specialist PR specialists develop and implement communication strategies to promote and protect client or organizational reputation.

Publicity 78

Publicity Public Affairs Crisis Communications Policies 78

Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. This applies both to traditional media, newsletter updates and social media programming.

Communications 69

Communications Crisis Communications Crisis Social Media 69

wiredPRworks

MAY 6, 2020

It’s a challenging time in so many ways, yet crisis communications is a place where PR people can shine a light. PR Pro Guide to Pitching in a Pandemic During COVID-19 Coronavirus. A few takeaways from our chat: Send your pitch in on a silver platter, ready to go with images and video. Share hope and be hope full!

Pitching 52

Pitching Training Radio Media Training 52

PRSay

AUGUST 11, 2021

In addition, relationships with reporters developed through media relations work will eventually become vital to any PR effort, especially in times of crisis communication. Communicate clearly. Newsletter writing has its own form that media pitches should fit. Op-Eds remain the gold standard. Newsletters gain clout.

Media Relations 196

Media Relations Trends Media Newspapers 196

PR in High Definition

SEPTEMBER 25, 2019

The Great British Bake Off is back in full swing, but it isn’t just the bakers preparing for their all-important showstoppers, it’s also PR pitching season and the time to pull out all the stops to win over organisations looking for a new PR partner. And the same can happen in the pitch process. The same can happen in pitching.

Pitching 48

Pitching Crisis Creativity Communications 48