Burrelles Fresh Ideas

AUGUST 29, 2023

Cultivating diverse teams and fostering inclusive workplaces encourages creativity, innovation, and empathy and enhances an organization’s productivity and competitive edge. However, this definition only provides a partial glimpse into the intricate levels of disability. That disparity needs to change!

Brand 89

Brand Branding Marketing Ethics 89

PR in High Definition

APRIL 23, 2020

I was scrolling through social media over the weekend, looking at all the wonderful banana breads and creative projects people have taken on during lockdown. The ways in which we communicate during these troubling times will be remembered. But how do we effectively communicate and why is it so important? Continue communications.

Crisis 71

Crisis Communications Airlines Web 71

PR in High Definition

OCTOBER 28, 2021

Recently, the company announced that it plans to hire 10,000 employees in the EU to work on this so-called metaverse, and it got me thinking – will the metaverse force us into changing the way we communicate, or will it just be another tech plaything that doesn’t really go anywhere? What it means to communicate in the metaverse.

Communications 62

Communications Wikipedia Meeting Technology 62

Wadds Inc.

AUGUST 14, 2023

A positive outlook and new found resilience underpins the UK and EU marketing communications marketplace, with acquisition opportunities for businesses offering strong propositions and sought-after capabilities. Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising.

Agency 52

Agency Sports Public Affairs Creativity 52

Stephen Waddington

FEBRUARY 12, 2021

Jules Herd Like many other sectors, COVID-19 has had a huge impact on the communications industry. Redundancies, business transformation, remote working, and juggling work with homeschooling, has seen many employees swap their agency or in-house jobs for the freelance world or even take career breaks. Take editorial, for example.

Crisis Management 88

Crisis Management Print Ethics Local 88

Communications Conversations

OCTOBER 10, 2018

Take a peek at this salary survey from The Creative Group. Social, it seems, is a great career STARTER, but can be a definite career LIMITER as you get into your 30s and definitely, your 40s. Target broader marketing/communications jobs. Another logical route. Round out the skill set. Focus on digital marketing.

Social Media 109

Social Media Media Corporate Survey 109

Communications Conversations

NOVEMBER 3, 2014

On the other hand, when I looked at my Facebook and Instagram feeds last Friday, they were FULL of creative, interesting and downright funny Halloween get-ups and wishes. Why can’t brands pull off that same level of human-ness and creativity during the holidays? Stock photography AND a product sell job? Short answer: They can.

Instagram 90

Instagram Brand Branding Creativity 90

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Communication 1 Botan, C., & Taylor, M.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Waxing UnLyrical

MAY 15, 2018

Corporate communications and PR can be a lonely business of sorts. As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. The idea of doing less with more is not uncommon to communicators. Guest Post by Scott Kaminski. Or are we? Let’s hit it.

Survey 74

Survey Industry Communications Corporate 74

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Instead, the PR agency or team should work with leadership to commit to a strict definition of the brand voice — and it should come from a place of authenticity. MailChimp is admired for its pithy and wryly humorous communications – all of which helps it stand out from bland competitors.

Brand 196

Brand Branding Reddit B2B 196

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

To work successfully for your company’s needs, a PR agency needs to know up front all about your PR needs, your expectations and definition of success, and, importantly, budget. The post 6 Tips For Picking The Right PR Firm For You appeared first on Crenshaw Communications. Don’t neglect references.

Energy 136

Energy Agency B2B Leadership 136

Cision

MAY 31, 2017

Though this was a one-time initiative, the creativity paid off handsomely for Netflix and Snapchat. For each order, employees nicely wrap up the product and write a personally addressed thank-you note. There’s no one-size-fits-all definition of success, so set goals backed by data.

Consumer 243

Consumer Brand Branding How To 243

Ethical Voices

JUNE 6, 2022

Marlene Neill: One of the interesting things that came out of our study is that difference between the top leader and the employees lower in the organization, when it came to evaluating the ethical leadership of the top communication leader in the organization. How can you effectively communicate that?

Ethics 52

Ethics Leadership Training Study 52

Stuart Bruce

NOVEMBER 10, 2017

New York advertising agency McCann boasts on its website about the awesome creativity of its guerilla campaign that saw it sneak in the middle of the night to drop off without permission the statue of a girl to face up the famous Wall Street charging bull. Simple, but essential questions to help prevent the need for crisis communications.

Case Study 99

Case Study Crisis Communications Corporate Leadership 99

PR in High Definition

NOVEMBER 30, 2023

A quiet environment where you become lost in your own thoughts is important to let creative thinking flow. As well as taking up a lot of our time, emails can also be poor at getting our message fully across because we don’t have any audio or visual cues to justify the tone or style of the communication.

Exercises 71

Exercises Employee Energy Communications 71

Maxim Behar

JANUARY 17, 2024

In our effort to improve the communication between employer and candidate, we asked in our latest survey about the challenges in the workplace: At what age did you start your first job? - There are professions that, by definition, should be continued by the next generation - lawyers, doctors, and many others.

Survey 64

Survey Study Course Financial 64

Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. She has also had a string of brand collaborations and is highly sort after by clothing and beauty brands.

Crisis 62

Crisis Viral Government Crisis Communications 62

OnePitch

OCTOBER 4, 2022

How would you describe it? [00:03:58] TB: So we use Slack a lot for communication in the team. I’m a huge fan of Slack as a communication, and I use that also with the freelancers I use regularly. So it’s a lot of still like communications. I definitely put embargo or exclusive in front of it.

Pitching 80

Pitching Education YouTube Report 80

Contently - Strategy

MAY 4, 2023

By definition, an SME has expertise in the form of knowledge, experience, or a set of skills. Strategies for Working With the Cover Performer Can you leverage them in contexts that require a tone of reliability, trustworthiness, or extensive knowledge, such as product content, onboarding new employees, and investor relations?

Strategy 88

Strategy Employee Writing Industry 88

Solo PR Pro

DECEMBER 14, 2021

It was during that experience that he truly found his love for PR, enjoying the way it combined his passion for meeting new people and interviewing clients with the creative freedom he’d been yearning for while working as a journalist. But when you've got a wedding to pay for you do what you have to do.”.

Meeting 100

Meeting Journalism Interviews Employee 100

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. They may also work to manage and respond to negative situations or issues that may arise.”.

Interviews 100

Interviews Publicity Technology Social Media 100

Doctor Spin

FEBRUARY 14, 2024

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. It aims to communicate with these groups to create a favourable overall company image. It also involves crisis communication to mitigate damage to the company’s reputation.

Publicity 52

Publicity Marketing eBook Public Affairs 52

PR in High Definition

JANUARY 26, 2021

Those reputations are built on views from others – customers, partners, the media, employees or candidates, stakeholders, even Alexa and Google Nest. Our industry is known for creativity but now, we need to get creative with our resources. As a result, our job roles are even broader than before and cut across all these elements.

Reputation 90

Reputation Creativity Employee Resources 90

Communications Conversations

MARCH 25, 2020

That’s why a lot of these creative content marketing opportunities we’ve seen the last week just seem to fall flat (see Chipotle’s attempt to use Zoom in a creative way, for example). I know both brands promoted it across social media–and it definitely received some media attention as well.

Content Marketing 60

Content Marketing Marketing Case Study Social Media 60

Solo PR Pro

JANUARY 21, 2020

The way we communicate with clients has changed dramatically – and the elissapr communications headquarters needed to reflect that. This is the work where we show our worth, from strategic thinking to creative development. How do you keep those creative juices flowing? Heads Down Thinking. Consider a sit-to-stand desk.

Skype 78

Skype Radio Creativity Groups 78

Sword and the Script

DECEMBER 4, 2018

The evolution also attributed to the fact what we consider “media” is evolving: “The definition of media is changing and has moved beyond distribution channels alone. C-level executives at companies with at least 5,000 employees used their personal email 51% of the time, with business emails used the remaining 49%.”.

Survey 104

Survey Marketing B2B Content Marketing 104

Shift Communications

AUGUST 16, 2016

A true definition of your company. A true definition of your brand. Once you are aligned on what you do, find the brand voice you’ll use to communicate. A crisis communication plan. This includes a communication plan (think old school phone chains): Who will physically communicate that an issue has occurred?

Company 60

Company Guidelines Crisis Measurement 60

Shift Communications

MARCH 22, 2018

No one told me though that the definition of hard work turns upside down once you start having babies. Maybe we ought to replace working hard with being reliable, savvy, creative, resourceful, engaging and so on. For many organizations, there is a direct correlation between employee retention and client retention.

Employee 92

Employee Corporate Agency Resources 92

Communications Conversations

FEBRUARY 10, 2020

You want to scale something that is based on creativity and cutting through an increasing impossible social media content landscape? Sure, you could definitely lock-in long-term contracts with influencers using an agency. Someone they can invite to employee events. Which, when you say it out loud, kinda seems ridiculous.

Agency 102

Agency Brand Branding Resources 102

Communications Conversations

AUGUST 21, 2018

We’re also a fairly small team (about 12 on the external communications side), so we have exposure to a lot of different experiences – including crises. There is definitely a lot of benefits to working on a team outside of your job – it’s an easy way to learn how to work with different work and communication styles.

Sports 113

Sports Retail Local Report 113

Victorious PR

OCTOBER 18, 2022

It’s not just about the hype,” said seasoned crypto investor and Victorious PR employee Gaspar Bonin. It’s also about serving a community that feels heard. PR serves as the communication bridge between its crypto and blockchain clients and their respective audiences. That is important. Audience Engagement.

Real Estate 52

Real Estate Community Social Media Leadership 52

PR in High Definition

OCTOBER 23, 2019

Furthermore, there’s the problem of definition. Employees will leave. Time to Get Creative. Admitting defeat is creativity failure. Sometimes creative suggestions might seem crazy, but then it’s important to remember that sometimes crazy can work. of all climate change. Potentially no-one. But this can be hard.

Airlines 48

Airlines Local Wikipedia Travel 48

ImPRessions - Crenshaw Communications

MARCH 31, 2017

Feeling creative? It may seem like a full-time job to stay on top of trends but the time investment is definitely worth it. In routine sessions participants may come unprepared or be reluctant to share, relying on others to do the heavy creative lifting. Sometimes the process can be daunting but it doesn’t have to be.

Airlines 120

Airlines Exercises Fashion Print 120

Maxim Behar

DECEMBER 20, 2022

I love working with you and with M3 Communications Group, Inc. And what always impresses me most is how much your employees love you. I have known Maxim Behar for many years, but we have been actively working with him and his team for the past few years, as M3 Communications Group, Inc. Communications Specialist.

Energy 52

Energy Groups Internal International 52

Sword and the Script

MAY 11, 2019

On the other hand, measuring some PR activities, like earned media , is far more challenging than other forms of marketing and communications. 93% of sales reps say they leverage their company’s media coverage in communications with prospects.” Because these external award announcements have an effect on employees!

Study 140

Study Media Relations Media Measurement 140

Prohibition

JULY 9, 2018

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. Here’s what we’re after: We’re looking for someone with at least 2 year’s PR experience, with a definite interest in all things social media.

Creativity 48

Creativity Construction Crisis Management Social Media 48

Prohibition

JANUARY 17, 2022

In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan. Most definitions of a crisis include three elements: (a) a threat to the organisation, (b) the element of surprise, and (c) a limited decision time. What is the Impact of Social Media on Public Relations?

Crisis Management 118

Crisis Management Social Media Crisis Media 118