PRSay

FEBRUARY 16, 2021

Whether you’re a management consultant, lawyer, investment banker or communicator, any adviser in these situations must do several key things: • Put yourself in the mind of whoever is on the other side of an issue. . Write every document, email, text and Teams message as if it could eventually show up on the front page of The New York Times.

Communications 157

Communications Ethics Leadership Reputation 157

PRSay

SEPTEMBER 18, 2019

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 139

Ethics YouTube Government Guidelines 139

Ethical Voices

JUNE 12, 2023

Joining me in this week’s episode is Zainab Chaudary , Senior Vice President at New Heights Communications. I met her at a great session on AI and political communications hosted by Peter Loge at George Washington University. Folks who worked at that organization bring a very different perspective to advocacy communications.

Ethics 69

Ethics Storytelling Communications Training 69

Ethical Voices

AUGUST 1, 2022

Joining me in this week’s episode is Ken Kerrigan , a Vice President at Infinite Global , an international communications firm specializing in public relations, branding, and content. Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. That situation arose.

Ethics 71

Ethics Agency Journalism Corporate 71

Critical Mention

AUGUST 20, 2020

As PR pros work from home, now is a good time for them to sharpen their communication and public relations skills through educational resources. Even though many public meetings, events and conferences have been canceled, communication is still evolving. Share Tweet Share. PR Week Webinars. Talk Like Ted. PRSSA Webinars.

Resources 136

Resources Communications Education Guidelines 136

PRSay

NOVEMBER 2, 2017

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. And nine out of 10 acknowledged more training in core communications disciplines is merited.

Communications 120

Communications Case Study Training Reputation 120

PRSay

JULY 10, 2023

To avoid inflicting lasting reputational damage, communicators need to quickly decide whether to react to divisive political events. Now is the time to consider your organization’s values, map where they align and misalign with those of stakeholders and then implement a political-communication strategy for your brand.

Brand 145

Brand Branding Nonprofit Government 145

Wadds Inc.

FEBRUARY 1, 2023

As the CIPR celebrates its 75th anniversary, practitioners need to own public relations as a management discipline and move beyond communication tasks. A variety of alternative terms are frequently used to describe practice such as brand communication, corporate communication, corporate affairs, and integrated marketing communication.

Publicity 98

Publicity Corporate Interviews Reputation 98

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 193

Writing Communications Marketing B2B 193

ImPRessions - Crenshaw Communications

APRIL 2, 2019

PR is one of the best ways to build visibility for a corporate brand while getting the word out about a given product or service. They must be willing to share business advice, comment on key trends affecting their category, and use their position as a platform for communicating expertise on an industry-wide scale.

Conference 160

Conference Leadership LinkedIn Social Media 160

PRSay

APRIL 11, 2018

Last year I passed an important milestone in my career: I had 10-plus years of experience in communications. As an English major with a minor in communications, I learned most of my PR skills on the job. As an English major with a minor in communications, I learned most of my PR skills on the job.

Exercises 113

Exercises Corporate Ethics Study 113

Ethical Voices

APRIL 17, 2023

Joining me on this week’s episode of EthicalVoices is Roger Bolton , the president of Page , the premier global professional association for senior corporate communications executives. He discusses a number of important ethics issues, including: It’s great to be with you, Mark. Thank you so much for the opportunity.

Enterprise 68

Enterprise Ethics Engineering Technology 68

PRSay

JANUARY 8, 2019

Whether you serve a large corporation, small nonprofit, major research university or municipal government, at some point your boss has probably said, “We need more media attention. Having worked in communications for a top-tier university, a regional nonprofit foundation and as a consultant, I’ve heard this question myself.

Storytelling 163

Storytelling Media Nonprofit Government 163

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. Blogs, including independent and corporate blogs, can be credible. That’s according to an academic study by Julie O’Neil , a professor in strategic communication, and other researchers. The results?

Survey 96

Survey Industry Leadership Study 96

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

PRSay

JANUARY 3, 2018

Throughout January, PRsay will feature posts by a variety of thought leaders on the year ahead for communicators and the PR profession. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. Whether the effect is positive or negative, AI will likely impact PR and communications.

Publicity 167

Publicity Social Media Measurement Television 167

Sword and the Script

AUGUST 29, 2020

Studies find media relations isn’t the top PR service anymore; PR weakness on technical skills; execs are key to shaping corporate social positions Several interesting reports on the PR industry were published earlier in 2020 but got lost in the blur that unfolded since. This weekend, I had a chance to go back and review a few of them.

Media Relations 99

Media Relations Report Industry SEO 99

Wadds Inc.

JANUARY 16, 2023

The masterful public relations professional understands the enormous value of living a personal and professional life that reflects the highest standards of moral conduct and ethical behaviour. They are proverbial rotten apples that attempt to spoil many of us in public relations practice who abide by the highest ethical standards.

Meeting 98

Meeting Ethics Storytelling Publicity 98

Communications Conversations

MARCH 29, 2019

I’ve watched them both grow into fabulous communicators and leaders! So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Of course, I couldn’t write a post like this without nominating a couple people myself! Thomas classroom many years ago.

Social Media 128

Social Media Agriculture Marketing Media 128

Stephen Waddington

OCTOBER 12, 2018

A senior communication professional shares a personal story of their own mental health and the difference between their organisation’s policy on mental health and the reality. You’ll get a measure of the individual's seniority and maturity from their writing. The mental health of your organisation - and life itself - depends on it.

Ethics 84

Ethics Employee Policies Video 84

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 77

Ethics How To Training Employee 77

Journalistics

SEPTEMBER 13, 2021

Media ethics forbid this, but advertising packages often come with editorial opportunities, access to journalists, or advertorials. Do you completely disagree and believe journalism ethics are alive and well today? Paid stories disguised as editorial. Is there a separation between editorial and advertising? Let me know.

Advertising 52

Advertising Advertising Ethics Conference 52

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

What’s notable about the film, for anyone who writes for a living, is its masterful use of language. As we have noted , the best way to improve writing is to read a variety of texts, from creative to journalistic. The post What PR Can Learn From The Oscar Nominees appeared first on Crenshaw Communications. Phantom Thread.

Film 136

Film Local Leadership Radio 136

Stuart Bruce

MAY 29, 2016

I actually laughed out loud when I read this story about the BBC’s world affairs editor John Simpson setting up a corporate consultancy to advise on crisis communications and then even more rapidly closing it again because of the crisis it created. According to his agent: “Simpson has not yet taken on any corporate work.”

Corporate 60

Corporate Crisis Communications Guidelines Crisis 60

Critical Mention

OCTOBER 29, 2019

Professionals in this field should make it a priority to hone important skills and capitalize on establishing their brand with the best communication strategies. For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Effective Communication.

Radio 92

Radio Television Social Media Sports 92

Polaris

DECEMBER 11, 2014

When I graduated from Ivey back in the ’80s, reputation management and its kin, corporate social responsibility, were foreign concepts. I recall a finance class in first year when someone mentioned ethics. and the professor promptly wrote the word “ethics” in really tiny letters in a corner of the chalkboard.

Apparel 123

Apparel Media Ethics Interviews 123

MaccaPR

JULY 2, 2014

However, Wikipedia has basically told company representatives (whether they be PR agency or in-house communicators) NOT to edit their companies’ pages. This will set yourself apart, as a full 25 percent of communicators surveyed in a 2012 Public Relations Society of America (PRSA) study were not familiar with their own Wikipedia pages.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. It’s not a bad take.

Interviews 100

Interviews Publicity Technology Social Media 100

Maxim Behar

FEBRUARY 1, 2024

Host: Now, other than getting inspired by our young leaders, we're going to talk about a core issue we brought up earlier a few times, ethics, how to practice and how to really leverage AI with ethics. We've been listening to a lot about AI and a lot about ethics. A lot of people were asking me, what is business ethics?

Ethics 59

Ethics How To Course Interviews 59

PRSay

JULY 14, 2020

Should corporate leaders share their own beliefs? Along with other business leaders in Columbus, I signed a letter to Columbus City Council calling for racism to be declared a public health crisis, and communicated with my team the importance of working to improve this systemic problem both inside and outside our own offices.

System 157

System Community Social Media Employee 157

Waxing UnLyrical

AUGUST 10, 2011

I finished my masters degree in PR and corporate communication at the end of 2009 – only 19 months ago. Communicators need to be able to monitor and manage both emerging and potential issues. The fact remains, whether new media or old, you must learn and know how to write content that connects with your communities.

Ethics 75

Ethics Community Internal International 75

Communications Conversations

MARCH 6, 2018

I’m the head of Cargill’s corporate-level social media team and oversee all social media at Cargill. I am also responsible for helping people across the company manage social media accounts that are not corporate-level accounts. I also manage the corporate-level team, which is about to have members on four continents.

Social Media 102

Social Media Media Corporate Resources 102

PR Conversations

AUGUST 7, 2014

I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected from the Internet of Everything” and dallied with “Must watch: 17 corporate data disasters that killed the companies,” as my post title. Will we become a global squad of thought police?

Publicity 87

Publicity Ethics Technology Government 87

NewsWhip

JUNE 2, 2021

Predictive media intelligence can transform communications work – bringing Google Maps-level confidence to navigating that media storm. It’s used by reporters and communications professionals wherever advance knowledge of a story’s impact can assist in a decision – such as a crisis or time sensitive opportunity. .

Media 88

Media Data Reddit Crisis 88

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Vuelio named this blog the best PR and communications blog in 2019. BME PR Pros is a community created by Elizabeth Bananuka that promotes black, Asian and ethnic minority diversity in the creative industries. That’s thanks to you.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

MAY 24, 2018

The concept of newsjacking may be a few years old, but I still think it’s relevant today and tests the creative mettle of pretty much any communicator. Finally, it goes without saying, and you probably know this, but I’m going to say it anyway – be ethical. . “Newsjacking” Still Works. Do the Right Thing.

Creativity 96

Creativity Storytelling LinkedIn System 96

Deirdre Breakenridge

OCTOBER 20, 2015

I have been teaching communication/public relations courses for a decade, if you include the earlier years when I was a Teaching Assistant at Syracuse University and the University of Maryland. Most schools offer the basic courses such as Introduction to PR, Writing, Research, Campaigns, Case Studies, and Crisis Communications.

Education 150

Education Training Course Social Media 150