Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. If I’m not reporting I’m flying.

Meeting 93

Meeting Media Journalism Education 93

B2B PR Sense

JANUARY 5, 2018

They can also bolter your image by booking you at events and entering you in awards. For example, if you want to generate more website traffic, you may be better off authoring and placing articles in targeted outlets rather than trying to get the media to write about you. Or a correction be issued if it is in print.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

wiredPRworks

SEPTEMBER 11, 2021

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update. 2012 Update.

Communications 81

Communications Community Crisis Film 81

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. First of all – the book gives a full picture of the dramatic changes in one of the most important businesses these days in the world – Public Relations. 03.01.2021.

Local 52

Local Writing Social Media Interviews 52

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie.

Community 92

Community How To Marketing Data 92

Critical Mention

AUGUST 5, 2018

A veteran in PR and marketing, Deirdre has counseled countless senior level executives, authored six business books, serves as an online instructor for UMASS at Amherst Journalism Department and speaks both nationally and internationally on PR, marketing and social media communications. Annie Jennings. anniejenningspr. Until next time!

Twitter 77

Twitter Radio Social Media Print 77

Stephen Waddington

JULY 14, 2019

Steve Earl and I had a long time editing partnership through our agencies and various books. As I write this I can hear his exasperation at my lack of English language education. Editing and sub-editing have been a casualty of the shift from print to online. The web app simplifies writing and improves its comprehension.

Construction 83

Construction Policies Print Software 83

Stephen Waddington

DECEMBER 5, 2018

In Two-Way Street , a short book about public relations published in 1948, Eric Goldman describes the three stages of the development of corporate communication from 1900. Goldman plots out the development of the profession from spin in the early-1900s to public education during the war, and latterly two-way engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Cision

JUNE 6, 2017

This post is an excerpt from the e-book, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. . In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. Schaefer is an acclaimed marketing consultant, keynote speaker, and college educator.

Marketing 239

Marketing Television Handbook Web 239

Melissa Agnes

OCTOBER 16, 2014

The issue has all sorts of implications including recognition as professionals, education versus training, classroom instruction versus on-the-job experience, and respect for the work emergency managers do both when responding to a disaster and when doing other things to preserve life, property and the environment.

Education 270

Education Government Policies Wikipedia 270

Presspage

FEBRUARY 10, 2020

Write a snappy email subject line that will grab attention, but stay away from clickbait. Instead of including a full press release, consider writing just a paragraph or two about why this story is right for their publication or website, and then offering an interesting spokesperson for an interview or invite the journalist to your event.

Pitching 78

Pitching Advertising Advertising Product Launch 78

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. These seek to provide educational content. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Sword and the Script

MARCH 1, 2022

Cision – the Swedish company that grew up making printed directories of media contacts – ought to have the institutional knowledge to know better than to call it as such. The research firm Burson Taylor puts the PR software market at $4 billion , but it’s an educated guess. Notified adds coverage books.

Software 126

Software Case Study Advertising Advertising 126

Rock the Status Quo

DECEMBER 2, 2014

I write for three specific reasons – to gain an audience to learn with, to do my part improving the PR industry through education, and to build an audience for my book. This is true for bloggers, media platforms, print publications – everyone who publishes any form of content. ” The hook.

Pitching 157

Pitching Twitter Print Software 157

Stephen Waddington

DECEMBER 30, 2019

Other gender issues featured in a book called Women in Public Relations – A Literature Review (1982-2019). The book is a multi-author project led by Dr Martina Topi? 89% of practitioners in the UK are still white and 80% are graduates and a third are privately educated. Toth, among others. Progress is slow.

Government 103

Government Education Print Ethics 103

ZudePR

SEPTEMBER 8, 2015

I devoured books as a child. Every Saturday I’d trot up the hill to my local village library, get kicked off the microfiche reader by the gorgeous librarian, and return home with a few books under my arm. And so it was with books. Books that stay with you long after you read them. So best book lists are my friend.

Blogging 75

Blogging Print System Sports 75

Stephen Waddington

MAY 8, 2018

There are 25 chapters in the book. Caroline Latta, strategic public engagement and communications lead at NHS North of England Commissioning Support describes the NHS Child Heath app aimed at educating parents about common childhood illness and reducing attendance at NHS services. #3 Amazon (Kindle) £4.99

Communications 63

Communications Healthcare Print Community 63

Maxim Behar

MARCH 6, 2022

I think that my experience is covering the entire world and it was the subject of my recent book, the Global PR Revolution, published by all the press in the United States and distributed by Simon & Schuster, and available in all bookstores in Barnes and Noble in the US. They had their education and their press cards or media cards.

B2B 52

B2B Communications Media Newspapers 52

Bad Pitch Blog

JANUARY 13, 2016

Yes, after 10 years of writing the Bad Pitch blog, I’m afraid we can still suck as an industry. I can tell you we never thought we'd be writing for it 10 years later. So here are some of the better posts from the last 10 years to help entertain and educate anyone that might be interested. And some of us still do.big time.

Pitching 40

Pitching Media Relations Media Big Data 40

wiredPRworks

SEPTEMBER 11, 2018

Every year on this day, I think back to those first few turbulent hours after the tragic event and remember how fragile the world seemed and how strong and calm we needed to be as education communicators. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update. 2012 Update.

Communications 40

Communications Community Crisis Film 40

wiredPRworks

SEPTEMBER 11, 2016

Today, I'm posting an update on a previous post with thoughts on how the September 11 attacks immediately reshaped community, public relations, and communications from my perspective as an education communicator. Producing a letter took time to write, print or copy and mail. The writing is brilliant. 2011 Update.

Community 40

Community Writing Education Film 40

Melissa Agnes

OCTOBER 16, 2014

The issue has all sorts of implications including recognition as professionals, education versus training, classroom instruction versus on-the-job experience, and respect for the work emergency managers do both when responding to a disaster and when doing other things to preserve life, property and the environment.

Education 100

Education Government Crisis Management Crisis 100

ZudePR

MAY 22, 2018

In this post, I share the alphabetised style/grammar guide, which I used to write and edit my soon-to-be-published book: RESET. I sincerely hope it will be useful to anyone who writes in British (as opposed to American) English. Believe in what you’re writing. The book itself is still referred to as Catch-22.

Writing 95

Writing Google Comparison Government 95

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video. Kavitha noted to up-and-coming journalists that interning at a print job is critical. Take photographs.

Media Relations 40

Media Relations Media Journalism Print 40

PR 20/20

AUGUST 22, 2017

Traditional, outbound marketing (print advertising, direct mail, coupon books, etc.) When facing human resource departments and legal teams, online behavior has little precedent, so bring research of best practices to educate and start a conversation early. The Real Reasons Inbound Marketing Is Scary. Listen—and Understand.

Marketing 87

Marketing Resources Technology Internal 87

Waxing UnLyrical

JANUARY 13, 2011

When I built a case for creating it, I focused on showing how the site would be a greater asset to our institution than the internal print publication I managed. By switching to a blog we saved printing and distribution costs. But that was the case even with the internal print publication… unearthly, jaw-dropping amounts of it.

Blogging 68

Blogging How To Print Facebook 68

Maxim Behar

JANUARY 11, 2024

Many years ago, I wrote a little book that first came out on Facebook called "111 Rules." And then I get in the shower, and I put my priorities in order during the shower, because when you're alone in the shower you feel free, nobody is in your way, there's no TV, there's no morning blocks, nobody is writing to you on Messenger.

Leadership 59

Leadership Social Media Creativity Ethics 59

Waxing UnLyrical

NOVEMBER 30, 2010

One of our professors – Alec Couros – had been researching how social media can be used in the context of education for years. Anna put me in touch with Shonali (and no, Shonali did not twist my arm to write this). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL?

Blogging 60

Blogging How To Social Media Community 60

Frederik Vincx

DECEMBER 11, 2015

In the fifties, Toyota wrote the book on production systems and continuous improvement. Now, the methods are used worldwide in numerous and diverse industries including education and social work. It is simple: participants first write their ideas without discussion on Post-it notes. Writing a blog post? Failure demand.

How To 60

How To Software System Employee 60

Contently - Strategy

OCTOBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. According to a study by Demand Gen Report , interactive content was more effective at educating buyers than static content by 23 percentage points. Educational Courses Are Lead Gen Machines. After evaluating over 6.9

B2B 85

B2B Content Marketing Trends Marketing 85

Bad Pitch Blog

MAY 20, 2010

She does not ask me to write about Retrevo, she merely asks me to credit them for the content. Our goals were to stay top of mind and play a more active role in educating people about all things gadget-related. Good Organic Stories Trump Re-Prints. Need to know where to find vegan restaurants in New York? Get the app.

Pitching 49

Pitching Fashion Report Twitter 49

Contently - Strategy

AUGUST 22, 2019

After all, the actual content of bank marketing stays largely the same from institution to institution—there are finite ways to approach writing about, say, a checking account or a credit card. They also plastered the station ahead of time with print ads from floor to ceiling, fighting to get the word out as they gathered their data.

Banking 111

Banking Content Marketing Examples Industry 111

Waxing UnLyrical

JANUARY 26, 2011

I am glad you wrote this Shonali, it is an excellent education on an important issue. a business wants to take the time to to do this with me and I just so happen to promote or write a status update about them because I FEEL LIKE IT then so be it - thats the point of social media. Read Me On BNET Watch Me In Action Book Me!

Facebook 107

Facebook Privacy Twitter Social Media 107

Contently - Strategy

JUNE 11, 2020

Companies can reroute part of these massive budgets to digital content that helps educate consumers while staying within industry rules and regulations. But work with a medical expert who can fact-check and reality-check what you’re writing,” O’Connor said. As the saying goes, write what you know.

Healthcare 136

Healthcare Content Marketing Industry Trends 136

Contently - Strategy

SEPTEMBER 15, 2021

If you prefer to view a PDF version of the report that’s easier to print, we’ve got you covered here.]. Companies can reroute part of these massive budgets to digital content that helps educate consumers while staying within industry rules and regulations. As the saying goes, write what you know. Methodology.

Healthcare 59

Healthcare Content Marketing Industry Trends 59

Contently - Strategy

JULY 31, 2019

Meanwhile, a media company like Hearst might publish a feature article in the print edition of Esquire magazine, and the sole “point” of that article might be “make the reader feel like they really get Chris Evans.” ” To many, injecting a CTA into a piece of writing is to sully the art form. ” Why?

Content Marketing 111

Content Marketing Marketing Media SEO 111