Stephen Waddington

FEBRUARY 14, 2019

There’s a gap between what students are taught at college or university and what you need to know to get ahead at work. Mentoring, work placements, and initiatives such as Richard Bailey’s #PRstudent blogging community all help. We don’t talk about the fact that he beat me to PR Blogger of the Year in 2017.

Communications 95

Communications Community Blogging Agency 95

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. >>> Looking for a B2B tech PR with expertise and execution? Names and bylines on blogs.

Company 98

Company Survey Pitching Report 98

Buzzstream

APRIL 25, 2024

For example, when I was with Siege Media, we could offer it as an ongoing service for some brands, like Shutterfly, because they received 5-10 weekly mentions. Getting Mentions Using Talkwalker or Google Alerts I recommend getting brand alerts up ASAP, no matter how long you’ve worked with your site. Then click “Create Alert”.

Brand 62

Brand Branding How To SEO 62

Rock the Status Quo

AUGUST 15, 2014

Navigating the healthcare system across years of misdiagnosis, trying medications that didn’t work, finding new doctors who had a clue. It wasn’t written from an attitude of concern and caring, it was an attempt by Edelman to newsjack a trending topic for their own benefit. The post never should have been written.

Pitching 272

Pitching Viral Interviews Education 272

The Resolution Blog

JULY 9, 2018

Or even just making people feel good about who they work for? One of the best ways we’ve found to ensure coverage lives on once it is live is to work closely with the client to integrate it into their own channels. Can it be turned into a blog? What if it’s not 5* glowing coverage? which ultimately is the goal of PR.

Retail 168

Retail Internal International Twitter 168

Sword and the Script

AUGUST 17, 2019

One of the things I always strived to do – both when I was in-house and now in my consulting work – is teach. As a result, I’m very transparent in my work. Because PR isn’t a list of names or a document, it’s a process, and skill that requires both art and science. How often should you publish on your company blog?

Study 61

Study Survey B2B Advertising 61

ReimaginePR

MARCH 17, 2015

to a closed Facebook group of PR, marketing and advertising professionals. While some argued that PR lists are a myth and relationship building is too time consuming so scraping emails and generically blasting the web is the only way to go. A simple, “Hey Super Blogger, Hope you’re well! If I can hook it up, I will!

Web 120

Web Fashion Social Media Blogging 120

Critical Mention

APRIL 8, 2018

While you’re at it, check all your links to ensure they work correctly. This gets it out to major publications and can also help maximize the SEO benefits. Some popular wire services include PRWeb, PR Newswire and Businesswire. Turn it into a blog post. Try to cap it at two quotes per release. Sweat the details.

Media 67

Media Internal International Pitching 67

MaccaPR

JANUARY 17, 2017

Now that 2016 – our Minneapolis PR agency's 20th Anniversary Year – has rocketed to a close, join us for a tour of the most popular MaccaPR blog posts of the past 12 months. Our resident influencer marketing expert, Leila Hirsch, shares an insider's perspective on the top benefits for your brand. the Top MaccaPR Posts of 2016.

Crisis 48

Crisis Local Blogging Creativity 48

Polaris

DECEMBER 14, 2014

You don’t have to be an independent consultant or entrepreneur to enjoy Ferriss’ views on the new economy, the digital world, personal and work productivity and the outsourcing market. Kathi picked this book because we can all benefit from understanding others and practicing compassion. 5 Sarah Arrow. Here, here!

Marketing 251

Marketing Resources Content Marketing Leadership 251

MaccaPR

SEPTEMBER 10, 2015

So far, Inbound15 opened with keynote speakers from author/blogger Seth “Permission Marketing” Godin, “Gifts of Imperfection” author Brene Brown, and HubSpot co-founders Dharmesh Shah and Brian Halligan, and break-out sessions covering related topics including measurement and email marketing tips and tricks. Start with the Top Dogs.

Marketing 48

Marketing Internal International Software 48

Journalistics

JUNE 18, 2012

If press releases are part of your work life, you’ve probably asked this question once or twice in the past year (or more). There has to be a better way, and I think that way is a news blog. What would happen if you stopped writing press releases and instead started a blog dedicated to your company news?

Blogging 52

Blogging Writing Engineering Video 52

MaccaPR

OCTOBER 28, 2014

You might know Peter best for those thrice-daily Help A Reporter Out (HARO) email newsletters that syndicate editorial opportunities to PR professionals across the country. Outrageous PR Stunts That Work,” what’s your favorite PR stunt or campaign of all time? A speed round of PR creativity!

Interviews 54

Interviews Financial Social Media Crisis 54

ZudePR

MARCH 22, 2018

with a certainty that your work will be on sale soon? 5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil.

Writing 83

Writing Google Blogging Exercises 83

Waxing UnLyrical

OCTOBER 10, 2010

What makes real blogging success? I guess central to the benefits of Amplify - that is where we connected. Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5 from Chris Garrett on New Media.

Measurement 59

Measurement Tourism Twitter Blogging 59

Beyond PR

NOVEMBER 3, 2016

Every hour of every marketer’s work day is focused on preserving and promoting their brand’s story. In a recent webinar by the Poynter Institute , branded content consultant Melanie Deziel emphasized the importance of presenting yourself online in an intentional and coordinated manner — for the benefit of your career.

Brand 40

Brand Branding Twitter Reputation 40

Sword and the Script

DECEMBER 28, 2022

Communicators found their influence grew with executives, even as the functions they performed evolved in 2022; PR and marketing alike battled to win trust amid clutter, noise and skepticism. Every year I read and write about dozens of reports on B2B marketing and PR. Only 5% said they have less influence. 34% said ebooks.

B2B 114

B2B Marketing Survey Software 114

Waxing UnLyrical

JANUARY 24, 2011

The benefits are quite obvious, I think. Technically, there is a very, very limited free plan, but realistic use of the service will cost you from $5 to $60 per month. I know its probably obvious because you blog here at WUL, Erica, but I am always amazed at how great your posts are. Mark as read Approve comment So.

Tools 99

Tools Marketing Nonprofit Mobile 99

Buzzstream

JANUARY 5, 2024

Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. You need an account with Hunter for this to work. Metric Sparrow Metric Sparrow’s Email Permutator gets its from the work of Rob Ousbey’s Google Sheet.

How To 83

How To LinkedIn Tools Google 83

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. It was eye opening to say the least.

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. I manage the University of Regina’s blog.

Blogging 68

Blogging How To Print Facebook 68

Waxing UnLyrical

DECEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Walking the Social Talk December 6th, 2010 Tweet These boots were made for talking As editor of Women Grow Business (disclosure: client, which I love ), I come across remarkable blog posts every day.

Facebook 84

Facebook Twitter Social Media Blogging 84

PR Fuel

JANUARY 17, 2022

One of the most powerful tools you can have in your marketing arsenal is a well-crafted press release (PR). But for this to happen, you need a working PR distribution strategy. In today’s blog, we show you how to distribute a press release, so you get the best value for your money. Work With Influencers and Bloggers.

Radio 105

Radio Local Writing Newspapers 105

Communications Conversations

JUNE 6, 2019

Last December, I celebrated my tenth year of blogging. I’m usually a sentimental guy, but apparently when it comes to my blog I lost that capacity. At any rate, I got around to reflecting on 10 years of blogging recently. I’ve written more than 1,200 blog posts in that timespan. See where it leads.

Blogging 133

Blogging Analytics Meeting Writing 133

Waxing UnLyrical

DECEMBER 4, 2010

The biggest PR lesson here – because what is this campaign, if not an exercise in trying to raise awareness? Having worked at one, and with several, I know how important it is for non-profits to build and sustain long-term relationships with their stakeholders. Im glad celebs want to leverage their fame to benefit causes.

Facebook 93

Facebook Twitter Nonprofit Social Media 93

Sword and the Script

FEBRUARY 29, 2020

Data analysis of millions of articles and surveys thousands of bloggers find long-form content outperforms short form. This is contrary to 99% of all PR advice that says short emails are best. And yet it worked over and over, so I could go with the prevailing opinion, or I could go with what was driving results.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Deirdre Breakenridge

SEPTEMBER 3, 2014

It’s the end of the summer and fall marks the busy season for professionals, as well as PR educators and students who are back in school. Gearing up for a productive fall means having the most efficient tools in your PR and communications toolbox. When you use Google Databoard, you get the benefit of Google’s powerful insights.

Communications 383

Communications Tools Google Resources 383

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

How To 83

How To Facebook Twitter Conference 83

5W PR

NOVEMBER 23, 2021

But one of the problems for businesses – and their PR people, Instagram continues to limit access to paid advertising on their site. Stick with about 3-5 at most per time. Then each picture shows flowers gradually working their way through the colors of the rainbow. Using Influencers in your Social PR Campaign.

Instagram 158

Instagram Publicity How To Social Media 158

Sword and the Script

OCTOBER 15, 2019

About 18% of PR pros would invest in social media next year if money weren’t an issue. That’s according to a poll by PR Daily of about 300 communications pros ( hat tip Arik Hanson ). Smart spending in this way can have outsized benefits. Bloggers and influencers, that I have determined are credible. Conference handles.

B2B 77

B2B Facebook Advertising Advertising 77

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. But don’t think it’ll ever get you anywhere at work. Your blog is just not working and you’re wondering why. One where the more truthful and honest you are, the more you enjoy your work, the more money you make.

Communications 81

Communications How To Blogging Content Marketing 81

Sword and the Script

DECEMBER 26, 2017

PR and media relations statistics. 1) How long should a blog post be? The average post today is 1,142 words long but it’s clear that blog posts are getting longer – 41% longer than the typical post three years ago. Highly Successful Bloggers ). Highly Successful Bloggers ). State of Blogging ).

Content Marketing 122

Content Marketing SEO Social Media Marketing 122

MaccaPR

FEBRUARY 2, 2016

The last time you visited, you probably read our top four benefits of working with sponsored bloggers. Want to take your blogger-brand relationships to the next level? Here are six trends we’ve identified that will ensure your next sponsored blogger campaign is set up for success! Bonus Tip: Be flexible!

Trends 48

Trends Blogging Brand Branding 48

Communications Conversations

SEPTEMBER 9, 2014

But, I didn’t really get a chance to meet and know Nora until about a year ago when I asked her to speak at the 2013 Minnesota Blogger Conference. People most likely really enjoy working with her. What would you tell those who are considering a career in social/PR about the differences between the two? I expected smart.

Energy 128

Energy Corporate Agency Insurance 128

ZudePR

JUNE 6, 2016

Do deep work – a nd start living a life you're proud of? Deep work productivity hacks from 28 world-class communicators : how do they focus and achieve. Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. My new deep work routine. What is Deep Work?

Writing 114

Writing Social Media SEO Blogging 114

The Stalwart Blog

APRIL 26, 2020

If there’s things that you like and things you know some of your colleagues might benefit from, share it with them, share it with them, post things, put some tags in for the Lake Forest Chamber because we’re really trying to get the word out. He is a crisis PR expert, a friend of mine for many years. His name is Dave Oates.

Crisis 78

Crisis Local Facebook Social Media 78

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 62

Tools SEO Analysis Google 62