Bianchi Biz Blog

DECEMBER 2, 2021

The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem. During that time, we have also dealt with many changes in the traditional and digital media and public relations environments.

Automotive 68

Automotive Technology Engineering Trade Shows 68

Remote PR Jobs

SEPTEMBER 25, 2023

Skilled practitioners can seize the moment, with help from technology for metrics and scale. Drastic changes in the media and cultural landscape have altered PR and marketing in recent years. The public values journalism, and people are moving to media channels they trust. Technology helps it scale.

Mobile 100

Mobile SEO Reputation Web 100

Cision

JULY 25, 2017

For example, if you are in the public relations industry you would be better off having a site like PRWeek to link to you than a small agency blog that’s only been around for a couple of years. By using a media database to target reputable outlets in your industry. So, how can you ensure that happens?

Strategy 257

Strategy How To SEO Engineering 257

Sword and the Script

JUNE 6, 2023

PR has a reputation for being notoriously slow to adopt technology – so if you want an easy way to get ahead of your peers – try experimenting with this stuff a little bit. Like other vendors that have already released features or products, the Meltwater gAI feature is based on OpenAI technology, which is the company behind ChatGPT.

Survey 146

Survey Software B2B Pitching 146

Stern + Associates

JANUARY 29, 2024

Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly. Local media has been eviscerated, and now many iconic national and global outlets are hurting badly.

Strategy 96

Strategy Publicity Media Video 96

Sword and the Script

MAY 18, 2021

One study shows communicators are faced with growing workloads, but their relationship with business has strengthened; two studies offer a look at media relations insights. Think about how much work that is: try writing a blog post every day – then add two more. The Wall Street Journal 80%. TechCrunch 85%.

Study 167

Study Communications Survey Pitching 167

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. Attendees can learn how new technologies and innovative processes are fundamentally changing what our work will look like in the next two to five years. PR News Conferences. Dates/Locations: Varies. and the Social Shake-up in May in Atlanta.

Conference 256

Conference Content Marketing Marketing Internal 256

Doctor Spin

FEBRUARY 22, 2024

“Public relations is a young academic field with potential to inform various areas of communication and offer tools like issues management for various applied communication fields.“ Source: Journal of Communication 1 Botan, C., & Taylor, M. Public relations: State of the field. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Journalistics

JANUARY 24, 2016

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016. About This Two-Part Series.

Blogging 69

Blogging Strategy How To Writing 69

Bianchi Biz Blog

DECEMBER 6, 2021

When we launched our Meet the Media blog series five years ago, our mission entailed helping bridge the gap between automotive and mobility PR professionals and the key journalists who cover the automotive and mobility sectors. Below are the 10 most-viewed Meet the Media profiles of 2021: 1. Meet the Media: Alexa St.

Meeting 82

Meeting Automotive Media Transportation 82

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away.

Media 162

Media Fashion Television Radio 162

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. 4) Emphasis on professional journalism. Comment: Amen.

Survey 102

Survey Report Media B2B 102

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. A follow up blog post by PR 2.0 Is PR Right for me?”

Social Media 150

Social Media Pitching How To Media 150

Doctor Spin

FEBRUARY 14, 2024

Some organisations have Communications Departments for their public relations needs and some have Marketing Departments for their promotional needs. In this blog post, let’s look at the differences between public relations and marketing. Here we go: Public Relations vs Marketing Public relations vs marketing.

Publicity 52

Publicity Marketing eBook Public Affairs 52

Bianchi Biz Blog

DECEMBER 16, 2020

To help automotive and mobility PR professionals get a better handle on specific reporters’ needs, interests and beats … and to bridge the gap between these PR pros and the media who cover the most fascinating industry in the world – automotive/mobility – we launched our Meet the Media blog series in early 2016. Happy reading!

Meeting 98

Meeting Automotive Mobile Media 98

Cision

JULY 26, 2016

In this interview, David discusses the importance of good writing skills, how technology has transformed the industry and how to stand out in today’s crowded marketplace. The biggest change, however, has been because of technology. I think technology will continue to re-define the industry. How did you get your start in PR?

Writing 120

Writing Engineering Journalism Analytics 120

Bianchi Biz Blog

NOVEMBER 19, 2020

This is part of the reason we created our Meet the Media blog series. In this post, we’ve pulled some excerpts from our more than 100 Meet the Media profiles to help answer the vital question: what do journalists want? I want to write stories that thoroughly explain what’s going on and how it impacts them.”. Timeliness.

Automotive 86

Automotive Journalism Interviews Engineering 86

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. Regardless of degree or background, with the right skills, you can get a job in public relations.

Agency 88

Agency Energy Crisis Management Industry 88

Journalistics

JANUARY 24, 2016

In my first post of the year, I confessed my blogging sins and provided some insights around what caused me to blog less the past few years, and what I learned from the process. This posts was the first step in my journey to blog more in 2016. About This Two-Part Series.

Blogging 40

Blogging Strategy How To Writing 40

ImPRessions - Crenshaw Communications

MAY 18, 2017

Creating better relations between PR and journalism begins with PRs getting acquainted with the work of journalists in industries relevant to their clients. Improved Media Relations Means Better Pitches. And in reporters respecting the role of PR professionals as managers of that relationship.

Media 212

Media Pitching Report Interviews 212

Sword and the Script

FEBRUARY 26, 2019

A survey I teamed up with Ned Lundquist to conduct of PR pros last year found 51% said media relations was getting harder. This is why content marketing plays such a crucial role in media relations , among many other aspects of PR and corporate communications. And Other Key Blogging Statistics You Should Know].

Content Marketing 89

Content Marketing Marketing Pitching Survey 89

Landis PR

JULY 10, 2023

Photo courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, David Wills – Media Profile Inc. For the original blog, please visit here. Check out the Doubt It and Keep Truth Well campaigns by the Canadian Journalism Foundation.

Journalism 52

Journalism Training Consumer Tools 52

Bianchi Biz Blog

MAY 2, 2022

I am the senior editor at Charged – I write daily blog posts, as well as articles for the print magazines, and do copy editing. I’m also a contributing writer for EVannex – I write a weekly blog post. How long have you been in journalism and how did you get started?

Meeting 81

Meeting Media Travel Interviews 81

Solo PR Pro

JULY 5, 2022

That healthy habit came in handy in the first phase of my career as an investor relations professional for newly public technology companies in Silicon Valley during the 80s and early 90s. I still subscribe to one print newspaper, the Atlanta Journal-Constitution, and read it every morning. ” I break around 11 a.m.

Meeting 98

Meeting Writing Pitching Case Study 98

wiredPRworks

MAY 6, 2020

As a former broadcast journalist, Amy leverages her media insider insights to empower the people and organizations she works to gain top tier exposure in outlets ranging from The Today Show, to The Wall Street Journal, and USA Today. Barbara Rozgonyi , CEO CoryWest Media. PR is a thread that weaves every project together.

Pitching 52

Pitching Training Radio Media Training 52

Bianchi Biz Blog

JULY 25, 2022

I have a blog series called Chatty Chassis, and I try to focus on professional advocacy, building yourself up, setting achievable goals, and so much more. As noted I enjoy the educational side of journalism. How long have you been in journalism and how did you get started? Bianchi PR’s Meet the Media Recap.

Meeting 93

Meeting Media Journalism Education 93

Burrelles Fresh Ideas

JANUARY 30, 2024

For the PR industry, like journalism, disclosure is an issue of transparency and authenticity , which are the building blocks for trust. Our blog posts are human-written, and if we use any sort of AI-assisted writing tool, we will disclose it. When I am writing or editing others’ work, I personally use Grammarly Premium.

Ethics 96

Ethics Crisis Transportation Airlines 96

Sword and the Script

DECEMBER 4, 2018

The statistics selected can be grouped are heavily weighted along the following topics: Statistics about – or for – the CMO ; Statistics about digital and B2B marketing ; Statistics about PR or media relations ; and. Each statistic links to the blog post that covered that particular study or survey and links to the underlying source.

Survey 104

Survey Marketing B2B Content Marketing 104

Ishmael's Corner

APRIL 21, 2015

What’s more, Google’s decision to communicate the dialing down of activities in China on its corporate blog gave street cred to owned media. There’s no question that this move lessens dependence on third-party media. With that said, the value of media relations doesn’t disappear.

Company 60

Company Media Storytelling Interviews 60

The Stalwart Blog

NOVEMBER 6, 2015

For instance, the New York Times ’ You’re the Boss blog published its last post in December 2014 and renamed its small business section Entrepreneurship. Did you know technology reporter Shira Ovide left the Wall Street Journal and is now at Bloomberg Business’ Gadfly? Are there new sections? Has the editorial staff changed?

Marketing 60

Marketing Crisis Communications Small Business Measurement 60

Beyond PR

JULY 25, 2017

For example, if you are in the public relations industry you would be better off having a site like PRWeek to link to you than a small agency blog that’s only been around for a couple of years. By using a media database to target reputable outlets in your industry. So, how can you ensure that happens?

Strategy 64

Strategy How To SEO Engineering 64

Beyond PR

APRIL 26, 2017

Image tips: Provide the highest resolution image possible to allow journalists and your audience to resize the media for different channels. 3 Rules to Ensure Your Blog Isn’t Breaking Copyright Rules. Bell has a proven track record of developing award-winning and ROI-based marketing programs, media relations, and brand strategies.

Infographics 72

Infographics Brand Branding Video 72

Sword and the Script

NOVEMBER 27, 2018

1) Marketing seems to be tasked with a growing list of responsibilities – traditionally with things like awareness, leads, brand, voice of the customer, and more recently with data, analytics, technology and CX – what is the role of marketing in this modern environment? Managing Media Relations for a Publisher; Off Script No.

Interviews 63

Interviews Software Government Journalism 63

OnePitch

APRIL 14, 2022

Today, she currently serves as ARPR’s HealthIT Practice Group Director, overseeing the management and strategy of her agency’s robust – and growing – healthcare technology client roster. And this is a perfect example of why I love working in healthcare technology – the work some of our clients are doing is truly life-changing!

Healthcare 52

Healthcare How To Pitching Product Launch 52

Barokas

MARCH 22, 2018

Our team’s media relations chops and social media strategies rose above the competition and were honored in the following four categories: Media Relations – VICIS. VICIS is a sports technology company focused on developing highly engineered helmets that improve protection and performance.

Public Affairs 49

Public Affairs Sports Engineering Local 49

Beyond PR

APRIL 24, 2018

journalists surveyed prefer press releases to other types of information, while others want to glean data from your website or blog, social media, or a company spokesperson. Bell has a proven track record of developing award-winning and ROI-based marketing programs, media relations, and brand strategies.

Media 75

Media Survey Pitching Journalism 75

Sword and the Script

MARCH 17, 2015

The database was merely tool and any technology can be misused. They hated the company in a visceral way that defies the calm and impartiality that’s characteristic of journalism. A Blogging Perspective. Since 2007 or so I’ve managed blogs professionally – PR has changed – and eventually starting this one here.

Pitching 60

Pitching SEO Media Relations Report 60