Rock the Status Quo

FEBRUARY 23, 2015

Five Free eBooks (or Presentations) To Download Now Strengthen Your LinkedIn Skills: The Sophisticated Marketer’s Guide to LinkedIn by… um… LinkedIn! Freshen up your skills with metrics: CyberAlert created a wonderful resource called The 2014 Measurement Handbook for PR, Marketing and Social Media.

eBook 100

eBook Digital PR Handbook Content Marketing 100

Stuart Bruce

SEPTEMBER 14, 2015

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

Digital PR 60

Digital PR Training Report Social Media 60

Buzzstream

FEBRUARY 9, 2024

(Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) I love some of the things I see from digital pr, it’s a shame it often gets bucketed with the spammy kind of link building. Take Visual Capitalist for an example.

Google 71

Google Infographics Pitching Resources 71

Cision

APRIL 12, 2016

Taral Patel is PR Executive at PRmention , a digital PR agency for startups. An organic audience refers to those who are driven towards your website or blog through unpaid distributions. Create a strong content marketing plan. Content marketing involves much more than just writing blogs.

Infographics 120

Infographics eBook Content Marketing Video 120

Sword and the Script

FEBRUARY 29, 2020

Something similar has happened in content marketing and blogging in the marketing community. Too many marketers believe that short content outperforms long form. It’s a form of blindness that’s liable to show up elsewhere in marketing and the organization; we are all forever students.

Content Marketing 78

Content Marketing Study Analysis Marketing 78

Buzzstream

FEBRUARY 1, 2024

Press Release Pitch Template Like those outlined in our digital PR tools post, many press release platforms provide distribution networks. For example, here are the guest post guidelines from the Hubspot blog. Subject Line: Infographic for [Website Name] Hi [First Name], I saw you shared [Research Page Title] (personalize).

Pitching 87

Pitching Infographics Survey Resources 87

Rock the Status Quo

JANUARY 12, 2016

Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media. Each “best of” summary will also be condensed into an infographic for Pinterest, linking back to the original transcript. Maybe these great infographics will inspire you.

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Rock the Status Quo

JANUARY 12, 2016

With my book launch coming up WAY too fast and not enough time in the day to put marketing plans in place the way I’d like to, I’ve decided to revisit how I repurpose content. Once uploaded to SlideShare, the new “best of” deck will be embedded into a blog post, emailed to my subscribers and shared on social media.

Infographics 100

Infographics SEO LinkedIn Pinterest 100

Landis PR

DECEMBER 11, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Nick Leighton – NettResults. For the original blog, please visit here. Conduct market research to identify your audience’s needs, preferences, and communication channels. Now is the time to plan for 2024.

Strategy 59

Strategy Company Communications Construction 59

Cision

MAY 29, 2017

Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. In fact, content discovery helps both consumers and online marketers. Online marketers can put relevant content in front of their targeted audience at the right time through the right channels. Enter content discovery!

How To 129

How To Content Marketing Engineering Advertising 129

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

OCTOBER 19, 2015

PR professionals are no longer solely responsible for communication. Now, they’re also in charge of social media and content marketing. Successful PR professionals are embracing these activities and combining them to make their jobs easier. The key to successful PR is no longer creating the best content. “The

Infographics 120

Infographics SEO Engineering Strategy 120

Rock the Status Quo

JULY 30, 2015

The below infographic outlines the major issues pretty well. I’ve invested years building Twitter presence that helps me curate content and grow reach of my own blog posts, and have maintained a Twitter chat for over two years now called #PRprochat. Why not try these 4 digital PR tactics to revitalize Twitter?

Education 100

Education Social Media Twitter Content Marketing 100

Sword and the Script

NOVEMBER 9, 2021

Twenty-nine months ago, when I started writing these monthly summaries , there weren’t many PR software companies talking about artificial intelligence (AI). This month, as I perused through the vendor websites and blogs, I noticed a lot more of it. billion PR software market. billion PR software market.

Software 92

Software Banking Technology Data 92

Presspage

NOVEMBER 10, 2017

Hereford Award is given to honor creativity, effectiveness in reaching audiences with a message, and the overall scope of an airport’s effort in marketing and public relations. This award is regarded throughout the airport industry as the highest honor an airport can earn for marketing and communications excellence.

Internal 0

Internal International Industry Infographics 0

5W PR

JUNE 25, 2018

PR experts have a lot of experience creating exceptional content for their brands. In the digital marketing world, making the most of this content generation ability now means investing in new content marketing plans to ramp up brand awareness and cultivate customer engagement. Optimize PR Content. Hack the Press.

Content Marketing 60

Content Marketing Infographics Google SEO 60

Presspage

DECEMBER 5, 2017

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. If your business is serious about a specific geographical market, it should make a statement by taking its potential audiences seriously. Serve them well. Make or buy?

Local 89

Local SEO Engineering Web 89

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. This feature is handy for larger marketing teams or agencies with multiple members doing outreach simultaneously.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

MAY 19, 2022

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. For some in the digital PR space, this will get deeper into SEO and keyword research than you have before. By working backward from the headline, you get a sense of the market for your idea.

Survey 90

Survey How To Reddit Pitching 90

Rock the Status Quo

FEBRUARY 3, 2016

Because so many business owners–even marketing communications and public relations professionals–are investing time and resources into online marketing that simply doesn’t produce results. One large brand and one small brand, both showcasing their digital integration efforts and what has worked for them.

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

Because so many business owners–even marketing communications and public relations professionals–are investing time and resources into online marketing that simply doesn’t produce results. One large brand and one small brand, both showcasing their digital integration efforts and what has worked for them.

Case Study 100

Case Study Infographics Journalism Writing 100

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and the ones below represent the most useful link-building tools on the market today. Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list.

Tools 71

Tools SEO Analysis Google 71

Beyond PR

MAY 30, 2017

Marketers are now keen on making brand content discoverable to ensure better awareness and traffic. In fact, content discovery helps both consumers and online marketers. Online marketers can put relevant content in front of their targeted audience at the right time through the right channels. Enter content discovery!

How To 40

How To Engineering Content Marketing Advertising 40

Buzzstream

MAY 9, 2018

SEO Content Marketers – This type of outreach team blurs the line between traditional SEO and PR, using a range of tactics including blogger outreach, infographic placement, broken link building. Digital PR – Here, placement rates are very low in the initial outreach campaign, averaging one or two placements.

Data 120

Data SEO Groups Pitching 120

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

Frederik Vincx

DECEMBER 11, 2015

Hence, this isn’t a typical 500-word blog post with 10 tips to ( insert random PR activity ). Long form blog posts? And you are not just competing against other PR teams for budgets, but also against advertising, digital, and marketing. Raf Weverbergh , founder of PR agency FINN. Writing a blog post?

How To 60

How To Software System Employee 60

The Proactive Report

JANUARY 31, 2017

While B2C brands have been hitting content marketing full-bore, B2B companies have been a little more circumspect. Many B2B marketers have discovered that creating effective content that gets results is not the easiest task. According to a study by DemadnWave whitepapers, case studies, videos and infographics work well.

B2B 100

B2B Infographics B2C Case Study 100

The Proactive Report

JULY 23, 2018

Content has always been a major part of PR, but now it’s become an integral part of all marketing. According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. These rules apply to all your content – web pages, newsroom, articles, press releases, and blogs.

Google 113

Google Guidelines Web B2C 113

The Proactive Report

AUGUST 5, 2016

It should be taught along with writing, in all PR classes. They dig through LinkedIn and blogs for experts and sources. Infographics are liked and shared on social media 3X more than other any other type of content. For more Digital PR Tips s ubscribe here. A majority of U.S. That’s up from 49% in 2012.of

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

The Proactive Report

OCTOBER 9, 2015

Tweet a link to a good article or blog post they’ve published. Read their blog and post comments. Create original infographics that give a unique perspective on a topic. Get Digital PR Tips. Q3: What is the first step to connect with an influencer on Twitter? ” Listen first. Then get on their radar.

Twitter 100

Twitter Leadership Infographics Video 100

The Proactive Report

NOVEMBER 12, 2016

Marketing and PR jobs are one area where digital skills are in high demand. A recent scan of 75000 job postings on LinkedIn found that digital marketing jobs being advertised required candidates with a wide range of skills, from SEO and social media to Google Analytics and content marketing. Report ROI.

SEO 153

SEO Engineering LinkedIn Analytics 153