ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

Maybe a pitch contains bad info, or a story is printed with a key fact wrong. If caught in a lie to a journalist, particularly about numbers – market share, sales, downloads, or dates – the story will never see the light of day, or a nasty piece may result. But beware the negative consequences.

Agency 136

Agency Pitching Construction Print 136

OnePitch

SEPTEMBER 8, 2022

While she’s focused generally on consumer PR over her nearly 20 years in the industry, she’s had deep experience in food and beverage, restaurants, and retail communications while working at everything from boutique to global PR agencies in Chicago and Columbus. This is actually a new role for the agency, one that I was thrilled to take on.

Pitching 98

Pitching Consumer How To Education 98

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. Print magazine? Download our free tipsheet, 5 Pitches That Work And Why. . With that in mind, we have prepared a list of the type of PR pitches to avoid at all costs. It’s likely to backfire.

Pitching 149

Pitching Sports Print Creativity 149

Cision

DECEMBER 12, 2016

The decade-old dilemma, whether you work for a brand or agency, is a limited budget. Brands are not married to the idea of TV advertising, print media, billboards, etc. Download our editable content calendar now ! . But we are at the point in social media’s lifecycle where nothing one does with it is a surprise anymore.

Social Media 120

Social Media Media Measurement Advertising 120

Cision

NOVEMBER 11, 2016

Having to switch gears so often was a great prelude to broader agency work where we work on various clients from 3D printing to beer. Crenshaw Communications recently was named as the agency to represent Wearsafe labs. Can you tell us a bit about your plan for working with Wearsafe and what you will be bringing them?

Communications 253

Communications Data Local Survey 253

PRSay

AUGUST 8, 2018

Luckily, hundreds of online templates are available to download free, or you can create your own document. Agencies, corporate communicators and larger teams typically use these. Also, when pitching print magazines, consider the necessary lead time. Is the calendar simple, realistic and structured for maximum efficiency?

Pitching 135

Pitching Interviews Video Report 135

Cision

SEPTEMBER 29, 2016

Unfortunately, however, the misfire was one in a litany of recent missives based on bad information—a debacle that ultimately prompted me to blacklist dozens of individuals and agencies. The whole rigmarole could have been avoided had someone at some point done some very simple research on me before sending the invite over.

Pitching 0

Pitching Journalism Writing Print 0

Frederik Vincx

NOVEMBER 1, 2015

Reading Time: 1 minutes Today Sarah Hall published FuturePRoof , the go to guide for managers of agencies and communication teams. You can download the book for free at: [link] or you can order a print version at Blurb. The project is billed as the biggest conversation ever about the future of public relations.

Print 60

Print Tools Agency Industry 60

Rock the Status Quo

SEPTEMBER 9, 2014

Agencies, PR and marketing professionals, bloggers and anyone doing social media (who doesn’t?) You paid the photographer AND agency, after all, so it belongs to you!) She can be an agency or marketing departments best friend. Right where it counts! Nope, not on your kisser but, even worse, in your wallet.

Blogging 194

Blogging Agency Social Media Content Marketing 194

Beyond PR

JUNE 28, 2016

PR agencies have an incredible opportunity in today’s digital media landscape. New tools, integrated strategies, and results-driven tactics have evolved the agency’s role far beyond traditional media relations. There is no standard formula: Different PR agencies employ different formulas when calculating ad value.

Measurement 73

Measurement Advertising Advertising Agency 73

Public Relations Sydney

OCTOBER 26, 2014

And when you’re being interviewed for TV, radio or in print, you will feel better prepared. Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. For more great tips download our free PR eBook by clicking the button below.

How To 76

How To eBook Radio Print 76

Shift Communications

DECEMBER 20, 2016

Click the image to download a printable PDF. You are welcome to download and print out the crisis communications chart above and freely distribute it, unaltered, wherever you choose, under the Creative Commons By Attribution, Non-Commercial Usage, No Derivatives 2.0 US License. US License. Christopher S.

Crisis Communications 60

Crisis Communications Crisis Communications Energy 60

Cision

SEPTEMBER 15, 2016

The study surveyed 1,802 Americans and found that traditional engagement channels — such as television and print — offer the most reach. Learn how to accurately connect your communications to results that matter by downloading Avoid the Numbers Trap & Give Your Clients Meaningful Reports. their value.

Social Media 120

Social Media Marketing Media Study 120

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The niche influencer: The niche influencer is the web star most sought-after today by agencies and marketers. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

The Resolution Blog

APRIL 23, 2018

Steph share’s an example; “I had a PR agency client that was regularly updating a coverage clip tracker. This may seem like an obvious thing to point out, but with the increasing importance of online content over print, not just for social amplification but also for SEO and long tail impact, does your PR data include a log of the URL itself?

Data 120

Data Measurement Examples Tools 120

Beyond PR

JULY 18, 2016

Furthermore, print resonates better with Brazilian audiences. Respondents from the report Brazilian Media Research 2015: Media consumption habits by the population state that print media is the most trusted source of news, and 50% of respondents are singularly focused while reading print publications. counterparts.

Media Relations 40

Media Relations Print Media Newspapers 40

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Sword and the Script

OCTOBER 24, 2017

Print it out and mail it out to your ABM targets. It can be downloaded with registration here. Can your agency bring big ideas and execute? According to the study, the top B2B sources of leads by channel are as follows: 53% say email. 44% say content marketing. 44% say search optimization. 40% say live events. 20% social media.

B2B 64

B2B Report Marketing Survey 64

MaccaPR

DECEMBER 10, 2014

based Internet marketing agency that caught our eye with its savvy pay-per-click advertising management, Web development and digital design services. How did the ThinkSEM agency come to focus on search engine marketing and landing pages? Clint is co-founder of ThinkSEM , a Roseville, Minn.-based Well, I was sorely mistaken.

SEO 98

SEO Interviews Blogging Engineering 98

Beyond PR

JULY 14, 2017

I think many agencies and brands forget what gets put into a post from time, gas and even our fees we pay for social media schedulers/online services that help organize your ads. If so, download our free 2017 Holiday Gift Guide Pitching Kit to connect with influencers who can promote your brand.

Pitching 66

Pitching Real Estate How To Twitter 66

Sword and the Script

MAY 21, 2019

My employer launched a print magazine, website and social presence telling stories about health and community to business audiences, which is still going, BetterTennessee.com. Most people are on their phones even at work, a well-designed piece of mobile content via social can appeal to someone in a way that downloading a whitepaper does not.

B2B 81

B2B Social Media Company Marketing 81

Sword and the Script

JANUARY 31, 2023

With its partnership with LexisNexis, Propel will give users expanded print monitoring capabilities.” The full report 2023 Global Digital Report is 465 pages long you can freely view it online or register to download. The content journalists are most likely to use media releases (59%),” according to Burrelles.

Software 78

Software Case Study Technology Tools 78

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. What Does the Law Say?

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Beyond PR

APRIL 20, 2016

As Melissa Toso writes in How to Prove Your PR’s ROI with the Right Reporting , “Members of the C-suite, agency clients and other stakeholders all want to know whether the money, time and energy that went into a campaign changed consumer behavior and, more importantly, generated profit.”.

Report 40

Report Media Television Radio 40

Prohibition

SEPTEMBER 28, 2019

You could do this the traditional way and print out hard copies of your media coverage and display it either in a book or frame key pieces throughout your office/workspace. Compose a press kit/portfolio that features all of your media coverage .

Media 48

Media Case Study Company Print 48

Cision

OCTOBER 21, 2016

California-based single-agency PR firm the NALA, and its sister company STARKART, needed to find a solution to target each client’s specific audience base, prove success with essential reports and increase overall efficiency to compete with larger firms. Download The NALA Uses Cision PR Software to Establish Unique Client Base now.

Software 120

Software Agency Case Study Television 120

Bianchi Biz Blog

APRIL 29, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. This includes print newspapers, digital news sites, television, and radio stations. They can act as a bridge, helping you navigate and avoid potential pitfalls. More info here.

Marketing 64

Marketing Local Crisis Management Internal 64

Stephen Waddington

NOVEMBER 27, 2018

The ICCO World PR Report has polled agency heads and senior communications professionals worldwide each year for the past five years. 1 Optimism on growth We live it volatile and uncertain times and yet in every region of the world, agency heads are optimistic about the future. That number now stands at a 8%.

Report 85

Report Analysis Financial Reputation 85

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. Analysis is based on 20 countries and different types of organisations including companies, non-profits, governmental, and agencies. 1 Visualisation in communication. and 9.6%). #10

Communications 115

Communications Publicity Survey Newspapers 115

Cision

NOVEMBER 3, 2016

We also know the flip side all too well where someone (perhaps a client or colleague) says too much and suffers the consequences in print. As we move into the new year, launching new campaigns and cultivating new talent on both the agency and client-side, let’s be mindful as an industry to practice what we preach.

Social Media 120

Social Media Media Reputation Training 120

Beyond PR

APRIL 13, 2018

Brand value can be measured by a variety of media channels including broadcast, print and social. Further, “Some 61 percent of social media marketers at agencies say measuring ROI is among their biggest challenges.”. For example, can you track infographic downloads and views via Google Alerts alone? About Lee Ribeiro.

Media 73

Media Google Measurement Print 73

Cision

NOVEMBER 24, 2015

Forty-five percent of executives think it’s okay to share other brands’ information as either digital or print paid content. A similar settled case found that news agencies and journalists cannot use Twitter photographs without first asking permission. But copyright violations can have disastrous consequences.

Examples 120

Examples Viral YouTube Infographics 120

Shift Communications

DECEMBER 1, 2016

When a CNBC reporter downloaded their annual report on the State of Employee Benefits, they notified us immediately. To do this, there’s no substitute for consuming – reading print newspapers/magazines, watching broadcast to figure out which shows cover what, etc. Both appeared in print, on the front page of USA Today’s Money section.

Strategy 60

Strategy Print Insurance Insurance 60

ZudePR

MARCH 22, 2018

H: What about the print quality? Before going to sleep by 22:00 latest, I made sure that everything was ready to smooth my way out of the door in the morning, including clothes, anything I needed to print out, and any reference books I needed. * E: Why do people look down their noses at it? F: What could I learn? xii) Free book.

Writing 83

Writing Google Blogging Exercises 83

Critical Mention

JUNE 21, 2017

If they don’t stop, and you feel you are suffering real economic or reputational harm, you may want to consult with an attorney familiar with intellectual property law.The case of Agence France Presse v. Our password-protected platform offers access to limited length broadcast clips rather than unlimited downloads and distribution.

Video 85

Video Creativity Internal International 85

Solo PR Pro

MARCH 27, 2018

What differentiates top consultants from others – including many PR agencies – is an ability to look beyond the public relations (or other communications discipline) hat we wear and focus on our clients’ business goals. This post outlines formats, elements and top tips, so you can develop plans that are immensely useful (and set you apart!).

Analysis 40

Analysis Measurement Print Travel 40