5W PR

MARCH 28, 2024

Financial public relations isn’t just a fancy accessory here, but a vital tool for steering through this complex landscape. But it’s not just about the cost, strategic financial PR is an investment that directly cushions the financial health of companies in the finance arena.

Company 78

Company Publicity Financial Crisis Communications 78

B2B PR Sense

JANUARY 5, 2018

There are a number of myths about public relations. These myths stand in the way of many executives using public relations tactics within their business, or perhaps misapplying them altogether. We’d like to take this opportunity to set the record straight -- to debunk some of the most popular myths about public relations.

Crisis Management 238

Crisis Management B2B Reputation Advertising 238

5W PR

MARCH 26, 2024

It’s not just about pumping out press releases. It’s about cutting through the chatter and grabbing the attention of the right people. Old-school media Traditional industry publications and journalists still hold sway in reaching a broader audience. Crisis communication plan Be ready for the unexpected.

B2B 78

B2B Strategy Communications Case Study 78

Critical Mention

OCTOBER 25, 2021

The second season ended in thrilling fashion, with Kendall Roy, Logan’s son, double-crossing his father in a shocking press conference where he was supposed to take the fall for a company scandal, but instead implicated his father in the scandal and a host of cover-ups and illegal activity. SCHEDULE A DEMO.

Media 162

Media Fashion Television Radio 162

Prohibition

JANUARY 7, 2022

Crisis management is something every company needs to implement as part of its business processes. Without a documented plan, how would you handle a crisis? If you think you could never be the victim of a crisis, think again. If you think you could never be the victim of a crisis, think again. What is a crisis?

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Onclusive

AUGUST 22, 2017

Earned Media/Media Relations. Far from just managing a digital Rolodex, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. Once PR-driven content hits or publishes, media monitoring and analysis of that work kicks in.

Media Training 397

Media Training Crisis Communications Conference Training 397

Shift Communications

JULY 19, 2017

Anyone Could Need Crisis Management (…and at Anytime). is appalled and worried his business will suffer because of all the false information circulating about sharks. is suffering a crisis. s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall. Owned media/messaging.

Case Study 118

Case Study Crisis Management Crisis Study 118

Prohibition

DECEMBER 13, 2021

Any company, big or small, can experience a crisis. According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is where crisis management comes in.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Prohibition

MAY 13, 2022

Positive coverage can be an extremely powerful asset when your customers look at your online reputation and make a decision about whether they want to buy a product or service from you. If you’re thinking about PR for your brand or product, the first thing you need to ask yourself is what you want to achieve. Setting targets.

Print 112

Print Trends Agency Brand 112

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. Specialized agencies have specialized needs. Take my agency; we focus on tech PR, with a particular focus in B2B technology. What’s your crisis PR background?

B2B 159

B2B Apparel Product Launch Agency 159

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What are some examples of public relations?

Interviews 100

Interviews Publicity Technology Social Media 100

Critical Mention

SEPTEMBER 19, 2019

Jelly Digital Marketing & PR is a one-stop-shop online marketing agency in Fort Langley, British Columbia. The award-winning , Canadian-based agency, a Critical Mention client, provides agile and responsive public relations, content creation, digital advertising and SEO solutions to those in Vancouver and the Fraser Valley area.

Agency 79

Agency Marketing Media SEO 79

ImPRessions - Crenshaw Communications

JUNE 12, 2018

As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations. As those of us who work in PR practice the science (and art) of the profession, we rarely think about how it evolved. Lee was a leader in media relations. 5 who shaped today’s PR business.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Prohibition

JUNE 26, 2023

It involves the strategic crafting and portrayal of a company’s story to attract media attention and develop positive customer relationships. The goal is multifaceted; from enhancing a brand’s visibility to mitigating potential damage during a crisis – food PR is a powerful tool in the industry.

Company 62

Company Radio Social Media Pitching 62

Victorious PR

JANUARY 27, 2023

Navigating the media landscape as a crypto company can be a challenging task, and without the right public relations strategies in place, it can be easy to fall into common pitfalls and make costly mistakes. When building relationships with the media, it’s important to be transparent, responsive, and informative.

Company 52

Company Real Estate Strategy Publicity 52

PRSay

OCTOBER 18, 2021

Army media relations director at the Pentagon, emphasized the continuing importance of the human factor in communication during the digital age. The agency has different audiences — veterans, the press and the public at large. Filtering information and communicating during a crisis. Cathy Wilkinson, U.S.

Public Affairs 87

Public Affairs Communications Crisis Film 87

Mindful Marketing

FEBRUARY 15, 2017

Hiring an agency can seem pretty cool – having a dedicated team of professionals promoting you and your business all day sounds nice, right? So when is the right time to hire a PR agency? There are a plethora of tools to make it easy until you reach the pivot point to needing a full blown agency. Crisis communications?

Agency 50

Agency Crisis Communications Measurement Analytics 50

Flack's Revenge

APRIL 24, 2018

So, I was eager when I saw a post about PR but also anxious about the crowd reaction, as I find that there can be a lot of confusion about the topic. It felt lonely until some others chimed in with eloquent thoughts about the value of PR and how to best put it to work. It’s a noisy list, and the debate can get heated.

Agency 159

Agency Strategy Crisis Management Pitching 159

Cision

AUGUST 4, 2016

Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. What do you hope to accomplish in your new role as director of media relations at ABB? As public relations professionals, we need to focus on the greater good.

Pitching 0

Pitching Energy Media Relations Social Media 0

Sword and the Script

SEPTEMBER 8, 2020

Over the past 12 months or so, I’ve easily reviewed and written about more than 20 such PR surveys from the PR sector (there many more about marketing). An annual survey by PRWeek found the median public relations salary in the U.S. More: 2020 Public Relations Salary Survey: How Much Money do PRs Pros Make ?

Survey 96

Survey Industry Leadership Study 96

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The largest media houses are Sanoma, Alma Media, YLE (State owned), Keskisuomalainen, Kaleva and TS-Yhtymä.

Radio 64

Radio Pinterest Television Government 64

5W PR

AUGUST 29, 2018

By now most of the civilized world knows about the massive data breach at Equifax. The credit reporting agency fell victim to hackers that accessed sensitive information belonging to nearly half the population of the United States. In 2017, BP had reached a turning point in the company’s recovery from the oil spill crisis.

Crisis 88

Crisis Data Consumer Agency 88

ImPRessions - Crenshaw Communications

JANUARY 3, 2019

If a PR team or agency doesn’t work in collaboration with marketing, it may be spinning its wheels — or worse, working in opposition to company business objectives. PR is not a band-aid in times of crisis, nor is it a quick study or one-off tactic. See our earlier article on how PR agencies set budgets and billing.

SEO 178

SEO Storytelling Product Launch Measurement 178

ImPRessions - Crenshaw Communications

AUGUST 17, 2018

Aspiring PR agency professionals may be attracted by what seems like the industry’s more glamorous or high-impact moments. But if you talk to people who work in public relations, there’s plenty that makes for sleepless nights. Before taking that position at a PR agency, consider these things that PR people sweat over.

B2B 159

B2B Interviews Enterprise Report 159

Solo PR Pro

FEBRUARY 1, 2022

After a decade in radio, Stu was in the market for a professional life that offered more stability, and made the leap to PR pro, eventually working his way up the ranks at an advertising-dominant agency based in South Florida. Stu ended up staying with that agency for 10 years, working his way up from PR director to vice president.

Meeting 131

Meeting Radio Sports Telecommunications 131

Sword and the Script

MAY 12, 2020

Better organize your announcements and media contacts, make the “news” easy to find and stick to business etiquette; pro PR tips About a year ago I started writing a monthly summary of PR technology news. I’ve kept notes about all of the things that make it harder than they need to be. media@team.com ).

Company 101

Company Survey Pitching Report 101

NewsWhip

JUNE 2, 2021

While the edges of this field are nebulous, we will focus on five areas: Predictive Media Monitoring. Predictive Crisis Management . The Future of Predictive Media Intelligence. What is Predictive Media Monitoring? The process starts by detecting news stories and social media posts as soon as they appear.

Media 88

Media Data Reddit Crisis 88

Prohibition

FEBRUARY 14, 2023

Strategies used in tech PR include thought leadership, social media management, strategic partnerships and community engagement, content marketing, media relations , and influencer marketing. Working with a Tech PR agency can help to ensure that the right strategies are used for maximum results. neon lights.

Strategy 62

Strategy Brand Branding Technology 62

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. Up and coming businesses should set ground rules early on regarding who speaks to the press and what is being said. When does the team put out a press release?

Company 136

Company Interviews Reputation Privacy 136

Cision

JUNE 22, 2015

It takes only a minute for a crisis to harm your brand, especially in the age of social media. Peter LaMotte discussed at his recent webinar, showing the keys to crisis management , how you can reduce brand vulnerability by preparing for crises in peacetime and more. But what can you do when the masses control the message?

Crisis 120

Crisis Crisis Communications Local Social Media 120

Cision

MAY 19, 2016

What’s the biggest lesson about marketing and communication you’ve learned throughout your career? What are you most excited about in your new role as executive vice president at Grayling? There’s just so much opportunity for an agency of our size. I always thought I’d be…a press secretary on Capitol Hill.

Employee 174

Employee Reputation Internal International 174

Burrelles Fresh Ideas

JANUARY 23, 2024

This is useful for marketing and PR because machine learning is able to process, analyze, and make predictions about more information with greater efficiency than human workers are likely to alone. This is especially important when you’re dealing with a PR crisis relating to a breach of core brand values.

Technology 77

Technology Training Data Consumer 77

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. Their public affairs agency was at the center of so much that was happening to rebuild trust in public institutions after Hurricane Katrina.

Television 120

Television Public Affairs Pitching Healthcare 120

Sword and the Script

MAY 29, 2018

The question we asked was as follows: “What is one thing you wish you could get senior leaders or senior management to understand about communications that you don’t think they understand today?”. It’s not just about content, or search, or conferences, or advertising, or a webinar. How many can you identify with?

Corporate 74

Corporate Communications Survey Employee 74

Sword and the Script

DECEMBER 21, 2021

This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. These pros will continue to be in demand – and those in need of public relations assistance should be aware of all the options available to them, including consultants, agencies, and of course hiring in-house.”.

Marketing 215

Marketing Content Marketing Social Media Employee 215

PRSay

JUNE 28, 2022

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information. Learning from the past.

Conference 182

Conference Crisis Training Public Affairs 182

5W PR

APRIL 9, 2024

Crisis management blueprint The foundation of public relations crisis preparedness is a detailed crisis management blueprint. This document serves as a guide, outlining the course of action during a crisis. Crisis management team Put together a dedicated squad responsible for PR crisis management.

Crisis Management 78

Crisis Management B2B Crisis Company 78