Presspage

FEBRUARY 8, 2024

This is where the future of investor communication is headed: Using ESG data to create a story that resonates with investors, while also shaping the reputation that a company holds in the eyes of the public. A whopping 82% of investors want ESG in the mix, and by 2025, ESG investments could hit US$50 trillion.

Report 109

Report Government Financial Trends 109

Stephen Waddington

FEBRUARY 22, 2021

British American Tobacco’s use of influencers and emerging forms of media raises ethical issues for the marketing and public relations professions. These campaigns breach the platforms’ own terms and conditions and ethical standards for marketing and public relations. BAT manufactures and sells cigarettes around the world.

Ethics 87

Ethics Sports Enterprise Journalism 87

Reputation Us

APRIL 12, 2023

ChatGPT reached its first one million user milestone in January—just two months after its launch—making it the fastest-growing consumer application in history, according to a USB study. As a result, we believe conversational AI’s share in the broader AI’s addressable market can climb to 20% by 2025 (USD 18–20bn).”

Reputation 88

Reputation Financial Training Enterprise 88

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Case in point: By the time 2025 rolls around, social commerce in China is projected to hit a two trillion US$ mark, expanding at an impressive annual rate of about 18% between 2021 and 2025. Gone are the days when consumers were satisfied with buzzwords like sustainability, green, or net zero. Emphasis on Brand Authenticity.

Social Media 86

Social Media Media Mobile SEO 86

Reputation Us

APRIL 12, 2023

ChatGPT reached its first one million user milestone in January—just two months after its launch—making it the fastest-growing consumer application in history, according to a USB study. As a result, we believe conversational AI’s share in the broader AI’s addressable market can climb to 20% by 2025 (USD 18–20bn).”

Reputation 78

Reputation Financial Training Enterprise 78

Prohibition

JUNE 27, 2023

As the fastest-growing consumer group, Gen Z is projected to contribute to 130% of the growth in luxury personal items by 2025. With such a promising consumer base, luxury brands cannot afford to ignore the potential of TikTok as a marketing platform.

Brand 71

Brand Branding Marketing Fashion 71

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . There has been a consistent level of interest in the topic as we have moved through the beginning of the year, both from the media and the public. Lucia, Antigua, Costa Rica and Brazil.

Travel 109

Travel Data Industry Hotels 109

Konnect Agency

NOVEMBER 20, 2023

Of course, as an agency that likes to be one step ahead, we’re already planning for 2025 and have thought through the top events and trends that you should be considering in 2024. Be prepared for potential public relations crises related to any politically sensitive topics. Connect with our PR pros to learn more.

Trends 52

Trends Strategy Crisis Management Technology 52

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking.

Banking 79

Banking Financial Advertising Advertising 79

PR in High Definition

FEBRUARY 22, 2021

It’s expected to be running on 100% renewable energy by 2025. This green trend will likely continue at Amazon; it doesn’t really have a choice though, considering how consumers are increasingly demanding companies improve their environmental credentials. Poor public handling of this in coming years could be a banana skin for Jassy.

Communications 71

Communications Reputation Energy Leadership 71

PR in High Definition

APRIL 28, 2016

Virtual reality (VR) is the next frontier for marketing and public relations. With virtual reality, brands can offer a broad range of experiences to help consumers and influencers alike become fully immersed in a wide range of stories. Day in the life” of business leaders, celebrities and other public figures.

Social Media 54

Social Media Tools Marketing Enterprise 54

Stephen Waddington

DECEMBER 11, 2019

The publication of a series of CIPR AIinPR primers was an important moment. It was deployed without any communication with the public partnering with Southampton Data Institute, led by Dame Wendy Hall on AIinPR 2020 is a pivotal year for AIinPR as if the profession does not upskill it will get left behind.

Data-Driven PR 79

Data-Driven PR Data Conference Tools 79

5W PR

FEBRUARY 21, 2020

Consumers take in many considerations leading up to their purchase decisions. According to 5W’s 2020 Consumer Culture Report , some consumers are influenced when a brand aligns with a cause they’re passionate about (83%), and others would like to see a CEO of a company speak out on issues they care about (76%). LGBTQ+ Ally.

Brand 157

Brand Branding Chemicals Consumer 157

Prohibition

MARCH 30, 2021

Next up we have Jaguar Land Rover for its February announcement of becoming an all-electric car company by 2025. Jaguar Land Rover is going all-electric by 2025. Will this ruin any trust between the retail giant and consumers? Get in touch with us today to find out how we could support you with your Public Relations.

Pharmaceuticals 62

Pharmaceuticals Retail B2C Social Media 62

NewsWhip

AUGUST 29, 2019

The activists and influencers of today are the consumers demanding change through their voice and the almighty dollar. According to a study by Cone Communications , 86% of consumers expect brands to act on environmental and social issues, and 50% of these consumers would boycott a brand for their stance on a social issue.

Policies 60

Policies Analysis Engineering Consumer 60

PRSay

OCTOBER 17, 2019

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. How should PR professionals and marketers connect with members of Generation Alpha as they become consumers, voters and donors in the years to come?

Groups 138

Groups Mobile Real Estate Skype 138