Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. Perhaps Luis’s avid followers can’t wait to see what the star does next? 7) Ronaldinho (@10Ronaldinho) Twitter: 14.6m. Instagram: 28.8m.

Sports 54

Sports Social Media Instagram Media 54

Prohibition

AUGUST 15, 2022

It’s definitely an emerging trend that has caught our eye! When we talk about influencers, we usually think about the social media influencers we see daily on our feeds – the foodies, the fashionistas and the fitness fanatics- those who are ‘mostly’ human, except the dog influencers who happen to be our favs!

Brand 116

Brand Branding Fashion Marketing 116

Cision

MAY 31, 2017

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. Though this was a one-time initiative, the creativity paid off handsomely for Netflix and Snapchat.

Consumer 243

Consumer Brand Branding How To 243

Norton's Notes

JULY 20, 2016

My manager and I form the ‘JCB Social Media team’ Between us, we run JCB’s global pages and provide support to the regions. Beginning with a social media, print and email tease campaign, we piqued the interest of thousands of people who all signed up to hear more about the machine.

Case Study 28

Case Study Social Media Study Media 28

Sword and the Script

DECEMBER 4, 2018

The evolution also attributed to the fact what we consider “media” is evolving: “The definition of media is changing and has moved beyond distribution channels alone. Read more: How Creative, Agile and Metrics can Sing in Marketing Harmony. 10) Growing challenges of media relations.

Survey 104

Survey Marketing B2B Content Marketing 104

PR 20/20

OCTOBER 4, 2018

At our recent Cleveland HubSpot User Group (HUG) meeting, we partnered with video production company Pritt Entertainment Group (PEG) to discuss how to creatively layer video into marketing. Incorporating videos into your social media feeds certainly isn’t a new idea. In addition, the average respondent consumes 1.5

Video 78

Video Trends Strategy Marketing 78

Sword and the Script

MARCH 11, 2017

Technology is by definition the application of science for practical use. By definition, best practice is what everyone else is doing where a significant part of marketing is standing out. and Lord & Taylor were sanctioned in 2016 for social media campaigns that didn’t meet disclosure requirements.”.

Tools 68

Tools Marketing Advertising Advertising 68

Doctor Spin

FEBRUARY 22, 2024

PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications. Source: Journal of Marketing 11 Batra, R., & Keller, K.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Beyond PR

APRIL 6, 2017

With more than 24 million views on YouTube, obviously the creative had the right effect. Media intelligence collected through social media monitoring is a secret weapon for understanding any audience. A Harvard Business Review article featured a meta-analysis of social media and its impact on business.

Brand 49

Brand Branding YouTube Survey 49

Waxing UnLyrical

JANUARY 29, 2016

So even though the snow started last Friday afternoon, it wasn’t until Saturday morning that we knew for sure that we were in for a corker ( definition here, #2 ). And it absolutely tickled me that my church – yes, church – sent out what has to be one of the most creative communications ever. Anyway…!

Creativity 40

Creativity Course Community Engineering 40

PR 20/20

JUNE 16, 2016

A long train of post-its snakes across an office wall or whiteboard, detailing the creatives that need to be proofed, the social posts to draft, blog posts written, email campaigns to launch. You can’t throw a rock at a business school without hitting a definition of strategy. What is strategy and why should you care?

Strategy 40

Strategy Marketing Energy Training 40

Beyond PR

JULY 20, 2016

Be consistent: Establish a consistent presence in the eyes of the press by using a regular cadence of press releases, social media and other media outreach tactics. The definition of newsworthiness has changed. Even mainstream media outlets break their coverage into different beats. Newsworthy. Need some ideas?

Media Relations 40

Media Relations Media Local Healthcare 40

Beyond PR

JUNE 1, 2017

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. Though this was a one-time initiative, the creativity paid off handsomely for Netflix and Snapchat.

Consumer 49

Consumer Brand Branding Reputation 49

PR 20/20

APRIL 1, 2021

As a result, I lost some scholarships, almost lost the privilege to attend Ohio University (my parents were not pleased with my performance), and definitely lost confidence and direction. social media). Not for lack of ability, but lack of trying. The Rate of Change is Accelerating. iPhone, iPad, iPod, Watch, etc.

Education 52

Education Marketing Conference Agriculture 52

5W PR

OCTOBER 9, 2017

Launching a new social media channel for your business or brand? The first step to a successful social media presence is recognizing the need for a social content strategy and plan. Think thoroughly through the social networks on which you want to be active as there is no requirement to be on them all.

Social Media 112

Social Media Media Mobile Pinterest 112

Norton's Notes

NOVEMBER 22, 2016

It quickly became a fundamental element of the interactivity of the social web. In my mind it was one of the first platforms of social media and it still acts as a hub for many online influencers today. As I said earlier, the premises are much the same, just with added varieties of platforms and creativity. English: 71%.

Blogging 28

Blogging Marketing Web Twitter 28

Communications Conversations

AUGUST 1, 2019

For years, Ryan Pena was one of those people I definitely knew about, but never had a chance to meet. So, maybe I should stop chit-chatting so we can meet this Social Media Rock Star! I work for their Marketing team as a Social Media Strategist. And man, am I glad I did. I was struggling in a sales role.

Social Media 60

Social Media Media Video Meeting 60

PR Matters

APRIL 21, 2016

In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.). If you don’t, forget about PR, as you are bound to fail.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

PR Matters

APRIL 21, 2016

In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.). If you don’t, forget about PR, as you are bound to fail.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PRSay

AUGUST 24, 2016

In addition to helping us think creatively, the game also made certain names “infamous” in the Cook family household: U.S These divisions occur through various distinguishers, whether they be definition (alive, dead, male, female) or by reputation (rich, occupation, fame) or even familiarity (someone we know). or “Are they alive?”

Reputation 60

Reputation Social Media Study Creativity 60

Konnect Agency

DECEMBER 2, 2019

Working in Social Media / Digital Marketing , you always have to stay up with the latest trends. A creative outlet of unapologetic Latinas, Hija De Tu Madre created a planner that suits all your planning needs. To balance those heavy, sugary holiday dishes, FitVine’s limited-edition 2016 Holiday Red is the ultimate table topper.

Travel 78

Travel Agency Print Social Media 78

PRSay

AUGUST 11, 2017

Join the discussion by following @PRSADiversity and using #PRSADiversity in your social media posts. As PR practitioners, we’re called upon to be creative and clear in our writing, and to follow rules of spelling, punctuation, grammar and style. Finding clarity.

Survey 120

Survey Writing Crisis Communications Community 120

Buzzstream

MAY 2, 2024

Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative? What’s a really cool piece of content you’ve seen that’s an inspiring or super creative. We’ve got a couple of different tools for social media. What have you seen lately?

Internal 118

Internal International Insurance Insurance 118

PR 20/20

SEPTEMBER 21, 2017

Ask 10 different experts to define AI, and you’ll likely get 10 different definitions. Now, if you’re new to AI, even that basic definition is a bit abstract. We’ve profiled 27 companies since launching the Marketing Artificial Intelligence Institute in November 2016. What Is Artificial Intelligence? Back to Top. Back to Top.

Marketing 53

Marketing Software eBook Technology 53

PR Conversations

MAY 9, 2017

I get to do so many different things—event planning, writing, research, media, employee engagement, digital and social media. At the core, earning my APR changed how I practised public relations and it definitely made me more disciplined. Why do you work in PR? The reason is linked closely to my answer above.

Energy 53

Energy Measurement Internal International 53

Sword and the Script

DECEMBER 11, 2018

There’s something in here for every discipline of marketing – be it strategy, PR, content marketing, SEO, digital, social media, customer marketing, and so much more. It’s very comparable to how sales and marketing came together about 10 years ago around the standard definition of a lead and the lead flow process.

Social Media 93

Social Media Marketing Media Creativity 93

Cision

DECEMBER 5, 2017

Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out.

Infographics 235

Infographics Case Study Content Marketing Video 235

Journalistics

JANUARY 27, 2016

This is your definition for what the editorial strategy is – which should include a description of your blog, and explanation of your intent or plans for the blog. Image Credit: “ Binoculars V ” by Chase Elliot Clark / Flickr Creative Commons). Image Credit: “ Tools ” by J / Flickr Creative Commons).

Blogging 58

Blogging Strategy How To Writing 58

Journalistics

JANUARY 27, 2016

This is your definition for what the editorial strategy is – which should include a description of your blog, and explanation of your intent or plans for the blog. Image Credit: “ Binoculars V ” by Chase Elliot Clark / Flickr Creative Commons). Image Credit: “ Tools ” by J / Flickr Creative Commons).

Blogging 40

Blogging Strategy How To Writing 40

Beyond PR

DECEMBER 5, 2017

Implementing an A/B segmentation to strategically distribute blog content over the wire, PhRMA was able definitively to measure the impact Cision Distribution by PR Newswire had on driving traffic to their blog. Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out.

Infographics 72

Infographics Case Study Video Survey 72

Sword and the Script

AUGUST 2, 2016

— Kevin C Hartman (@KevinCHartman) July 14, 2016. 3) In a recent conversation we had on Twitter , you noted digital media is blurring the lines between earned and paid media. So, what’s my definition of content marketing? If you enjoyed this post, you might also like: Art or Science: Creative Marketing and PR .

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Flatiron Communications

JANUARY 15, 2016

The smarter set in the PR biz have turned their attention to how best to harness the influence of their clients’ followers on social media, as well those “independent” stars-for-hire on Twitter, Facebook, Snapchat, Vine, [link] YouTube and Instagram. Yes, that’s where more and more consumers sate their media appetites these days.

Content Marketing 28

Content Marketing Marketing Instagram YouTube 28

Masters in Communications

FEBRUARY 12, 2022

Websites and digital television are technically broadcast media at the same time. Digital media also include interactive digital elements which include gaming - both online gaming and offline (traditional console gaming). Also includes mobile gaming, social media, and the web. Social media is seen as a relative latecomer.

Ethics 52

Ethics Communications Print Television 52