PRSay

OCTOBER 14, 2016

Editor’s Note: Anne Green is presenting Why “Partnership Relations” Is the New PR at the PRSA 2016 International Conference on Sunday, Oct. My colleague, Katy Hendricks , wrote an insightful blog post back in January reflecting on how Coldwell Banker approached partnerships and thought leadership at CES 2016.

Real Estate 60

Real Estate Leadership Conference Construction 60

PR 20/20

SEPTEMBER 8, 2021

Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. Invest in your future!

Financial 98

Financial Conference Agency Resources 98

PRSay

FEBRUARY 22, 2019

And according to 2016 research conducted prior to the campaign, only 50 percent of homebuyers had even heard of MSHDA. This relationship is deeply rooted in trust and collaboration that allow us to execute creative campaigns that will generate positive results. What did winning a Silver Anvil mean for your team?

Case Study 94

Case Study Guidelines Study Creativity 94

Sword and the Script

JUNE 26, 2018

A 2016 study by Edison Research found avid listeners spend four hours and 10 minutes every week listening to an average of five different podcasts. That’s a valuable amount of attention to hold and the money has followed, as Alex Weprin reported for the Media Post : “Podcast advertising revenue in the U.S. 5) B2B Growth Show .

Marketing 88

Marketing B2B Interviews Content Marketing 88

Maxim Behar

SEPTEMBER 5, 2021

- The main change in recent years is the complete merger of the three main businesses in public communications - PR, advertising and social media. He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. Otherwise, you will just advertise an empty space.

Meeting 98

Meeting Advertising Advertising Agency 98

Sword and the Script

DECEMBER 15, 2020

Creative employee communications. “2021 will be the year of communicating creatively with employees – Zoom fatigue is real and it’s not going away any time soon. “2020’s news cycle was incredibly complex, unpredictable, and competitive – posing a great challenge to media relations and thought leadership initiatives.

Marketing 174

Marketing Employee Content Marketing Training 174

Sword and the Script

DECEMBER 4, 2018

On one hand, competition is fierce (56%), people are increasingly intolerant of advertising (46%) and “information overload” is a genuine problem (44%). Read more: How Creative, Agile and Metrics can Sing in Marketing Harmony. This is more or less flat with the $91,000 median reported in 2017 and the $92,125 reported in 2016.

Survey 104

Survey Marketing B2B Content Marketing 104

Sword and the Script

MARCH 11, 2017

See these related posts: 10 Leadership Tips for 1:1 Meetings with Employees. 3) Native advertising risking non-compliance. When the Federal Trade Commission (FTC) published guidelines for native advertising in 2015, 29% of publishers were in compliance. Is your PR agency bring creative ideas to the table? Talk to Us!

Tools 68

Tools Marketing Advertising Advertising 68

Sword and the Script

DECEMBER 11, 2018

While it’s a tricky tightrope to walk, as cultural and political issues continue to saturate the news and social media, more companies will take a stand through marketing and advertising that resonates with customer loyalties. 8) Creativity over productivity. Also see PR and Storytelling; Off Script No. 7: Lou Hoffman.

Social Media 96

Social Media Marketing Media Creativity 96

PR 20/20

SEPTEMBER 8, 2021

Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. Invest in your future!

Financial 52

Financial Conference Agency Resources 52

Cision

DECEMBER 5, 2017

You have two options: Promote through paid media (pay-per-click advertisements & sponsored posts). Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Webinars are extremely effective because they: Demonstrate your brand’s thought leadership.

Infographics 235

Infographics Case Study Content Marketing Video 235

Karen Freberg

NOVEMBER 1, 2017

This was a conversation I had back in late 2016, and it continued on for 2017. It’s going to be a learning community where we will operate like a dynamic, energetic, and strategic agency that has skills, creative abilities, and innovative approaches for education and thought leadership for each task, client, and activity we have.

Social Media 40

Social Media Media Exercises Education 40

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. In addition, she’s helped lead the AHPR campaign to highlight UO alumni and US Olympians Ashton and Brianne Eaton on the road to Rio for 2016 called What’s Your Gold?

Sports 0

Sports Leadership Internal International 0

PR Conversations

FEBRUARY 28, 2018

Source: Chartered Institute of Public Relations (CIPR) State of the Profession Report (2016). Analysis based on interviews with 40 CEOS highlights that “CEOs frequently return to the idea that communication directors urgently needed to enhance their core leadership skills. Source: VMA Group Report: Inside Insight (2017).

Training 65

Training Ethics Data Analysis 65

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. The New Gold Standard: 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company. McGraw-Hill Education.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. Social is branding, but unlike traditional advertising—it’s more human. 11 Digital Marketing & PR Events to Help You Succeed in 2016 [link] — Lee Odden (@leeodden) August 19, 2015. GR8 thought leadership insights from Jeff Sheehan Be Engaged!

Social Media 120

Social Media Twitter Media Nonprofit 120

Buzzstream

MAY 2, 2024

Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative? What’s a really cool piece of content you’ve seen that’s an inspiring or super creative. Like back in 2015, 2016, we heard a lot about like site silos and like hub and spoke. What have you seen lately?

Internal 118

Internal International Insurance Insurance 118

Mark My Words

DECEMBER 29, 2015

2016 will be about responsibility. As the 1,969 PR entries on display at this year’s Cannes Lions showed too many ‘creative interventions’ exist only to mark-up fees. Oh to have been a fly on the wall at the annual Christmas mingle between the Labour leadership and the press. Forget authenticity. Don’t ask, just swipe.

Journalism 60

Journalism Wikipedia Film Interviews 60

Waxing UnLyrical

MAY 11, 2016

It requires a high level of resilience, creativity and organization. It can be extremely unpredictable and it’s not guaranteed like advertising. Particularly in the area of thought leadership, successful media relations campaigns involve multiple touches, particularly if you have a longer sales cycle.

Media Relations 40

Media Relations Media Measurement Conference 40

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. If you've produced a handful of content already, create a dedicated web space for your thought leadership pieces. October 19, 2016. You're done! It's ready for primetime!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Cision

FEBRUARY 1, 2016

A few weeks ago, I wrote an article detailing 10 new Facebook features for 2016 which naturally sparked a lot of interest: after all, who isn’t excited about shiny new features on Facebook? With some creativity, it’s not hard to imagine this feature being far more useful for many businesses than it is right now.

Facebook 48

Facebook Video Groups Creativity 48

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. .” ~ Jason Brown , PublicCity PR, Principal PublicCity PR 9.

Writing 198

Writing Communications Marketing B2B 198

Sword and the Script

DECEMBER 13, 2016

Jeff Perkins (@jeffperkins8) December 7, 2016. For internal speakers, where a webinar is just one more additional duty, an interview like this can be a helpful creative exercise for them as they develop a presentation. Alternatively, ask the creative shop to help you create a self-serve solution you can use for the year.

B2B 60

B2B Infographics Interviews eBook 60

PR Conversations

APRIL 21, 2016

Even in smaller organizations, many recognize that “employee engagement” (related to where staff feel their individual contributions are valued) results in healthier work environments and trust in leadership, higher job satisfaction, increased productivity and staff retention. As Kirstene Stewart states, “Homogeneity is a creativity killer.”

Employee 40

Employee Internal International Corporate 40

MaccaPR

AUGUST 26, 2015

Examples include: The World of Coca-Cola in Atlanta, Georgia, puts on display the soft drink brand’s old advertisements and bottle memorabilia, as well as a vault containing the secret formula. Stay tuned in 2016! After a century of producing delicious dairy products, Kemps sought to creatively brings its past into the future.

Corporate 48

Corporate Examples Storytelling Brand 48

Beyond PR

DECEMBER 5, 2017

You have two options: Promote through paid media (pay-per-click advertisements & sponsored posts). Keep in mind, if you need something more professional or interactive, MultiVu , our in-house creative team can help you out. Webinars are extremely effective because they: Demonstrate your brand’s thought leadership.

Infographics 72

Infographics Case Study Video Survey 72