Waxing UnLyrical

MARCH 9, 2015

Yesterday was International Women’s Day ( marked for the first time in 1911 , and for the first time on March 8 in 1914… the more you know …). Six marketing lessons for International Women’s Day. International Women’s Day: This Is What It Really Means To Act #LikeAGirl.

Internal 40

Internal International Case Study Web 40

Deirdre Breakenridge

JUNE 8, 2016

She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences. Sabrina joined HBO as an intern for her department in 2014 and they haven’t been able to get rid of her since. Margaret DeJesus : Margaret DeJesus, M.S.,

Social Media 150

Social Media Pitching How To Media 150

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

JULY 6, 2016

billion in 2014. B2B executives in professional or technology services have long distinguished themselves by linking their corporate brand to a compelling idea or point of view. Both the practice and business of public relations has grown enormously in recent years. The Holmes Report estimates the global PR industry at $14.2

SEO 204

SEO Analytics Measurement B2B 204

Reputation Us

NOVEMBER 3, 2019

Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. The CRO is a newly created position, but an increasingly influential addition to the corporate lexicon. When looking at what to delegate to a CRO role, consider these tasks: Internal. But who oversees a company’s reputation? Enter the CRO.

Reputation 79

Reputation Public Affairs Survey Financial 79

Stephen Waddington

MARCH 24, 2020

Professor Anne Gregory is the Professor of Corporate Communications, Huddersfield University. We first met in 2014 when he invited me to breakfast in London as the newly minted President of the CIPR. She’s a plain speaking former CIPR President who continues to push the boundaries of theory and practice.

Public Affairs 94

Public Affairs Travel Conference Journalism 94

ReimaginePR

JUNE 10, 2015

The conditions that led to the spread of Ebola, and the subsequent international reaction (or inaction), are still very much in place. I think I’ll stop using that bit of corporate jargon altogether. I vividly remember reading a certain article in October 2014 that brought a tear to my eye. Well, it shouldn’t.

Video 120

Video Government Healthcare Viral 120

Polaris

NOVEMBER 20, 2014

He also addressed the Cannes Lions International Advertising Festival. Its signature event is the Global Cardboard Challenge, held in 2013 and 2014 on the Saturday closest to the anniversary of the 2012 flash mob. If you need help finding and telling your corporate story, get in touch. Find a hero to whom they can relate.

Storytelling 199

Storytelling Reddit Video Creativity 199

Stephen Waddington

AUGUST 27, 2019

With the CIPR Board and Council, I’ll build on work that’s already begun to strengthen our relationships with business and public sector organisations, and advocate for PR’s contribution to good governance, sustainability and corporate decision making. We worked together during my time as President in 2014.

Government 113

Government Education Community Big Data 113

Stuart Bruce

NOVEMBER 27, 2015

In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%. Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. 80% own mobile phones. Photo @h_kirigo.

Mobile 60

Mobile Public Affairs Government Local 60

Waxing UnLyrical

OCTOBER 1, 2014

I’m speaking at the 2014 PRSA International Conference in DC not once, not twice, but thrice , between Oct. I hope the last quarter of 2014 has started off on a hopeful note for you. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference 66

Conference Community LinkedIn Google 66

PR Conversations

NOVEMBER 20, 2014

Next, it is interesting that Earnshaw’s chapter title focuses on relationships with employees, where the 2014 text has a more functionalist title. Hence my preference for Earnshaw’s focus on building better relationships employees rather than seeing them as an audience for internal communications.

Employee 77

Employee How To Internal International 77

Stuart Bruce

JANUARY 7, 2016

Reporting on the research The Telegraph claims this means that, including the UK’s biggest firms, the total value of corporate reputation for all UK-listed companies topped £1.7 Other recent high-profile crises that have damaged corporate reputations include cyber attacks on TalkTalk and Ashley Madison.

Reputation 60

Reputation Company Corporate Crisis Communications 60

Waxing UnLyrical

OCTOBER 1, 2014

I’m speaking at the 2014 PRSA International Conference in DC not once, not twice, but thrice , between Oct. I hope the last quarter of 2014 has started off on a hopeful note for you. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Conference 40

Conference Community LinkedIn Google 40

Communications Conversations

APRIL 20, 2018

We collaborate on the majority of work for the company including partner work (for higher education institutions), corporate and internal communications. I am the social media manager at Collegis Education , and report through the Public Relations/Communications department of the company.

Social Media 114

Social Media Media Education Analytics 114

Sword and the Script

APRIL 30, 2019

According to a press release, channel management: “Allows team and frontline managers, outside of the internal communications team, to create and post rich content – including videos, images, links, articles and notes – within approval guidelines….For I became familiar with iQ Media when it was led by former CEO Kye Strance.

Industry 86

Industry Media Technology Employee 86

PRSay

SEPTEMBER 2, 2016

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. Coming out of college I came across an opportunity as a communications intern at Tennis Canada. That’s probably our biggest thing in certainly public relations, and corporate communications as well.

Sports 68

Sports Education Construction Television 68

Mindful Marketing

SEPTEMBER 5, 2020

According to its website, “ In 2014, our fans all over the world drank 6 billion pouches of Capri-Sun!” But, will the company’s corporate social responsibility really remedy that problem, and what’s likely to be the long-term impact on the brand? According to the U.S. million , of which 21.2%

Consumer 65

Consumer Course Film Advertising 65

PRSay

SEPTEMBER 26, 2016

Having a plan in place includes things like a chain of command and a communications tree of messaging both internally and externally and someone who is familiar with it within the organization. Internally, people will look to the PR people to gauge the true level of a particular situation.

Sports 60

Sports Conference Social Media Crisis 60

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. Bobby is poised for a career in corporate communications. For all of these reasons, she is among our top graduating PR students this year. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

PR Conversations

JANUARY 20, 2015

Where they excel, however, is at storytelling—and this can offer tempting opportunities as the market for corporate or brand journalism grows, thanks to the explosion of organizations using “owned media” strategies. Follow Dan on Twitter or read his corporate blog, Reputation and Reality. While this was wise, it’s only a first step.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

Where they excel, however, is at storytelling—and this can offer tempting opportunities as the market for corporate or brand journalism grows, thanks to the explosion of organizations using “owned media” strategies. Follow Dan on Twitter or read his corporate blog, Reputation and Reality. While this was wise, it’s only a first step.

Journalism 40

Journalism Reputation Ethics Corporate 40

Sword and the Script

DECEMBER 5, 2017

These giants, often consumer-oriented corporations, have the pocket-depth to own events and sell tickets or sponsorships. I’m not completely knocking the idea wholesale – rather I think it’s something marketers should consider carefully internally before bringing it up with a broader set of stakeholders.

Content Marketing 66

Content Marketing Case Study Marketing Conference 66

PR Conversations

APRIL 24, 2018

Currently chair of the Global Alliance for Public Relations and Communication Management, earlier he served in this role (2008 to 2014) for DIRCOM, the leading professional body in the corporate communications sector in Spain. Velasco also is an associate certified coach (ACC) by the International Coach Federation (ICF).

Journalism 79

Journalism Ethics Film Construction 79

Solo PR Pro

OCTOBER 6, 2015

According to the 2014 edition of The Conference Board Job Satisfaction survey (and for the eighth straight year), less than half of US workers (47.7%) are satisfied with their jobs. Local client base (versus regional, national or international) – local client base associated with lower rate. Limitations of local client base.

Survey 40

Survey Report Local Data 40

PR Conversations

AUGUST 7, 2014

I toyed with “61 ways to know if you’re ready for wearables,” tip-toed around “True Life: Why PR was disconnected from the Internet of Everything” and dallied with “Must watch: 17 corporate data disasters that killed the companies,” as my post title. Starting some real conversations.

Publicity 87

Publicity Ethics Technology Government 87

Shift Communications

FEBRUARY 16, 2015

Internally, my primary focus is on fostering the culture through how we communicate to our employees, the programs and benefits we provide, the feedback we gather, and the initiatives we develop to make this a great place to work and grow. What are your main focuses as SHIFT’s President? Or any other area you are passionate about.

Leadership 60

Leadership Employee Industry Internal 60

Communications Conversations

FEBRUARY 3, 2015

I sat on a team of smart and driven women and got to participate in a handful of internal communication, PR and creative services projects. How did working for academia differ from working for corporate America? It was a big shift moving from corporate to academia, but a really good one. I loved my time at Supervalu.

Interviews 60

Interviews Corporate Meeting Customer Service 60

PR Conversations

AUGUST 11, 2015

In 2014 Anne Gregory, who was then Chair of the Global Alliance which is the confederation of professional associations around the world, called a Credentials Summit to discuss whether there was an appetite to move towards a common standard for credentials. For example, are Skills and Abilities too similar as headings in the KSAB framework?

Publicity 40

Publicity Crisis Communications Ethics Technology 40

PR Job Coach

NOVEMBER 26, 2020

In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate and Start-up. From 2008-2014, Scott was the first global head of social media and digital communications at Ford Motor Company, where he helped turn the company around.

Corporate 274

Corporate Leadership Advertising Advertising 274

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. Internal comms takes center comms stage in hybrid work. There is a new corporate scenario that directly impacts all audiences and communication channels. Prediction, hope and a billion-dollar idea.

Marketing 189

Marketing Content Marketing Data Social Media 189

PR Conversations

MARCH 8, 2016

Late last year I received an email from Dr. Beverley Wood in Victoria, Australia about Mabel Gertrude Flanley in respect of reference to Mabel in a comment I’d made on a blog post in May 2014. The firm specializing in “The Woman’s Angle”, serves corporations in widely divergent fields. New York City.

Publicity 40

Publicity How To Newspapers Radio 40

PR Conversations

SEPTEMBER 22, 2015

One would hope so; however, an article published in August 2014 in the American magazine, The Atlantic , pondered the outsized numbers (and how they related to career trajectory) of women in PR, demonstrating that the debate remains current. However, most often the person leading the corporate communications department is male.

Interviews 40

Interviews Enterprise Corporate Internal 40

Communications Conversations

JULY 10, 2018

Kevin Hunt, Manager-Corporate Content & Channels, General Mills. And, he manages a small team of people who manage the corporate GM social channels (external AND internal). And, she’s been volunteering with Social Media Breakfast since 2014. Paul social media power broker list of 2018! Why is he a power broker?

Social Media 24

Social Media Media SMB Tourism 24

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. This provides a great example of cheap metrics that don’t inform you about how effectively you are contributing to corporate goals.

Measurement 40

Measurement How To Analytics Customer Service 40

Sword and the Script

DECEMBER 26, 2023

High demand for experienced communicators “Corporate communications professionals will continue to advance into top organizational leadership roles as their unrivaled combination of business strategy and stakeholder insight continues to become more essential. Clear and present AI “A renewed focus on and commitment to internal communications.

Writing 192

Writing Communications Marketing B2B 192

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed. Instead, you want to focus on a few key results that your internal stakeholders care about.

Content Marketing 126

Content Marketing Marketing Case Study Internal 126