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Marketing After Facebook for Brands [VIDEO]

Shift Communications

Facebook changed its algorithm to suppress unpaid brand posts. In this video, we’ll review the five pillars of digital marketing communications and how Facebook’s changes shouldn’t impact the rest of our marketing efforts: Search marketing. 00:00:01] Facebook is taking your brand to the woodshed. Owned media.

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How the New York Public Library’s Blog Mobilizes Communities

Cision

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience.

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What Are the New Rules of Marketing and PR?

wiredPRworks

In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. Released in 2007, The New Rules of Marketing and PR landed six months on the BusinessWeek bestseller list. Facebook [link]. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Marketing 118
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Did we blow our chance to change the marketing world with social media?

Communications Conversations

Army blog, one of the early and powerful case studies for transparency and authenticity in “corporate” blogging, and a case study I remember well from the early days. After all, consider the following: MySpace was the dominant social media platform in 2007. In particular, Greg talked about his time managing the U.S.

SMB 99
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Quality Photography Isn’t Just for Big Budget Campaigns

Deirdre Breakenridge

A Guest Post By Emma MacKenzie, American University Graduate Student & PR Expanded Blog Contest Winner. This is especially helpful with the rise of Facebook Live, Instagram Live, Instagram Stories, and SnapChat. In 2007 Adobe launched new software called Lightroom which offers editing and cloud storage at a much lower rate.

Software 294
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How my social media journey has changed the last 12 years

Communications Conversations

I still remember my first blog post. I started with a blog because at the time I was in a job that just wasn’t challenging me. The blog was a spot for me to rant. I blogged more often. But, it was really all relegated to two channels–my blog and Twitter. I shared my blog posts there.

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Apple News-buster Seth Weintraub on the State-of-the-scoop

Flack's Revenge

I had the pleasure of meeting blogging entrepreneur Seth Weintraub over coffee last week. Sites like 9to5Mac have drawn huge audiences for years and driven Apple (and other blogs) crazy by being the first to sniff out and report on the latest developments. Also, I am impressed by anyone who can consistently make money blogging.

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