Sword and the Script

DECEMBER 5, 2023

While this was purchased with corporate funding, not private equity (PE), the strategy was similar: Find synergies; mash two or more companies together; Trim a bit here, trim a bit there; and Sell the whole for more than the sum of its parts. LLMs are at the heart of generative AI technology. Startup Handraise raises $6.3 More gen AI.

Software 138

Software Reddit Technology B2B 138

NewsWhip

FEBRUARY 19, 2021

Aggressively adapting to this future is going to be a requirement for these professionals to maintain their responsibility for reputation strategy – and their professional relevance. . They also use quantified data to inform their strategy and media planning, taking a “moneyball” approach. . Reputation Meets “Clash and Turmoil”.

Reputation 88

Reputation Social Media Reddit Media 88

NewsWhip

MARCH 15, 2024

Clearly, there is a successful strategy in place. And as October 1st marked the 50th anniversary of the Walt Disney World Resort, we wanted to check in with our friend Jessica Bundy, a leader in their research department of Consumer Insight, to learn more. Can you talk about the role technology has played throughout that journey?

Data 78

Data Social Media Consumer Trends 78

Cision

AUGUST 23, 2017

Emotional intelligence drives consumer culture which influences your business strategy. Fractl, a digital marketing firm, carried out a surveyed of 400 people asking them to record their emotional responses to 100 of the top images from Reddit’s r/pics community.

Digital PR 251

Digital PR How To Small Business Analysis 251

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. told the story of the troubled relationship between the founders of Reddit, their departure from the company and eventual triumphant return. There are some PR tactics that can help. Last month, Inc.

Brand 196

Brand Branding Reddit B2B 196

Contently - Strategy

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. As unsuspecting commuters waited, AR technology transformed the mundane into the extraordinary.

Content Marketing 52

Content Marketing Storytelling Technology Fashion 52

Flack's Revenge

AUGUST 31, 2016

There are tons of blogs and sites for IT tech and many good ones – some like TechCrunch cover startup and Silicon Valley news – others cover specific segments like big data, ad tech, fin tech, IT strategy (like CIO), etc. Anonymous (Instructional Technology Specialist). Some Reddit channels. The Lists. Wired News.

Reddit 136

Reddit Enterprise Wireless B2B 136

Sword and the Script

JUNE 4, 2019

I’ve started dedicating the first post of every month to summarizing news from vendors developing technology focused on public relations. Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.” Here we go….

Software 106

Software Reddit Marketing Survey 106

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. .

Media 88

Media Data Reddit Crisis 88

Sword and the Script

OCTOBER 20, 2020

It’s an older technology but I still find it useful. First, find a good old-fashioned RSS reader (I use Netvibes on a laptop and the Feedly app on a phone) and use that to create a dashboard for those pubs that still offer RSS.

Resources 123

Resources Publicity Reddit Interviews 123

Sword and the Script

SEPTEMBER 19, 2022

The report highlights three including the following: 84% say the “perceived credibility of management team”; 81% say a “clearly articulated strategy and business plan”; and. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021. What are those non-financial factors? Centralized role preferred. “43%

Survey 81

Survey Corporate Communications Financial 81

NewsWhip

OCTOBER 26, 2021

Clearly, there is a successful strategy in place. And as October 1st marked the 50th anniversary of the Walt Disney World Resort, we wanted to check in with our friend Jessica Bundy, a leader in their research department of Consumer Insight, to learn more. . Can you talk about the role technology has played throughout that journey?

Data 78

Data Social Media Consumer Trends 78

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. in 2002, she excelled in marketing and management roles at two publicly held technology corporations. Register by April 22 and save $100. .

Communications 79

Communications Pinterest Reddit Radio 79

Cision

MARCH 31, 2016

In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media. I’ve also worked on the other side of the editor’s desk, assigning and helping develop other writers’ articles and helping plan publications’ strategies.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Sword and the Script

JUNE 3, 2020

Signals can alert you when an up and coming competitor you’re not even monitoring for announces a partnership to expand into a smaller market – allowing you to shift strategy as the news is breaking as opposed to a week later.” The company also says it has doubled “the amount of content from Reddit” for media monitoring.

Product Launch 97

Product Launch Survey Banking Pharmaceuticals 97

Shift Communications

FEBRUARY 20, 2019

Let’s explore what we can learn from these tools and how we can use them to inform our strategy. For example, if we are trying to build out our earned media strategy and developing public relations pitches, using trending topics in a relevant way gives you an opportunity to be noticed by reporters. Google News. In Conclusion.

Trends 142

Trends Industry Wikipedia How To 142

Sword and the Script

SEPTEMBER 14, 2019

Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. 3) Money, charity and strategy drive news coverage. So, I took a look and here’s what stood out: Money, charity and strategy. 1% said SnapChat.

Survey 78

Survey Media Relations Report Media 78

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. How to Prepare Your Content Marketing Strategy for 2019 [WEBINAR]. 4 Trending Tactics to Add to Your Video Marketing Strategy. 5 Intelligent Content Tools to Disrupt Your Strategy Now.

Blogging 54

Blogging Marketing Content Marketing B2B 54

Waxing UnLyrical

MAY 13, 2019

Align Technology. You should also be listening for new industry trends, concerns, fears, opportunities, markets, strategies, etc. Reddit Keyword Monitor Pro. And following are: Some Brands that Listened. Continuous customer feedback is the bedrock of innovation because companies that listen innovate. They include: Adobe Systems.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Where the Fishermen Ain't

FEBRUARY 1, 2016

Charles , a former Reddit employee who was originally hired to figure out Reddit's cryptocurrency strategy. It turns out that Reddit didn't need a cryptocurrency strategy as much as it perhaps thought it did, so out went Charles and the DATT concept was born. . with small micro-fractions of bitcoin.

Reddit 20

Reddit Wikipedia Web Privacy 20

Where the Fishermen Ain't

FEBRUARY 1, 2016

Charles , a former Reddit employee who was originally hired to figure out Reddit's cryptocurrency strategy. It turns out that Reddit didn't need a cryptocurrency strategy as much as it perhaps thought it did, so out went Charles and the DATT concept was born. . with small micro-fractions of bitcoin.

Reddit 20

Reddit Wikipedia Web Privacy 20

Buzzstream

MARCH 21, 2024

Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post. You can see this also echoed on Reddit. That last part dictates a bit of your pitching strategy and, thus, your media list.

Construction 62

Construction How To Media Google 62

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. One critical experience I had was the entire time I spent working at Phoenix Technologies , which was 10 years in duration.

Writing 114

Writing Social Media SEO Blogging 114