Cision

AUGUST 23, 2017

Over the last few years, particularly with the onset of social media, emotional reactions from consumers have changed the face of public relations. Emotional intelligence drives consumer culture which influences your business strategy. So, focus your attention on creating PR strategies that trigger a positive emotional response.

Digital PR 251

Digital PR How To Small Business Analysis 251

Contently - Strategy

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. For years, this meant leveraging familiar staples like search, blog posts, guides, and social platforms.

Content Marketing 52

Content Marketing Storytelling Technology Fashion 52

NewsWhip

OCTOBER 26, 2021

Clearly, there is a successful strategy in place. That program was quickly followed by a Management Internship, and shortly after that, I landed my first full-time research position as a social media analyst. Can you talk about the role technology has played throughout that journey?

Data 78

Data Social Media Consumer Trends 78

Shift Communications

FEBRUARY 20, 2019

Trends on Social Media. Let’s explore what we can learn from these tools and how we can use them to inform our strategy. When it comes to earned and owned media getting a pulse on what’s trending worldwide provides a competitive advantage. Trends on Social Media. Wikipedia Top 25 Report. Google Trends.

Trends 142

Trends Industry Wikipedia How To 142

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . How do I do Predictive Media Planning? What is Predictive Crisis Management?

Media 88

Media Data Reddit Crisis 88

Sword and the Script

SEPTEMBER 19, 2022

The report highlights three including the following: 84% say the “perceived credibility of management team”; 81% say a “clearly articulated strategy and business plan”; and. Other interesting statistics: Social media is material. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021.

Survey 81

Survey Corporate Communications Financial 81

Sword and the Script

OCTOBER 20, 2020

It’s an older technology but I still find it useful. Should the Public Relations Report to the CEO or CMO? First, find a good old-fashioned RSS reader (I use Netvibes on a laptop and the Feedly app on a phone) and use that to create a dashboard for those pubs that still offer RSS.

Resources 120

Resources Publicity Reddit Interviews 120

Waxing UnLyrical

MAY 13, 2019

However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. So keep reading, but first: What is Social Listening? Social media is huge and loud. Align Technology. Become Socially Active. Fast Retailing.

Small Business 86

Small Business Community Pharmaceuticals Social Media 86

Cision

MARCH 31, 2016

If you want to connect with your audience and stand out from competitors, you need to focus on your brand’s story, says Neil McAllister, media and content director at Blanc & Otus. In this interview, Neil discusses his background as a journalist, what it’s like working in the technology industry and the changing role of the media.

Newspapers 120

Newspapers Reddit Journalism Technology 120

Where the Fishermen Ain't

FEBRUARY 1, 2016

Charles , a former Reddit employee who was originally hired to figure out Reddit's cryptocurrency strategy. It turns out that Reddit didn't need a cryptocurrency strategy as much as it perhaps thought it did, so out went Charles and the DATT concept was born. . with small micro-fractions of bitcoin.

Reddit 20

Reddit Wikipedia Web Privacy 20

Where the Fishermen Ain't

FEBRUARY 1, 2016

Charles , a former Reddit employee who was originally hired to figure out Reddit's cryptocurrency strategy. It turns out that Reddit didn't need a cryptocurrency strategy as much as it perhaps thought it did, so out went Charles and the DATT concept was born. . with small micro-fractions of bitcoin.

Reddit 20

Reddit Wikipedia Web Privacy 20

Presspage

AUGUST 15, 2017

The other part is understanding the technological shifts that will change the world in the coming decades, and along with it, how you do PR. Recognizing and preparing for the emergence of these technologies now will be the difference between surfing the tech wave and being swept away as they break.

Technology 115

Technology Big Data Video Data 115

Flack's Revenge

AUGUST 31, 2016

When I ask what people read, and how they get their tech news, I often get shrugs and blank looks (probably because they are getting news from social media , where the original source can be obscured). Anonymous (Instructional Technology Specialist). Some Reddit channels. Hacker News (but not nearly as much as Reddit).

Reddit 136

Reddit Enterprise Wireless B2B 136

Sword and the Script

SEPTEMBER 14, 2019

1) How reporters view social media, embargoes and exclusives. Earlier this year, Muck Rack , one of the PR technology vendors I’m tracking, published a survey of 700 reporters for a report it calls State of Journalism 2019. Reporters review business social media profiles. 1% said SnapChat.

Survey 77

Survey Media Relations Report Media 77

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. Engage them with a string of posts, not just one picture at the microphone, and engage the outlet’s social media as much as you can.

Communications 79

Communications Pinterest Reddit Radio 79

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. How to Prepare Your Content Marketing Strategy for 2019 [WEBINAR]. 4 Trending Tactics to Add to Your Video Marketing Strategy. 5 Intelligent Content Tools to Disrupt Your Strategy Now.

Blogging 54

Blogging Marketing Content Marketing B2B 54

ZudePR

JUNE 6, 2016

She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well. social media is worth doing, it's worth doing well, don't you think? social media) is misled. (On

Writing 114

Writing Social Media SEO Blogging 114

Sword and the Script

JUNE 4, 2019

I’ve started dedicating the first post of every month to summarizing news from vendors developing technology focused on public relations. Consulting firm Burton-Taylor published a report that benchmarks market size and market share for a category of technology the company describes as “Media Intelligence and PR Software.”

Software 103

Software Reddit Marketing Survey 103

Buzzstream

MARCH 21, 2024

Media lists can get outdated in just a few months, sometimes weeks! Reddit users echo this in the space as well: MuckRack found in its State of Journalism 2024 that an irrelevant pitch to a journalist is the top reason they won’t cover a post. You can see this also echoed on Reddit. You may need to widen your search.

Construction 62

Construction How To Media Google 62