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PR 101: How to Pitch Travel Journalists

Cision

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. But how do you reach the always-on-the-move travel media? Is it local, budget friendly travel?

Travel 174
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PR Trends to be Aware of for 2021

Critical Mention

With the knowledge that trends are shifting faster than ever, it’s never a bad idea to be prepared for what’s around the corner. Here are four PR trends to consider for 2021: 1. Track news related to your industry, check out what’s trending and keep track of what your audience is saying to stay a step ahead for 2021. .

Trends 105
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3 Tech Trends PR Should Care About

ImPRessions - Crenshaw Communications

Public relations is always changing, and technology trends are a big influence on how PR evolves. Whether your world is strictly B2B or your target audience straddles business and consumer audiences, there are some technology trends that can — and should — influence your PR and communications campaigns. Virtual Reality.

Trends 120
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PR 101: How to Pitch Travel Journalists

Beyond PR

Spring is here, which means travel season is upon us! For those of you in the travel communications business there are countless of opportunities to tell yours story to travel journalists, bloggers, influencers – and consumers. But how do you reach the always-on-the-move travel media? Is it local, budget friendly travel?

Travel 52
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5 Ways to Reach New Audiences Through Tech Innovations

Cision

These numbers may not be everything marketers are hoping for, but consider this: It took the telephone 45 years to penetrate half the homes in America; radio, less than 20; color TV, 15; computers, 10; cellphones, eight; and the internet, a mere six years. In the travel sector, we’re all about keeping up with innovations.

Hotels 198
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Brand Marketing Fun-damentals That Consumers Crave

PRSay

More than three in five, or 62%, say humor in a brand’s TV, radio, online, social media and/or print presence makes them consider the brand “fun.”. Travel is up, and so is dining out. The online survey of 2,046 U.S. Fun is healthy. Overall, only 40% of survey respondents felt that entertaining mascots equaled a “fun brand.”

Consumer 163
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Understanding the Value of Social Influencers

Critical Mention

Social influencers stay on top of emerging social trends and come up with unique ways to create relevant content for their followers. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Intentional Content. SCHEDULE A DEMO.

Tourism 157