PRSay

FEBRUARY 20, 2020

If you use this tool wisely, then it can earn increased exposure for your brand. While we may not be releasing breaking news from the palace, our team at MediaSource strategically employs embargoes as a PR tool. Like many of your PR tools, you’ll want to practice some restraint with how often you consider embargoes.

Radio 198

Radio Tools Journalism Interviews 198

PR Fuel

JANUARY 17, 2022

One of the most powerful tools you can have in your marketing arsenal is a well-crafted press release (PR). Use a Professional to Write and Distribute Press Releases. Consider using the services of a professional press release writing service. Consider using the services of a professional press release writing service.

Radio 98

Radio Local Writing Newspapers 98

Mindful Marketing

MAY 3, 2024

Those inquiries can involve literal questions, e.g., asking ChatGPT, “Who is the best target market for gardening tools?” ” It was a question I heard while watching Bloomberg business one February many years ago that helped inspire me to write about ethical issues in marketing.

Ethics 96

Ethics Privacy Radio Sports 96

Sword and the Script

FEBRUARY 14, 2023

For some generative AI is a threat, while for others it’s a tool that can help them do their jobs better. Generative AI in PR software Agility PR Solutions , which is owned by parent Innodata (NASDAQ:INOD), launched a generative AI feature “to help write press releases and media outreach emails” according to the company.

Software 140

Software Pitching Analysis Community 140

Critical Mention

MAY 12, 2021

Licensed Content allows users to break that barrier, and Critical Mention’s Media Contact Database can serve as a great tool alongside it, given that users can both have access to the paywalled content and effortlessly get contact information of top media professionals, journalists, bloggers and more within seconds. SCHEDULE A DEMO.

Radio 174

Radio Sports Journalism Analytics 174

Critical Mention

AUGUST 6, 2020

A media contact database is an essential tool for PR, communications, investor relations and marketing professionals looking to reach out to media contacts and outlets. But as with most tools, simply using a media contact database isn’t good enough – PR and communications pros need the right database. Frequently Updated Contacts.

Media 104

Media Radio Local Tools 104

Onclusive

FEBRUARY 22, 2018

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: PR is a powerful tool that most people don’t respect or understand until they implement PR into their strategy and budget. We keep things simple.

Interviews 284

Interviews Radio Small Business Pitching 284

Burrelles Fresh Ideas

MAY 14, 2024

They can also be beneficial for podcasts or radio shows to boost SEO. Here are some best practices for writing your social media content in plain language: Choose active voice rather than passive. Write unique alt text for each image. Closed captions are ideal for use in accessibility measures. Be clear and concise.

Social Media 93

Social Media Media Video SEO 93

PR Fuel

OCTOBER 14, 2022

Forming relationships with the people at your local radio, newspaper, and TV station can really help promote your business! Learn How to Write a Great Press Release. Writing a great, catchy, and informative press release is key to spreading the word about your business and the services you offer.

Small Business 83

Small Business Community Local Social Media 83

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

PR teams know Cision from its “day job” – offering PR and marketers media databases and analytic tools – and those functions position it well to cover best practices in easy-reading posts. Better Writing Blogs. Authentic Storytelling Project.

Blogging 170

Blogging Writing Creativity Storytelling 170

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Tools are often built into the platforms you use. Place Internet of Things (IoT) sensors throughout your event and issue guests with lanyards that have radio frequency identification (RFID) chips embedded. Conclusion Event marketing and community engagement can be powerful tools for strengthening a brand.

Community 92

Community How To Marketing Data 92

Critical Mention

SEPTEMBER 27, 2019

Also, consider using a media monitoring tool to understand where your brand is getting the most attention and then target those channels. Social Media Ad Tools: Utilize the Facebook Text Overlay Tool to determine if your ad will run normally according to the amount of text in your image. SCHEDULE A DEMO. Priscilla Osorio.

Brand 100

Brand Branding Advertising Advertising 100

5W PR

AUGUST 19, 2019

Digital PR is a powerful tool capable of boosting a brand’s online presence and visibility. In times past, the goal of a publicist was to get their clients featured in media like newspapers, magazines, radio, and television. A digital PR specialist has a variety of tools in their toolbox to improve a brand’s online presence.

Digital PR 76

Digital PR Print Construction Television 76

Cision

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more). But first….

Video 197

Video Facebook Retail How To 197

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Roshini Rajkumar, WCCO Radio. Investing in tools that make for good visuals is your responsibility as a PR person.”. Ohhh—heavens, yes! marvels Runck.

Interviews 71

Interviews Skype Radio Pitching 71

Critical Mention

OCTOBER 16, 2019

Sentiment analysis is an invaluable tool for PR and marketing pros. For example, top tier Broadcast Monitoring services offer TV and radio tracking where clients can access audience numbers, estimated publicity value and mention stats. However, engagement metrics provide a deeper representation of your audience demographic.

Media 80

Media Analysis Radio Sports 80

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. I do love cooking, though, and someday I’ll get around to writing all those fictional stories rolling around in my head.

Meeting 91

Meeting Transportation Media Journalism 91

Newsfile

JUNE 28, 2023

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

Media 52

Media Analytics Radio Google 52

Buzzstream

MARCH 13, 2024

Campaigns might involve pitching a quote from a thought leader to a journalist writing about a related topic or creating and pitching content highlighting data from a commissioned industry survey. Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. Do they hold SEO value or rankings?

Digital PR 71

Digital PR Construction Case Study SEO 71

Cision

JANUARY 13, 2017

Both communication and PR are wonderful tools to advance a variety of causes, and careful consideration of the stated word is of utmost importance in the mastery of communication. If used consistently, and over a long period of time, these tools are the best way to enhance brands in the marketplace. How do you see that changing?

Local 120

Local Radio Community Tools 120

Critical Mention

NOVEMBER 7, 2019

If people like a product/service and write positive reviews online (either in a blog or social media), it will most likely influence others who come across the product/service” How Do You See PR Evolving in 2020? Make sure you have the right tools to take on 2020. Every new year comes with new PR tactics and strategies.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

JANUARY 16, 2020

Write a Compelling Meta Description. Utilize SEO Guides & Tools. You can also utilize writing assistant tools like Grammarly to perfect your copy for the web. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? – eResources. SCHEDULE A DEMO.

SEO 80

SEO Strategy Engineering Mobile 80

Ethical Voices

JANUARY 30, 2023

My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. You can’t control what story they’re going to write, but you can control what you give them, for better or worse. It’s a good tool.

Ethics 90

Ethics Journalism Radio Television 90

Critical Mention

OCTOBER 9, 2019

These seven vital components will help elevate your organization’s social media presence so that your business can use social channels as tools to accomplish strategic business goals. Utilize Social Analytics Tools. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Social Media 75

Social Media Marketing Media Instagram 75

Sword and the Script

JUNE 18, 2019

10) “Write and create content for internal and external audiences about my company.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 12) “Write for businesses.”. 18) “I write and distribute press releases and get executives in front of the media.”.

Employee 150

Employee Print Writing Survey 150

Cision

JULY 11, 2017

Whatever your brand’s media footprint, a robust system that includes both monitoring and targeting tools is a must for capturing media pickup and converting it into actionable strategy. Most monitoring tools have a set limit on how far back content can be captured retroactively due to availability or copyright restrictions.

How To 265

How To Media Software Agriculture 265

The Resolution Blog

OCTOBER 30, 2017

Speak their language It’s so tempting to start shouting about your good results, how many pieces of coverage you’ve secured, how much the Telegraph journalist loved your event and will definitely write soon. Tip: If it is an important meeting, manually write yourself a script, read it once and throw it away.

Meeting 120

Meeting How To Radio Energy 120

Critical Mention

SEPTEMBER 19, 2019

Critical Mention has been an invaluable tool for our team. The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Agency 79

Agency Marketing Media SEO 79

Critical Mention

NOVEMBER 2, 2021

Not only are your responses for the people who write them, but they can also help influence whether or not prospective clients choose to do business with your brand based on your customer support. Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO.

Sports 141

Sports Facebook Writing Brand 141

Reputation Us

APRIL 18, 2017

There’s another powerful tool in the PR toolbox — Thought Leadership. I’m not here to say stop writing news releases. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders. Many blogs focus on media relations through the lens of news releases. Create content.

Leadership 83

Leadership Print Training Radio 83

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Tools to measure and evaluate public relations might continue their march away from simplistic and output-based methods toward more valuable outcome-based measures.

Publicity 167

Publicity Social Media Television Measurement 167

Beyond PR

JANUARY 11, 2018

Radio Stations. Despite the availability of streaming music services like Apple Music and Spotify good old fashion terrestrial radio is still hugely important. If you have an event or celebrity to promote in a major media market radio may be the way to go. How to Write a Press Release That Converts. Top 10 U.S.

Communications 64

Communications Marketing Radio Airlines 64

PRSay

OCTOBER 28, 2020

With more than 30 recorded songs and four published novels, Randall is credited with being the first African-American woman to write a No. PRsay continued the conversation in a Q&A with Randall here: Where do you draw inspiration when you’re writing — whether it’s for a song, work of fiction, cookbook or otherwise?

Storytelling 60

Storytelling Writing Conference Radio 60

Newsfile

FEBRUARY 28, 2024

It serves as a communication tool to reach journalists, media outlets, and the public. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Effective PR Tools 24. What is Media Monitoring? Technical Aspects of PR 15. How Do You Pitch the Media ?

Viral 52

Viral Crisis Communications SEO Reputation 52

Buzzstream

APRIL 25, 2024

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. There are four ways to do that: Google, BuzzStream, Ahrefs, and alert tools. Talkwalker is an audience intelligence tool with a free alert tool that rivals Google Alerts. Let’s use the Monitored Links tool.

Brand 62

Brand Branding How To SEO 62

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

English may be the universal language of business, but we don’t all speak or write the same English. Additionally, owing to the differences in expectations by media outside our country, PR firms abroad often write in a much more self-serving manner. Best practice communications tools. Communications here and abroad.

Internal 147

Internal International Skype Meeting 147

Critical Mention

JULY 2, 2020

Earned media tracking is an essential tool for both PR pros and marketers. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Early on in her career, she developed a passion for marketing, writing and anything within the communication field. SCHEDULE A DEMO.

Marketing 89

Marketing eBook Pitching Radio 89