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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 74
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Back to School Media Pitches

PR for Anyone

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Think outside of the box on what value you can provide related to back-to-school and pitch those stories starting today and for about the next 30 days. What can you pitch? It is the end of August.

Pitching 130
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Using Tech Tools for Maximum PR Coverage

ImPRessions - Crenshaw Communications

Sometimes it can be difficult to land pitches, but with ProfNet, the media opportunities present themselves. Upwave helps PR professionals create proactive data and trends using its Instant Insights feature. Google Trends. Google Trends is underutilized in our view. Radio Guest List.

Tools 232
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PR 101: How to Pitch Travel Journalists

Cision

Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Think Like a Journalist.

Travel 174
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PR Trends to be Aware of for 2021

Critical Mention

With the knowledge that trends are shifting faster than ever, it’s never a bad idea to be prepared for what’s around the corner. Here are four PR trends to consider for 2021: 1. Track news related to your industry, check out what’s trending and keep track of what your audience is saying to stay a step ahead for 2021. .

Trends 105
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Being the Boss of 2022: Bruce Springsteen’s Guide to Communications Trends

PRSay

Civility matters, and if communicators aren’t the leading the band of discourse, we will all be off pitch. This is radio nowhere. These same principles hold true with your teams. Proactive culture communication must show and tell people why they should join your band and not go solo. “I I was driving through the misty rain.

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3 Tech Trends PR Should Care About

ImPRessions - Crenshaw Communications

Public relations is always changing, and technology trends are a big influence on how PR evolves. Whether your world is strictly B2B or your target audience straddles business and consumer audiences, there are some technology trends that can — and should — influence your PR and communications campaigns. Virtual Reality.

Trends 120