Beyond PR

APRIL 10, 2017

Using Cision’s proprietary research of thousands of travel journalists, we have come up with six tips that will help your travel pitch get noticed in a flooded inbox. Not All Travel Pitches are Created Equal. Pitching travel stories blindly causes an overflown editor’s inbox and an ignored pitch. Think Like a Journalist.

Travel 52

Travel Pitching How To Print 52

5W PR

AUGUST 27, 2020

Delivering stores to radio, television, and online audiences through live coverage, SMT has become an important public relations strategy that helps an audience to have a behind-the-scenes understanding of a brand. Brief tweets, media alerts, and phone pitches should do the job of convincing the editorial decision-makers.

Media 68

Media Travel Radio Interviews 68

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. How Do You Pitch the Media ? What is User Experience (UX)? What is Stakeholder Engagement?

Viral 52

Viral Crisis Communications SEO Reputation 52

Bianchi Biz Blog

SEPTEMBER 7, 2021

I recently took over the role as editor of Fleet Maintenance , a B2B magazine and website focused on providing commercial vehicle fleets and shops with the latest information on tools and maintenance trends. Can you tell us what types of stories, trends or issues are on your radar now? Editing content and planning for future issues.

Meeting 90

Meeting Transportation Media Journalism 90

Beyond PR

MARCH 22, 2018

You craft the perfect pitch and reach out to the influencers who have served you well in the past — as well as some new ones who cover your space and seem like a good fit for your audience. The same was true for watching hours of TV news or listening to shows on the radio. Broadcast – television and radio.

Media 75

Media Radio Newspapers Print 75

Communications Conversations

OCTOBER 15, 2019

Consider the following: Demand for media attention is high: Most top-tier writers now receive 100, 250 or 500 pitches a week for 5 story spots. My pro tip: Write 10 subject lines for each pitch. Pitch early–literally! I’ve had better luck pitching early in the day vs. later in the day. Much, much tougher.

Media Relations 100

Media Relations Pitching Media Report 100

Barokas

DECEMBER 4, 2018

Broadcast : In the hot pursuit of USA Today , Wall Street Journal and Forbes coverage, don’t forget about the power of broadcast, and the fact that the news cycles are often much shorter than they are for print and online stories. Pulse Surveys : Consumer polls – when they uncover new or surprising data – can be media gold.

Survey 60

Survey Enterprise Radio Print 60

Buzzstream

FEBRUARY 27, 2024

Writing media pitches for data-led stories or studies is very different from writing a media pitch to promote the launch of a new product, service, or event. Maybe you’re wondering what your pitch should include. Or are you struggling to figure out how best to structure your pitch? What is a Media Pitch?

Pitching 83

Pitching Writing Film How To 83

Burrelles Fresh Ideas

APRIL 2, 2024

Print media (magazine) consumption rose in 2023 , and this trend should continue in 2024, according to a study by Pew Research Center (via MediaPost). As more of us get our news digitally, newspapers have taken the hardest hit; however, the estimated total US daily newspaper circulation (print and digital combined) in 2022 was 20.9

Media 102

Media Radio Print Newspapers 102

MaccaPR

JULY 8, 2015

Oh, and formerly a WCCO Radio talk show host and KFAN-AM Radio news director. Mae Schunk to nearly 200 school districts across Minnesota taught me about the growing strength in the Twin Cities metro and the struggles of rural areas – trends which are helpful to understand when you edit a statewide business publication.

Interviews 48

Interviews Radio Journalism Newspapers 48

Remote PR Jobs

SEPTEMBER 25, 2023

Off-the-shelf pricing Many consultants and public relations firms offer individual items off-the-shelf such as TV, radio and print placements, thought leadership op-eds, press releases and blog posts. Stellar also sends invoices for payment only after an article appears or a TV or radio interview concludes.

Radio 100

Radio Print Television Local 100

Beyond PR

MARCH 6, 2018

Considering the culmination of traditional advertisements (newspaper, TV, radio and billboards) and digital advertisements (banner ads, pop-ups and sponsored posts), how many advertisements a day do you think you’re exposed to? A few years ago, Moz and BuzzSumo analyzed engagement trends of over one-million online articles.

Strategy 67

Strategy How To B2C Content Marketing 67

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. What is your “share of voice” on important corporate topics or industry trends—i.e. how often is your name mentioned with those topics vs your competitors?

Report 40

Report Media Television Radio 40

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes One of the biggest struggles faced by marketers today is how to balance new media (digital and social) with traditional media (TV, radio, print). Unlike TV, radio or print, PR has evolved and is as relevant, if not more relevant, today than it was 20 years ago.

Media 100

Media Print Radio Consumer 100

Bianchi Biz Blog

JUNE 21, 2022

I test drive new equipment offerings in print and video formats. Can you tell us what types of stories, trends or issues are on your radar now? What advice do you have for PR people that want to pitch you? I get lots of pitches for stories on the automotive industry, which occasionally cross over, but it’s rare.

Meeting 86

Meeting Media Chemicals Radio 86

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. Authoritative data allows PR professionals to do just that, defining trends or uncovering something “new.” Is High-Deductible Health Insurance Worth the Risk? ,

Strategy 60

Strategy Print Insurance Insurance 60

Katie Paine's Measurement Blog

MAY 25, 2023

Be budget conscious , it may save you a lot of wasted time on pitches for products you can’t afford. The fine print, in the interest of transparency: It is our business here at Paine Publishing to solve some of the measurement needs that this Best Vendors guide addresses. No amount of media monitoring is going to measure that!“

Measurement 52

Measurement Communications Survey System 52

Waxing UnLyrical

SEPTEMBER 23, 2015

Not only did Google India have a house full of reporters, the hash tag also trended in Mumbai (where the event was held) at #1, and which also saw engagement by the reporters. . Here are some compelling PR trends executives need to adapt to if they want to stay relevant in the industry in the long run: 1. Twitter chats. In closing.

Google 40

Google Trends Community Twitter 40

Bad Pitch Blog

MAY 20, 2010

We’ve been receiving more than a few pitches from Jennifer on behalf of Retrevo. And for this she’s getting a good pitch seal of approval from the Bad Pitch Blog (we used to call it Glinda the Good Pitch, but how cool is that, really?) Before we post her pitch, we asked Jennifer a few questions.

Pitching 49

Pitching Fashion Report Twitter 49

Stephen Waddington

DECEMBER 5, 2018

In this article I explore how smart public relations practitioners are putting search at the heart of their campaigns and seeking followed links from the media sites they pitch. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115