Shift Communications

NOVEMBER 11, 2016

Finally, it’s pitching time —but despite your best efforts, you can’t seem to get media interest. Journalists and editors have many reasons for passing on pitches. Many claim to receive 200 plus pitches a day, some relevant to their editorial priorities and some…not so much. Don’t say: Platform. Don’t say: Content.

Pitching 127

Pitching Sports Web Trends 127

Cision

MARCH 7, 2017

When pitching a story, reaching the right influencers can be challenging. AKA Media faced a similar challenge when looking to promote its client’s event, All-American Soap Box Derby Championship Race , amidst a busy summer sports season. Below are some tips for achieving results similar to AKA Media. Do they want content?

Case Study 197

Case Study Sports Pitching Local 197

Bianchi Biz Blog

FEBRUARY 21, 2022

We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties.

Meeting 95

Meeting Transportation Media Sports 95

Bianchi Biz Blog

OCTOBER 9, 2023

In my current role, I plan, write and edit industry news stories and oversee a range of regular features and special projects, including weekly longform feature stories in our flagship newspaper and on TTNews.com. What advice do you have for PR people that want to pitch you? What advice do you have for PR people that want to pitch you?

Transportation 100

Transportation Meeting Newspapers Media 100

5W PR

JANUARY 1, 2019

Everyday journalists are inundated with pitches from business owners and PR professionals looking to get their products and services features in an article. They are fighting for a spot in the limelight because media exposure is a great way to introduce your product or service to the public. Understand what the journalist writes about.

Pitching 60

Pitching Sports Writing Examples 60

Bianchi Biz Blog

OCTOBER 4, 2021

Award-winning automotive journalist Gary Witzenburg has been writing about automobiles, auto people and the auto industry for 33 years. I currently write about new cars, trucks and SUVs as well as historic autos, auto people and the industry itself. My writing career has spanned a total of 33 years as of this year.

Automotive 76

Automotive Meeting Engineering Media 76

Burrelles Fresh Ideas

JANUARY 30, 2024

Top management has been accessible and available to the media, and Boeing CEO Dave Calhoun met with US senators last week to answer questions. Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok.

Ethics 97

Ethics Crisis Transportation Airlines 97

Shift Communications

MARCH 2, 2017

Whether it is analyzing the statistics of players, going through those “in the trenches” moments where it just wasn’t your year but picking back up with positivity for the next year, or that healthy rivalry you have with friends of the opposing team – sports is a place of learning. Analytics is Gold. “If Does it come from a reliable source?

Sports 60

Sports Pitching Data Analytics 60

Critical Mention

MAY 12, 2021

In an ever-growing digital news industry, it’s critical for media professionals to have the ability to track media mentions from top online news sources. However, trying to access various paywalled sources can be a troublesome task since many of the world’s top media companies have monetized their content. Until next time!

Radio 174

Radio Sports Journalism Analytics 174

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. We like to follow bloggers who are superior writers, and straight shooters, and whose posts are free of jargon and sales pitches. To improve writing. Bad Pitch Blog.

Blogging 159

Blogging Pitching Fashion Sports 159

ImPRessions - Crenshaw Communications

MAY 25, 2021

In between client calls, meetings, or drafting content, it’s typical to talk about the day’s current events or pop culture or sports. We know a lot about one another’s personal lives, and it’s not hard to develop almost familial bonds at work. It makes work more fun and less stressful.

Agency 361

Agency Mobile Meeting Sports 361

5W PR

OCTOBER 14, 2019

A couple of decades ago, the word “media” had a much more limited meaning than it possesses today. A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. You should already have a media kit. What’s Different?

Media Relations 79

Media Relations Pinterest Media Newspapers 79

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. Media relations needs to be two-way.

Media Relations 115

Media Relations Media Print Newspapers 115

Solo PR Pro

FEBRUARY 1, 2022

He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. I saw that the media could be a lot more exciting than typing on a laptop,” he says. “I I saw that the media could be a lot more exciting than typing on a laptop,” he says.

Meeting 131

Meeting Radio Sports Telecommunications 131

Landis PR

DECEMBER 6, 2021

Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. With that in mind, here are five of our top pro tips for a successful media relations program in 2022: . Why is that?

Media Relations 52

Media Relations Media Sports Report 52

Shift Communications

JULY 1, 2015

Ah, Twitter: Land of snarky comments, pithy observations, celebrity smack downs, breaking news, and, if you’re a savvy enough public relations professional, pitching opportunities. If you’ve never pitched on Twitter before, you could be missing out. However, make sure your face is clear and recognizable and the picture is welcoming.

Twitter 60

Twitter Pitching How To Media 60

PR Insiders

MAY 5, 2021

Anytime you seek to promote your brand through media coverage, you probably have a target audience in mind. But regardless of that ultimate audience, your first audience is always the editors, reporters, TV producers or others who receive your press release or pitch. If you are a marriage counselor, it could be bickering couples.

Pitching 78

Pitching Government Financial Survey 78

PR Fuel

DECEMBER 6, 2020

But crafting an event press release that will attract media coverage is something else entirely. Most event planners are terrified of writing a press release. Keep in mind two considerations when writing a release: it should include all relevant particulars (date, time, website links, etc.), Social Media Campaign.

Sports 59

Sports Media Writing Local 59

PR Insiders

AUGUST 26, 2021

Once again, the pandemic is poised to dominate news cycles and, in addition to worrying about health concerns, anyone who is trying to gain media coverage will need to think about how their message fits into the current media conversation. Practically every single news story every day was about one subject – the coronavirus.

Media 78

Media Print Education Radio 78

Critical Mention

DECEMBER 20, 2019

PR and marketing professionals have the opportunity to expand their organization’s brand reach by leveraging earned media coverage. Earned media is significant for businesses because it is unpaid content that is published by journalists, influencers, reviewers and organizations who have valuable thoughts and opinions about your brand.

How To 103

How To Brand Branding Media 103

Landis PR

APRIL 12, 2021

A 30-minute newscast may have a mere 18 minutes for news, once commercials, weather and sports are subtracted. Spoken words and video must match, so reporters either have to write/talk to the video or find a video that matches what they’re saying. Along with my duties for BCN, I do a little freelance writing.

Meeting 98

Meeting Media Print Enterprise 98

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Critical Mention

OCTOBER 9, 2019

Are you looking to interact with your social media audience, post trending content that’ll boost social engagement and practice top social strategies that’ll increase brand awareness? . Practice Social Media Brand-Consistency. Create a Social Media Posting Schedule. Understand How to Follow Social Media Trends.

Social Media 75

Social Media Marketing Media Instagram 75

Prakkypedia

OCTOBER 30, 2017

I’m in the interesting position of being both a PR consultant and – apparently because of this blog, Prakkypedia – part of the media. Several times a week, I receive emailed media releases or media pitches from a wide variety of firms with a wide variety of topics and “stories to sell”. It takes time.

Media 61

Media Pitching Radio Newspapers 61

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2016

The fans and the media have two great heroes to root for and the differences couldn’t be more stark. It may be vanilla, but the healthy aging story just writes itself. Cam recently appeared in jungle print courtesy of Versace, while Manning sported a conservative blue Zegna suit. The business pitch.

Sports 149

Sports Fashion Print Pitching 149

Bianchi Biz Blog

JANUARY 25, 2021

The media often quote me as an automotive industry analyst, and I am a co-host of Wheelbearings podcast and creator of rebeccadrives.com , a site specializing in car reviews 200 words or less. My analyst career stretches back to 1999, but my first foray into writing stories was as a Forbes contributor in 2011. Any pet peeves with P.R.

Automotive 71

Automotive Meeting Industry Media 71

ImPRessions - Crenshaw Communications

JUNE 7, 2016

The Olympics, along with any major sporting event, opens up ways to spice up writing and pitching with pithy sports analogies, personality profiles, and links to sports and achievement stories. ” One of them may be a perfect match for a spokesperson or product pitch. Making Olympic opportunities.

Sports 120

Sports Television Pitching Conference 120

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 89

Agency Energy Crisis Management Industry 89

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 90

Journalism Software Sports Analysis 90

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog. Better Writing Blogs. Media Shift. The Cision Blog. Boing Boing. Authentic Storytelling Project.

Blogging 170

Blogging Writing Creativity Storytelling 170

PRSay

OCTOBER 4, 2016

Public relations – especially within the sports world – involves many different aspects. It consists of writing releases, statistical work, servicing the media and pitching story ideas, among others. Externally, you are the face of the organization, and media and others will pick up on little things in your demeanor.

Crisis Communications 140

Crisis Communications Crisis Communications Sports 140

Critical Mention

JULY 2, 2020

By combining public relations and marketing, businesses get the most value out of their communication and media efforts. Marketers can utilize customer information given to PR pros such as testimonials and client feedback to use for social media posts. Elevate your Pitch Game. Highlights Positive Earned Media .

Marketing 89

Marketing eBook Pitching Radio 89

Bianchi Biz Blog

JANUARY 24, 2022

We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed. Together with AEye, we completed an exceptional series of thought-leadership content that is now archived across all of AEye’s social media channels. What advice do you have for PR people that want to pitch you?

Meeting 78

Meeting Automotive Media Technology 78

Bianchi Biz Blog

APRIL 5, 2021

I also supervise our excellent social media editor, Terry Kosdrosky. For many years, I worked with a writing coach named Jim Stasiowski. I also was a sports stringer for the Detroit Free Press and I interned back home at The Toledo Blade. What advice do you have for PR people that want to pitch you? E-mail is best.

Automotive 66

Automotive Web Meeting Media 66

Critical Mention

APRIL 9, 2020

Because of this, it’s best to tailor your blog posts, earned media placements and social media interactions to a wide segment of customers and prospective clients. It is a great time to pitch journalists on stories, especially if they have a “feel-good” angle. SCHEDULE A DEMO. Priscilla Osorio.

Healthcare 89

Healthcare Radio Sports Video 89

Flack's Revenge

OCTOBER 4, 2017

Howard and Robin complimented Jerry on his sport jacket – part of the comedian’s standup uniform. In addition to the (hopefully) substance of the press release, it is the quality of the writing or event that can make all the difference. Takeaways : This sounds a lot like pitch and headline writing.

Radio 120

Radio Interviews Writing Pitching 120

PR in High Definition

JUNE 11, 2020

With the recent news that Microsoft sacked twenty seven writing staff to replace them with AI algorithms, it seems appropriate to look at this prediction again: There’s a growing threat to journalism: robot writers. Surely a machine can’t write as well as a human? Associated Press and other outlets. I know what you’re thinking.

Journalism 54

Journalism Software Sports Analysis 54