PR for Anyone

NOVEMBER 3, 2021

There is nothing I love more than seeing the results of agents I’ve worked with when they are featured in the media. The easiest way to do this is pitching the local media. Don’t pitch me the gourmet kitchen with cathedral ceilings. How do you prefer to be pitched? Email is best to get it in writing.

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Real Estate Local Pitching Media 223

Remote PR Jobs

SEPTEMBER 25, 2023

Sally feels like her pitches are coming too late, and if they get accepted, it’s pure luck. She’s trying to crack the code to timing her pitches, but to no avail. You not only have to create mind-blowing pitches for publications, but you must also time them correctly. Pitching too early can have the same dangers.

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Pitching Media Print Publicity 130

Prowly

JUNE 30, 2021

Whether you want to boost your brand visibility, earn powerful backlinks or get the word out about a new product release, media coverage is the best way to get your company noticed. Successfully gaining positive media publicity takes time, hard work, […].

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Pitching Writing How To Media 104

Garrett Public Relations

AUGUST 27, 2023

In B2B public relations, we use these to help us understand what a publication plans to cover so we can place stories for clients by pitching the media. But, do … Do Editorial Calendars Still Matter When Pitching the Media? Read More » The post Do Editorial Calendars Still Matter When Pitching the Media?

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Pitching Media B2B Examples 118

Stern + Associates

JANUARY 12, 2023

No matter how the industry changes, one key skill PR professionals need to know is pitch writing. Although you may be able to write a quality pitch by following a format, capturing the attention of a journalist whose inbox is saturated with similar content can be difficult. That you’re pitching, not writing it.

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Writing Pitching Report Strategy 62

PR Fuel

MAY 3, 2023

Did you know that journalists open only 3 percent of all pitches? Read More The post Tips on How to Write a Successful Media Pitch appeared first on eReleases. If you want to control the story of your brand, you’re going to need news outlets and journalistic sources to tell a story that aligns with your values.

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Writing Pitching How To Media 52

PR for Anyone

DECEMBER 14, 2021

Landing in the media is as easy as these three steps to a killer media pitch! Get to your pitch quickly and concisely to make it easier for the journalist or producer to give you the yes! It’s important that your media pitch have something valuable for the audience. Don’t write this long stuff.

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Pitching Media YouTube Video 130

PR for Anyone

MAY 14, 2020

How do you pitch the media? You write them a pitch they can actually use. This is important for you to know when pitching the media. You want your pitch to reflect this simplicity. You want your pitch to reflect this simplicity. This week I want to talk about how you write a pitch.

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Pitching How To Media Writing 130

Cision

AUGUST 15, 2017

” Social media is becoming a dictating force in all aspects of marketing and PR. It’s no longer just getting covered in a media outlet — it’s how far can that story be carried with social media. Traditional media is pushing their fans to engage on social media. With over 2.3

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Pitching Television Media Social Media 319

Stephen Waddington

MAY 16, 2022

Analysis of 400,000 email media pitches has found that brevity is the key to success. The 2022 Propel Media Barometer provides a framework for creating the perfect email pitch. Journalist engagement has decreased from 2021, with journalists only responding to about 3.37% of pitches.

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Pitching Media Relations How To Media 151

Onclusive

FEBRUARY 2, 2022

Welcome back to our blog series about building a perfect pitch and nurturing your media relationships! This article is all about best practices for pitching—based on our customers’ collective experience and wisdom. As we mentioned last week, the key to creating a relevant and compelling pitch is knowing your audience.

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Pitching Data Technology Storytelling 195

Prowly

OCTOBER 19, 2023

It’s necessary for PR pros working in the art industry to understand how to create one and pitch it to the media to witness the buzz. Let’s see how to write a press release […] The post How to Write an Art Exhibition Press Release (Example and Template) appeared first on Prowly Magazine.

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Writing Examples How To Pitching 104

Agility PR Solutions

MAY 25, 2023

A major part of any PR strategy is pitching interesting stories to the right reporters. Without sending pitches, your story likely won’t get noticed, covered, or shared. It can be tricky, however, to write a media pitch that will pique a reporter’s interest in your story and compel them to cover it.

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Examples Pitching Media Writing 110

Ishmael's Corner

JULY 19, 2020

For those who toil on the front lines of media relations, it’s easy to drift into a Jim Carrey-like optimism. PR: “What are the chances that you’ll write about this pitch?” Journalist: “Not good” PR: “You mean not good like one out of a hundred?” Journalist: “I’d say more like one out of a.more.

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Pitching Storytelling Media Writing 187

OnePitch

FEBRUARY 15, 2024

When crafting a pitch for media, where do you start? Or perhaps you prefer to write the story first, get the words down, and edit afterward. What’s your first thought? Maybe it’s, ‘Who will I target?’ or ‘What lead can I use to draw the reporter in?’

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Pitching Writing Report Media 88

Buzzstream

NOVEMBER 9, 2020

For media professionals, whose inboxes are flooded with a daily dose of hundreds of subject lines, the musings are less existential. Can AI write a subject line – a good one at that – and follow with a solid pitch? . AI Writes Surprisingly Good Pitches. For Media Professionals, AI Creates New Beginning .

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Writing Pitching Survey Digital PR 62

Cision

DECEMBER 7, 2017

Brands can improve their PR pitching with a variety of tools and changes in approach. A good media relations campaign involves reaching out to those who are already inundated with a variety of pitches in their inboxes, making it essential for your campaign to stand out and be easily digestible. Follow them on social media.

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Pitching Software Construction Writing 298

Flack's Revenge

FEBRUARY 1, 2023

If tools like ChatGPT can write pitches, articles and press releases, where does that leave us? But the PR and media worlds may be facing more imminent threats than being replaced by AI bots. Even when used by legitimate news outlets to write articles, errors can creep in. Hmmm… ChatGPT, writing PR content ….

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Pitching Writing Creativity Tools 168

Agility PR Solutions

JANUARY 12, 2021

More importantly to media pros, can AI write a good subject line and a solid pitch? The post Can AI write a better pitch than you? Most journalists and media specialists like what they see appeared first on Agility PR Solutions. Will humanity become obsolete in AI’s wake? The two firms released […].

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Writing Pitching Software Media 86

Deirdre Breakenridge

AUGUST 27, 2018

ET for an in-depth discussion on the mysteries of media pitching. You heard us: Media pitching. Google “media pitching” and you’ll get a slew of results referencing dos and don’ts, tips, tricks, and best practices. What are the characteristics of a good media pitch? The pitch was accepted!

Community 157

Community Pitching Media Newspapers 157

ImPRessions - Crenshaw Communications

AUGUST 7, 2018

PR teams can take advantage of sudden extra relevance by immediately pitching a client as a news source to media hungry for pertinent expertise. Here are the PR fundamentals for reactive media pitches. PR tips for reactive media pitches. Choose the right media. Some call it newsjacking.

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Pitching Media Privacy YouTube 136

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on NicoleMarieFallon.com I worked as a freelance and staff journalist for about eight years before I launched Lightning Media Partners. While I still don’t know the secret to getting a reporter to politely reject a pitch (rather than flat out ignore it), I do know what it takes for an editor to say “yes” to a story idea.

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Pitching Report Writing LinkedIn 100

The Hoyt Organization

DECEMBER 12, 2023

Mastering confidence is essential for establishing a positive first impression with your audience; whether that be the community, members of the media, a client or a new acquiantance. When making public relations pitches, you need to put across your point and make a connection with someone in less than a minute.

Pitching 101

Pitching Publicity Meeting Storytelling 101

Cision

OCTOBER 17, 2017

You probably won’t be surprised to learn that journalists continue to prefer email as the primary means of contact, with more than 90 percent indicating it as the best way to directly pitch a story idea. You also may not be surprised that there is a lot of conflicting advice about how to make your email pitches resonate.

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Pitching Public Affairs Report Guidelines 275

ImPRessions - Crenshaw Communications

JUNE 30, 2021

Every PR agency team appreciates the importance of relationships with key media outlets and personnel. That requires thoughtful attention and a strong sense of how media work. But for familiar media contacts, knowing their interests and thoughts on major topics can expedite media opportunities. Interact on social media.

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Media Pitching Report B2B 333

The Hoffman Agency

MARCH 8, 2024

In public relations, pitching journalists is what we spend much of our time on. It’s a delicate alchemical process, a mix of sales, storytelling, writing and psychology. However, there’s no one way to pitch a story, no magic formula. Let’s be honest, this is hard.” Is this idea original? More on this later.

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Pitching Media Agency Writing 41

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. To capture a journalist's attention, your pitch should have five elements: accuracy, relevancy, transparency, efficiency, and credibility. Know what they write about. Still trying to figure out where to start?

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Pitching Consumer Trends Viral 94

Onclusive

OCTOBER 7, 2021

Not all media contact and outreach tools for communicators are created equal. Discovering, pitching, corresponding and managing relationships with impactful authors has never been easier! Media Outreach Best Practices. Look no further than Onclusive’s journalist relationship management tools. Request Demo.

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Media Pitching Tools Resources 195

Ishmael's Corner

FEBRUARY 27, 2018

For those who toil on the front lines of media relations, it’s easy to drift into a Jim Carrey-like optimism. PR: “What are the chances that you’ll write about this pitch?” Journalist: “Not good” PR: “You mean not good like one out of a hundred?” Journalist: “I’d say more like one out of a.more.

Pitching 166

Pitching Storytelling Media Writing 166

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2018

Media relations is typically a key part of a good technology PR program. One thing entrepreneur-led startups and enterprise technology businesses have in common is a desire to generate positive earned media coverage in widely read publications from TechCrunch to BloombergBusinessWeek. Pitch a story – not your client.

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Pitching Media Enterprise Media Relations 160

ImPRessions - Crenshaw Communications

JULY 10, 2017

What’s more, it takes PRs with diplomacy and sometimes backbone to ferret out the “good stuff” and tell a boss or client that their idea won’t pass media muster. Be the PR person media love to hear from. The agency backed it up with current newsy facts and set about pitching it. But let’s dissect.

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Pitching Media Product Launch Agency 170

Burrelles Fresh Ideas

JULY 17, 2023

Add to that the onslaught of news and other content coming in through your news apps, email newsletters, social media streams, your work and personal email communications, and RSS reader — and you have fatigue from information overload! The news in both your pitch and press release must be obvious. What is information overload?

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Pitching Media Media Relations Writing 53

PR for Anyone

AUGUST 6, 2020

Write it all out and pull the key things that really make you different and make you stand out. Use those on your website, in your signature line, in your social media headings, wherever it fits and is appropriate for you to share. That’s why I like for you to write them all out and then summarize and pull out your WOW!

Writing 100

Writing Pitching Video Social Media 100

Landis PR

MARCH 4, 2024

By the Landis Team Photo courtesy of Pixabay Practical implementation of a media relations program is an art, not a science. After all, earned media isn’t transactional. Here are the top 5 benefits of a great media relations program: Credibility Third party endorsement is much more valuable than an organization’s own boasts.

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Media Relations Media SEO Newspapers 107

PRSay

AUGUST 11, 2021

In the PR strategies toolbox, the practice of media relations gives PR practitioners an opportunity to distinguish themselves while also giving their organizations an edge over the competition. As earned media, stories placed through media relations efforts are cost-effective.

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Media Relations Trends Media Newspapers 194

PR Fuel

FEBRUARY 5, 2021

If you have an upcoming product announcement, interview opportunities with members of your company, or something you think is really captivating that you want the media to write about, a media pitch may be something you want to consider. Members of the media get countless pitches in their inbox every day.

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Pitching Media Writing Interviews 91

Cision

JANUARY 17, 2018

In a highly-shared article on The Atlantic recently, senior editor Derek Thompson suggested that struggling media organizations have only one option. Developing just the right pitch has never been easy, however. S/he is reading 100 PR pitches a day. That is the overwhelming rule of PR pitches. Write about it.’”.

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Pitching Journalism Construction Writing 215