Sports PR crises are largely ignored by fans—which provides an important lesson for practitioners
Agility PR Solutions
APRIL 11, 2024
These self-proclaimed know-it-alls, like most PR people, say that they have all the answers.
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Agility PR Solutions
APRIL 11, 2024
These self-proclaimed know-it-alls, like most PR people, say that they have all the answers.
PRSay
AUGUST 11, 2021
In the PR strategies toolbox, the practice of media relations gives PR practitioners an opportunity to distinguish themselves while also giving their organizations an edge over the competition. As earned media, stories placed through media relations efforts are cost-effective. Op-Eds remain the gold standard.
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Agility PR Solutions
AUGUST 9, 2023
Many years ago before jumping the fence to the PR side, I was a sports reporter for several New York City newspapers and a wire service. In those days, sports news was considered unimportant, compared to business, political and world news. (It It still is, in my opinion.)
Ronn Torossian
FEBRUARY 18, 2019
Last year, the Supreme Court finally lifted a ban on sports betting- and you can bet money on this decision having made a lot of firms very, very happy. From professional sports leagues, fantasy sports websites, casinos and racetracks, sports lovers and betters alike are now able to enjoy a pastime as old as time […].
Critical Mention
MAY 21, 2020
Since the rise of COVID-19, many sports fans have been on the edge of their seats regarding upcoming seasons and tournaments. Either way, we can conclude that sports fans will have to adjust to several differences this year. “The Engaging with other fans is part of the joy of following any sport.
Landis PR
FEBRUARY 21, 2022
Robin Carr, Landis Communications, Ann Killion sports journalist and author, Joan Ryan, journalist and author. Publishing company Pressbooks defines media relations as “the mutually beneficial relationship between journalists and public relations professionals.” . What else is always changing is the media.
PRSay
FEBRUARY 7, 2024
While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. In addition, we will cover many of the fundamentals of media relations, so our program also would be beneficial to those starting out in public relations — including students and new professionals in PR, media and journalism.
5W PR
OCTOBER 14, 2019
A couple of decades ago, media relations meant keeping in touch on a regular basis with the assignment editor of the local TV station and the city editor of the newspaper. In today’s world of social media, media relations is so much broader. What’s Different? Don’t forget the folks who produce podcasts.
Landis PR
DECEMBER 6, 2021
Even as the communications sector has expanded to include social media channels, blogs, virtual events and more, media relations has remained – and will remain – a cornerstone of any smart MarComm strategy. With that in mind, here are five of our top pro tips for a successful media relations program in 2022: .
Deirdre Breakenridge
JANUARY 13, 2020
.” By way of contest background, After reading my latest book, “ Answers for Modern Communicators ,” Professor Jennie Donohue tasked her Introduction to Public Relations class with creating a short educational video sharing tips and insights based on one of three communication practices. Nicole Morin, UMASS at Amherst Student.
PRSay
JULY 21, 2017
During my 35 years in sports public relations, I’ve met many people, from college students to mid-career executives, who aspire to build a career like mine because of their passion for the game. However, a love of sports alone is only the price of entry. Like a lot of folks, I enjoyed the sport on occasion.
PRSay
SEPTEMBER 2, 2016
I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport.
Critical Mention
APRIL 26, 2017
To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.
PRSay
SEPTEMBER 26, 2016
In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez? We will play tomorrow.”.
PRSay
DECEMBER 7, 2023
Greentarget, the strategic communications firm where I work as director of media relations, recently surveyed 100 journalism students and new professionals in the field. The news media will continue to grapple with social, economic and technological changes.
Agility PR Solutions
DECEMBER 13, 2023
With only a few weeks left in the year, one thing is a certainty: 2023 has not been a very good year for old-timers, especially on the political and sports scenes.
ImPRessions - Crenshaw Communications
AUGUST 9, 2022
So, there’s not a one-size fits all approach to PR or media relations. To execute a strong PR program and target the media outlets that will work best for your brand, assess your goals. During the pandemic, many media groups dropped paywalls for a time, but we’re now seeing paywalls re-emerge.
Landis PR
JULY 12, 2021
Steve Kettmann paints a different story in a book of essays dedicated to the memories of ESPN’s Pedro Gomez, a beloved sports reporter who passed away suddenly in February 2021. Related articles: The Power and Glory of Sportswriting – New York Times. The post Meet the Media: Steve Kettmann appeared first on Landis PR.
Solo PR Pro
FEBRUARY 1, 2022
He developed a love of sports and print media at a young age, and set off to the University of Florida to pursue a degree in journalism. I saw that the media could be a lot more exciting than typing on a laptop,” he says. It’s such an insecure lifestyle, especially working in sports.
HMA Public Relations
AUGUST 21, 2023
ABC15 Sports Director Craig Fouhy is the latest feature in our #MediaMonday series! Read more about the three-time Emmy Award winner who has been at the station for nearly 25 years in this post.
OnePitch
OCTOBER 20, 2022
Tell us a bit about your day-to-day and your role as the Vice President/Media Group Manager at Ketchum. One of the beautiful, energizing aspects of my role (and media relations in general) is that there is no ‘typical’ day-to-day. Earlier in my media relations career, I thought clever subject lines were key.
Doctor Spin
MARCH 1, 2024
Tech startups and established firms frequently hire entry-level PR professionals to handle media relations and communications. Sports teams and organisations. Professional sports teams, leagues, and sports organizations often have PR departments that hire entry-level staff. Technology companies.
Flack's Revenge
OCTOBER 31, 2022
It’s all shootings, riots and political arguments (and sports and weather). The cliché “If it bleeds, it leads” is even more relevant now as media outlets struggle to retain their readerships in a never-ending news cycle with dozens or hundreds of online competitors. Here are some answers that I got: Mark.
PRSay
AUGUST 31, 2018
There are still some beats still covered of course — government, tech, sports are some of the obvious ones — but more and more journalists have become generalists. They just go back to the drawing board and figure out ways to make themselves more useful to the media. Get more media pitching knowledge from Michael Smart here.
Bianchi Biz Blog
AUGUST 22, 2022
We are both in the media and we were once the weekend TV news and sports anchor team on the island of Guam. I started writing professionally at 17 years old as a sports correspondent for my local newspaper, the Milford (NH) Cabinet. Tell us a little about yourself (family, interests, favorites, background, etc.).
Beyond PR
JULY 18, 2016
As the Olympic flame weaves its way through Brazil, more than 10,000 athletes from 28 sports are preparing to converge on Rio de Janeiro to compete in the 2016 Summer Olympics. 5 Tips from Our Media Relations Expert in Brazil. What does all of this mean if you are trying to gain traction in the Brazilian market?
Communications Conversations
JUNE 28, 2018
Working for an amateur or professional sports team has always been a dream of mine. How and why did you get into sports PR after a number of years on the agency side? I actually started my career in sports, so in a way this is a return. The University of Kansas athletic department, for example.
Ronn Torossian
JUNE 29, 2016
There’s a reason drafts are becoming some of the most interactive programming in professional sports. The shows are not just about who the teams pick, they’re about uniting the fans and filling the faithful with hope so they will show up for games, buy merchandise, and Talk Talk Talk about “their” team.
The Hoffman Agency
APRIL 19, 2024
Media relations is one of the aspects of PR that got me interested in the first place, so I’m excited to work more in that area and apply it to my accounts. I’m also an avid sports fan and love watching new shows and movies with my girlfriend. I can think of no better place to do that than Hoffman.
ImPRessions - Crenshaw Communications
FEBRUARY 2, 2016
Cam recently appeared in jungle print courtesy of Versace, while Manning sported a conservative blue Zegna suit. He’s also a savvy businessman who has invested in sports-related startups like Seat Geeks and Whistle Sports. The fashion factor.
Bianchi Biz Blog
FEBRUARY 21, 2022
After more than 15 years in local news in the New York City area, I grew from working in newspapers to running websites and working in live streaming news and sports, and more before I joined FleetOwner in 2017. I love watching and attending big sporting events. I am a big Cincinnati sports fan (Go Bengals!).
Axia PR
SEPTEMBER 22, 2022
Earn more news media coverage by pitching stories with conflict. Look at the news — story after story includes some sort of physical or emotional conflict, from sports rivalries to company comparisons to celebrity face-offs. Everyone loves drama. Yes, even you.
Burrelles Fresh Ideas
NOVEMBER 7, 2023
Studying for a public relations or mass communications degree is the most traditional route into the industry today, but it’s not the only route. I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more.
PR News
JUNE 13, 2019
And it’s not just about how much coverage women are receiving versus men—whether in politics or business or sports—it’s also about how the media portrays women in their roles. The battle for gender equality marches on, played out in one of the most public spaces, headline news. The post Why Does a Woman CEO Need to Be a News Story?
Critical Mention
MAY 12, 2021
During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. The post Say Goodbye to Paywalls with Critical Mention’s Licensed Content appeared first on Critical Mention: Best Media Monitoring and Database Service.
Critical Mention
OCTOBER 2, 2019
And if you’re looking into releasing a new logo for a professional sports team, think about possible responses the change will bring up in across the media. Avoid falling victim to preventable PR disasters by monitoring your broadcast, online news and social media mentions. Until next time! Critical Mention.
Bianchi Biz Blog
AUGUST 21, 2023
Probably the biggest thing about me is my Irish heritage and my passion for Gaelic sports. I met my husband through Gaelic sports and enjoy dragging my girls out to practice every once in a while. And with that comes so much other Irish culture — music, dance, laughter.
ImPRessions - Crenshaw Communications
OCTOBER 3, 2017
For the inside scoop on everything you ever wanted to know about media but were afraid to ask, there’s the MuckRack blog. The pieces cover the minutia of media relations with articles like “What are the Ground Rules for Recording a Media Interview” and other in-the-weeds topics. FiveThirtyEight.
Cision
MAY 5, 2017
In order to differentiate themselves, brands must clearly define their audience, understand how they consume their media and focus on creating engaging content on these channels. What’s your secret to media relations success? It’s crucial to understand people’s motivations.
PRSay
SEPTEMBER 29, 2016
For the first 15 years, I managed a wide variety of accounts for leading consumer brands and organizations in the sports and lifestyle space. I was on the ground supporting sponsorship activations at marquee sporting events around the world, including the FIFA World Cup, UEFA European Championships, Olympic Games, U.S.
Burrelles Fresh Ideas
JULY 17, 2023
Media relations and PR pros must heed Godin’s advice or suffer the consequences of being ignored, or worse, getting blocked by a journalist when trying to pitch them. Media usage and overload We stopped having to search out the news about 10 years ago; it finds us wherever we are. Research and target distribution.
Critical Mention
APRIL 28, 2020
Excitement for the draft was even greater than usual this year with the current lack of live sporting events, so Critical Mention has been tracking online news and broadcast coverage for each team in the NFC East; the Dallas Cowboys, the New York Giants, the Philadelphia Eagles, and the Washington Redskins.
Critical Mention
MARCH 17, 2022
During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. The post Benefits of Working with Influencers on Social Media appeared first on Critical Mention: Best Media Monitoring and Database Service.
Critical Mention
MAY 13, 2020
During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. The post 20 Great Communications Quotes appeared first on Critical Mention - Media Monitoring. Early on in her career, she developed a passion for marketing, writing and anything within the communication field.
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