Remove Measurement Remove Print Remove Reputation Remove Social Media
article thumbnail

Ecommerce for Social Media 2024: Ultimate Guide

Burrelles Fresh Ideas

Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. Being on social media is the online pastime that everyone loves. billion people were using social media globally. In 2023, more than 4.89

article thumbnail

How Earned Media Drives Consumer Behavior: Publication Authority

Onclusive

The purpose of this study was to understand the relationship between certain characteristics of media articles and PR-driven website traffic and actions measured by PR Attribution – essentially, how predictive the following characteristics are of an individual article driving website traffic and actions: ?

Consumer 370
article thumbnail

Comparing top 2021 media monitoring vendors

Onclusive

Capturing every relevant piece of earned, owned and social media coverage around your brand, industry and important keywords can make all the difference if you want to break away from the competition or avert a full-blown crisis. Don’t miss out on social listening. Stacey Hedman. Global Marketing Strategy, IFAW.

Media 370
article thumbnail

Data-Driven PR Campaign Planning: Part 1

Onclusive

An impactful PR campaign can attract positive media attention and influence brand awareness, reputation and sales for your brand for years to come. However, to generate that level of clout, PR campaigns require more than just a press release, media outreach or fundraising event. They must be carefully planned.

article thumbnail

Using media monitoring and social listening for PESTLE analysis

Onclusive

Welcome back to our blog series about managing corporate reputation with PESTLE analysis! This week, we’re wrapping up the series with a look at sentiment monitoring, social listening and trend tracking as an essential part of the process. Social listening. Sentiment monitoring. Current trends.

Analysis 195
article thumbnail

How Earned Media Drives Consumer Behavior: Publication Authority

Onclusive

The articles in the study included only earned media content (no owned or social media) published via digital media (no print or broadcast). The articles in the study included only earned media content (no owned or social media) published via digital media (no print or broadcast).

Consumer 195
article thumbnail

Today, we say goodbye to HARO [PR Tech Sum 52]

Sword and the Script

Sword and the Script Media can help with B2B marketing, PR and social media. I did my best to defend the company’s reputation. In January of 2022, a private equity firm acquired Kantar Reputation Intelligence, PRgloo and Onclusive – and merged them under the Onclusive brand. Measurement templates.

Reddit 178