OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. Read below for the entire interview with Megan: . Why were we successful?

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Pitching Consumer How To Education 98

Solo PR Pro

APRIL 5, 2022

Just because you’re a solo PR pro doesn’t mean you’re in this alone. In this monthly series, we ask five Solo PR Pro members to share their best tips, tricks and resources for managing their solo business. 5 solo PR pros share how to break into a different sector of business. Read on for their helpful tips.

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How To Fashion Banking Industry 104

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Waxing UnLyrical

MAY 11, 2016

My public relations career began with media relations. Securing between 20-50 opportunities each week (no, that is not a typo), I was the highest producer at the agency I worked at before starting out on my own. As you can imagine, I’m a big proponent of media relations. Media relations can be tough.

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Sword and the Script

DECEMBER 21, 2021

Professionals across the globe share analysis and perhaps, aspiration, in offering up PR and marketing predictions for 2022. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. You’ll find my own prognostication at the very bottom.

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Cision

JANUARY 19, 2017

Catriona Pollard is the director of CP Communications, an organization which merges traditional PR tactics with cutting – edge social media strategies to best engage consumers. You are known for helping entrepreneurs develop effective PR and social media strategies to become a recognized influencer in their field.

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Bianchi Biz Blog

OCTOBER 5, 2020

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. There are a lot that come to mind, but I suppose covering Tesla for eight years has been one of my wildest rides. Describe the craziest or most fun story you have written.

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Transportation Meeting Report Media 91

Ethical Voices

SEPTEMBER 18, 2023

Joining me on this week’s episode of EthicalVoices is Cheryll Forsatz , the Vice President of Corporate Communications and Public Relations for Ferrero USA. I look back at my career and even now, I think what is facing our industry…it’s the blurred lines. so it’s really expanding upon their corporate profile here.

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Ethical Voices

AUGUST 22, 2022

Joining me on this week’s episode is Elizabeth Edwards , the founder of Volume PR and the Engagement Science Lab. What is the one tool or word, PR pros should retire. After my time there, went on to Ogilvy, a very large global PR agency specializing in tech, before I founded Volume PR.

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Ethics Communications Agency Technology 75

PRSay

JULY 21, 2017

During my 35 years in sports public relations, I’ve met many people, from college students to mid-career executives, who aspire to build a career like mine because of their passion for the game. That’s a perfectly valid motivation, one that helped drive me in the direction of my career path. What did I know about bowling?

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Sports Agency Interviews Travel 123

ZudePR

FEBRUARY 22, 2016

That’s the sound my brain makes when I’m in a new business meeting and can’t remember the fact I’m grasping for. There are certain business social media facts that – if your powers of persuasion are taking time out – won’t let you down. Aaaarrreuuughhwhattheheck! Facts for all seasons.

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Social Media SEO Media Local 75

OnePitch

APRIL 14, 2022

She’s been working in PR/communications for over 10 years and has experience servicing B2B and B2C clients of all sizes and in almost every industry. Tell us a bit about your current role, what a typical day looks like, and who your clients are. Read below for the entire interview with Cortney Williams: 1.)

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Healthcare How To Pitching Product Launch 52

Sword and the Script

OCTOBER 29, 2019

It’s not the best content or the best contacts that drive success in PR – it’s the connection between the two. The Belgium-based company takes customer relationship management (CRM) approach to PR, and Mr. Wynants says if you don’t have content as part of that CRM, you’re missing a big part of the puzzle. Distribution through email.

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Norton's Notes

MARCH 21, 2017

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. They have very kindly allowed me to re-share this with you here on my blog, I hope you like it. How do you measure the success of your blog?

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Prohibition

JANUARY 7, 2022

You might be thinking “It’s never going to happen to my business!”, Although it’s always ideal to avert any type of crisis from happening, it can’t be always prevented. At Prohibition PR, we have years of working with some of the top organisations in the country on their crisis management plan and its implementation.

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Crisis Management Crisis Reputation Financial 62

ZudePR

JULY 20, 2016

One of them was me, Zude PR. I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm.

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Digital PR SEO Small Business Blogging 60

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

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Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Be careful whose advice you buy, but be patient with those who supply it. My own predictions are listed at the very bottom. I see a few things.

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Marketing Content Marketing Data Social Media 189

Waxing UnLyrical

OCTOBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali From Couch To 5K: Why Lindsay Allen Runs October 12th, 2010 Tweet I’ve known Lindsay Allen for the last two years or so, first meeting her on Twitter, and then taking that connection offline.

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Twitter Training Facebook Measurement 85

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course.

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Publicity How To Course Facebook 90

Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. How did you get your start in PR?

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Pitching Agency Social Media Creativity 228

Sword and the Script

MARCH 1, 2022

Cision adds sponsored content feature to PR Newswire – pitches it as “guaranteed editorial”; Meltwater Beats Earnings; TrueScope Raises $6.2 Because of this credibility factor, PR can’t guarantee a placement. That’s the “big story” in this month’s PR Tech Sum. Million and Eyes the U.S. And neither can vendors.

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Software Case Study Advertising Advertising 119

Waxing UnLyrical

OCTOBER 5, 2016

The September #measurePR chat was a Measurement Month special, and featured a HUGE panel of measurement professionals and experts. and has worked with clients in over 30 countries to help them measure the impact of communication on business results; and. In 1981, had 2 justify my budget at Fujitsu.

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Measurement Analysis Tools Agency 77

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? Collaborating with a great PR agency could be your secret weapon. many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III. Retainer PR agency.

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Agency Publicity Public Affairs Crisis Communications 52

Cision

MARCH 23, 2016

Every day, journalists receive tons of pitches from communication professionals just like you. So how can you stand out from the crowd and ensure your brand gets coverage? What do you like most about working in PR? My personal media relations motto is “no means maybe.” What do you like least?

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Pitching Media Relations LinkedIn Social Media 120

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. I was chatting to my good friend Scott Guthrie the other day. We both own PR companies, with a twist. It had led to the launch of a ground-breaking crowd-sourced ebook called My #PRstack. You own a business and want to increase sales.

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Communications How To Blogging Content Marketing 81

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? To say I knew who he was (via the London social media circuit) would be an understatement.

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Travel Case Study Creativity Advertising 79

Frederik Vincx

DECEMBER 11, 2015

Reading Time: 24 minutes This guide provides you with a thorough 5-step plan to evaluate and improve the workflow of your PR team. This guide will help you improve your team workflow so that you stay current and create more value for clients in less time. Better work, happier clients, and more time left to sell to other clients.

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How To Software System Employee 60

Cision

MAY 21, 2015

But why is podcasting important to PR and marketing professionals? So, if you’re looking to get a daily dose of valuable info from the experts or get inspiration for starting a podcast of your own, here’s our top 50, ranked in order of Twitter followers: 1) Gary Vaynerchuk. Social Media Zoom Factor. 3) Chris Brogan.

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Social Media Marketing Pinterest Media 120

Sword and the Script

DECEMBER 15, 2020

Dozens of marketing and PR professionals express aspirations for 2020 along with educated guesses about the future . PR and communications predictions. Predictions from PR and martech providers; and. My own predictions. Efficient marketing execution and measurement. Time to focus on blocking and tackling.

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