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Painting a Picture of the U.S. Military: Lessons From Public Affairs Officers

PRSay

Beyond their primary role as conduits between the American public and the military , military public affairs officers often want to build relationships with entertainment stakeholders. Do you think public affairs officers provided technical support? Kaye Sweetser, Ph.D.,

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.

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Research, Communication Crucial Before Collaborating With Influencers

PRSay

Please visit prsa.org/ethics for additional programming and ethics resources and PRSA’s social media platforms for updates throughout the month. The program sought to reach potential recruits in different demographic groups who wish to receive information from trusted social media influencers. In May 2023, the U.S.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

By Roddy Rasti, Karl Feld, Victoria Leoni and Lee Hill for the Defense Information School, a component of the Defense Media Activity. Traditional media skills such as radio broadcasting and television production are still vital. As with civilian PR, social media has assumed a dominant role in military public affairs.

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Poll: Americans Wary of News Coverage on 2024 Elections

PRSay

While the public relies on local and national news organizations for election information, they worry that the news contains misinformation and amplifies division, according to a study from the American Press Institute and The Associated Press-NORC Center for Public Affairs Research.

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Exploring the modern corporate communication function

Stephen Waddington

Role of corporate communication function The most frequently mentioned responsibilities of the communication function included media relations (86%), social media (80%), and crisis/risk communication (75%). Regardless of structure, communicators should focus on being valued and invested in by top leadership.

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How does a CEO’s Personal Brand Impact Corporate Reputation?

Onclusive

Particularly for CEOs of the world’s largest companies who’ve become brands in their own right and live life under the media spotlight. Engaging audiences and stakeholders A CEO who’s relatable, authentic, and engaging can create a strong connection with the media, consumers, and other stakeholders.