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Writing For Journalism And Writing For PR: How They Differ

ImPRessions - Crenshaw Communications

I was a journalism major, so most of my writing experience in college had a reporting angle. Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. What are you writing about?

Writing 294
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Three Steps to a Killer Media Pitch

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Landing in the media is as easy as these three steps to a killer media pitch! Get to your pitch quickly and concisely to make it easier for the journalist or producer to give you the yes!

Pitching 130
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Pitching the Local Media – Tips from the Pros

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE. The easiest way to do this is pitching the local media. Don’t pitch me the gourmet kitchen with cathedral ceilings. How do you prefer to be pitched? Email is best to get it in writing.

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The Importance of a Briefing Doc and How to Write One

Remote PR Jobs

Now you need to make sure your client is adequately prepared for the interview. While public relations is a creative field, a briefing document requires quite a bit of preparation as it incorporates all the nuts and bolts to make an interview run smoothly. The hard part is over, or is it? Briefing document framework.

Writing 130
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What Editors and Writers Want From PR Pitches in 2018

Cision

Instead of “pivoting” like a startup towards new forms of advertising, or new storytelling formats like video, they should be pivoting back to the one thing that really matters — their readers. Developing just the right pitch has never been easy, however. S/he is reading 100 PR pitches a day. Please write about them?’

Pitching 215
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5 Surefire Ways To Generate Quality Content For PR

ImPRessions - Crenshaw Communications

The findings or data from a white paper can also be pitched out to the media. That’s why podcasts should be on every media pitch list. The conversations that take place during a recording are more laid back than a typical interview, and questions are often shared in advance so the guest has time to think through their responses.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

“Nail the elevator pitch.”. I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: Nail the elevator pitch. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. We keep things simple.