10 Ways PR Can Leverage LinkedIn

Onclusive

A few weeks ago I conducted an exclusive interview with two of LinkedIn’s leading tech ladies, Sarah Clatterbuck and Erica Lockheimer, alongside PR Manager Kenly Walker. We talked about everything from how to ensure your LinkedIn connections aren’t aware of your stalking habits, to how the company’s “women in tech” initiatives are setting an example […].

LinkedIn’s leading ladies talk PR, tech, and changing the world

Onclusive

As a career professional, can you imagine a world without LinkedIn? LinkedIn has essentially replaced the need for business cards, since you can basically use … Continued. Interviews Girl Scouts interview LinkedIn PR public relations publishing STEM tech technology women in tech World PitchIt would be like trying to function without a pencil in a one-room schoolhouse. Ridiculous.

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Tips for becoming a valuable podcast interview guest

PR Warrior

I recently interviewed Interview Valet founder Tom Schwab for the Reputation Revolution podcast. The topic was ‘How to use podcast interview marketing to build your brand and your business’ – you can listen to it here. . We had a few technical hitches and there was a chunk of the interview that was a bit tough on the ears, so I had it edited out. Here’s an example of one Tom created for our interview – [link] ).

Interview with Larry Kim

Critical Mention

You can subscribe to Kim’s business growth tips by email, or connect on LinkedIn , Twitter and Facebook. The post Interview with Larry Kim appeared first on Critical Mention - Media Monitoring. Blog Career Advancement Communications Interviews Marketing Social Media TrendsLarry Kim is one of the most well-known influencers in the world of digital marketing.

How to Succeed with Personal Branding on LinkedIn

B2B PR Sense

LinkedIn has all the features needed for personal branding. You'll need to know a few tactics to succeed in personal branding on LinkedIn. Why Use LinkedIn for Your Personal Brand? When it comes to brand awareness and promotion, no other social media network can hold a candle to LinkedIn. LinkedIn boasts over 575 million users , with over 260 million active monthly users. 79% of marketers see LinkedIn as a very good source of leads.

Interview with Ann Handley

Critical Mention

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. My favorites, by the way: Instagram, Twitter, LinkedIn. A LinkedIn Influencer , Ann has more than 420,000 followers on Twitter. The post Interview with Ann Handley appeared first on Critical Mention - Media Monitoring.

Interview with Anthony Iannarino

Critical Mention

The metric that is most important to me is impact, and that is evidenced by the number of emails and LinkedIn messages I receive from people who share with me how something I wrote or recorded help them. The post Interview with Anthony Iannarino appeared first on Critical Mention - Media Monitoring. Blog Content Interviews Marketing Productivity Trends

Making the Job Search Easier: Q&A Interview with the Founder of Endless Job Offers

PR Expanded

I helped her reach out to key members of her college alumni LinkedIn group. She drafted a LinkedIn message introducing herself and asked if they had 15 minutes to talk about their profession. LinkedIn. Join your college alumni LinkedIn group and connect with alumni who are in your industry. Here’s LinkedIn’s directory of groups. Interview Mentoring PR 2.0 I met John Muscarello, founder of Endless Job Offers , a few years ago.

123 LinkedIn marketing for thought leaders with Lucy Bingle

PR Warrior

Lucy Bingle has 20 years marketing experience and is a LinkedIn marketing expert. In this interview with Trevor Young, Lucy walks us through what’s required to succeed in using LinkedIn to market your brand and your business. First up, it’s important to position yourself correctly – make sure your LinkedIn profile is best-in-class, Lucy says. Use LinkedIn’s robust search tool to identify these people, and then invite them to connect.

10 LinkedIn Best Practices That Will Accelerate Your Business

B2B PR Sense

LinkedIn is the secret weapon that has the power to push your B2B social media strategy into high gear -- and we have the LinkedIn best practices to help you use it to its fullest potential. Now we use LinkedIn for research, marketing, and thought leadership -- with phenomenal results. Why Use LinkedIn for Your B2B Business. LinkedIn is a powerhouse of opportunity that helps your business reach its goals. Using LinkedIn puts your brand on their radar.

How to unlock to full potential of LinkedIn for clients

PR Daily

Using your client’s LinkedIn page to push thought leadership and industry news is an effective strategy to help spread their sphere of influence and promote their expertise. However, the inherent value LinkedIn offers and any business benefits for the client are often lost for a very big reason: your LinkedIn profile isn’t up to date. Here are a few thoughts for how you can showcase the value your client can get out of a LinkedIn platform: 1.

Interview with Ann Handley

Critical Mention

In this interview, she shares her insights into how marketing has changed over time, the most valuable social media channel for marketers and how to make more of an impact as a marketing professional in your community. My favorites, by the way: Instagram, Twitter, LinkedIn. A LinkedIn Influencer , Ann has more than 420,000 followers on Twitter. The post Interview with Ann Handley appeared first on Critical Mention - Media Monitoring

2020 LinkedIn Profile Makeover Superstar Packages

wiredPRworks

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? LinkedIn 2020 Profile Start Up Package. Click here to order the LinkedIn Profile Makeover Superstar Start Up Package. I would consider her a true LinkedIn guru!

2020 LinkedIn Profile Makeover Superstar Packages

wiredPRworks

2020 LinkedIn Makeover Profile Packages for People and Companies by Barbara Rozgonyi. Wondering how to make the most of LinkedIn to dramatically increase your visibility, grow your network and be the person your target companies are looking for with a 2020 LinkedIn Profile Makeover Superstar Package? LinkedIn 2020 Profile Start Up Package. Click here to order the LinkedIn Profile Makeover Superstar Start Up Package. I would consider her a true LinkedIn guru!

An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC

Critical Mention

In 2014, as I started to share my experiences on LinkedIn, Twitter, and my on Blog, I was recruited to speak at anti-bribery and compliance conferences. The ones I found most valuable are LinkedIn, LinkedIn groups, and Twitter. The post An Interview with Richard Bistrong, CEO, Front-Line Anti-Bribery LLC appeared first on Critical Mention - Media Monitoring. Blog Crisis Communications Interviews Media Monitoring Media Relations Social Media

As publishers flee Facebook, LinkedIn rises

PR Daily

Publishers and brands are increasingly turning to LinkedIn because of diminishing organic reach on Facebook. LinkedIn, meanwhile, has implemented numerous changes that make it more attractive for content marketers. Since being purchased by Microsoft, LinkedIn has added native video , enhanced its search features and improved its news feed algorithm to show more relevant content. LinkedIn emerges as a content-sharing network. Publishers leave Facebook for LinkedIn.

Getting access to LinkedIn Live

Karen Freberg

I got the exciting news as a signed into my LinkedIn account yesterday I got access to LinkedIn Live! You may be asking yourself – what is LinkedIn Live anyway? Well, LinkedIn announced back in February they would be opening up their platform to include a feature that allows individuals to go live within their platform. However, there are some differences LinkedIn did here compared to the other platforms, such as: Beta access.

Trend: 5 companies using LinkedIn video to advance goals during the pandemic

Communications Conversations

But, LinkedIn? Historically, LinkedIn has been a platform heavily predicated on two forms of content: Text and photos. Not just on the personal side (I’ve noticed more people using LinkedIn Live video, in particular, during the pandemic), but also on the brand side. Video.

Video interview – Turning technicians into leaders who communicate well.

The Stalwart Blog

Interview with Joanie Connell, Ph.D., Interviewer: Hey, welcome back to another edition of the Public Relations Security Videocast. Interviewer: Absolutely. Interviewer: There’s a lot of riding on those types of individuals. Interviewer: I would imagine, too, because you have a doctorate in psychology, is that correct? Interviewer: The Ph.D., Interviewer: So, walk me through some of the obstacles you have to overcome.

Part II: Finding The Time To Treat Every Meeting Like a First Interview

PR Expanded

Last week’s blog post focused on the reasons why you should Treat Every Meeting Like a First Interview. Find your best times to be on Facebook Twitter, Instagram, LinkedIn, etc., Now that you know of a few new ways to find extra time, treating each meeting as a “first interview” will be a great step in your relationship building process. How will you find the time to treat every meeting like a first interview?

How to Use LinkedIn to Build Your Professional Network

Maine PR Maven

In the 8th episode of The PR Maven Podcast®, Nancy Marshall interviewed Kate Paine, the founder of Standing Out Online and a traveling faculty member for The Honor Foundation, a transition institute created exclusively for Navy SEALs and the U.S. The post How to Use LinkedIn to Build Your Professional Network appeared first on | The PR Maven. Branding Building Relationships LinkedIn Personal Branding Tips

10 ways to beef up your LinkedIn profile

PR Daily

LinkedIn has become the preeminent platform for professionals. We now use LinkedIn for research, advertising, marketing, PR, content sharing and career advancement—with excellent results. Here are 10 tips to maximize your LinkedIn presence: 1. Your profile is a welcome mat for your LinkedIn account—and you’ll be judged accordingly. The most successful content on LinkedIn is educational in nature. LinkedIn is no different. Use LinkedIn ads.

10 crucial steps to great media interviews

PR Daily

A reporter might be aggressive during an interview and set traps along the way, but you don't have to fall prey to them. Follow these steps—which are essential for executive leadership, but apply for those down the corporate ladder—to ensure a successful interview: Prepping for the interview. Agree to the interview’s focus before your appearance. It never hurts to ask, because the more prepared you are, the more likely your interview will be successful.

LinkedIn Best Practices To Grow Your Network

Konnect Agency

People always talk about Instagram and Twitter but we believe that your LinkedIn presence is similarly, if not more, important. LinkedIn distinguishes itself from other social media platforms in that it is more professional. You can treat your LinkedIn profile as a virtual CV of sorts.

Tips, tactics and insight from LinkedIn's top publishers

PR Daily

Engagements on LinkedIn have risen exponentially in the last two years. The findings can point your LinkedIn content strategy in the right direction. As such, it is worth paying attention to which publishers’ content is having the most success on LinkedIn. Here’s what we found: Who were the top publishers on LinkedIn? The preeminent publishers on LinkedIn were a bit different than those that dominate other prominent social media platforms.

Study: CEOs should hone knowledge, social media before interviews

PR Daily

Journalists do their homework prior to conducting interviews, but many executives fail when it comes to conveying expertise and making an impression before the first question is asked. A Public Relations Global Network study of North American reporters revealed that 82 percent of journalists use past media coverage as their primary source to prepare for an executive interview. What does surprise me the number of CEOs who do not have a fully optimized LinkedIn profile.”.

Lessons for PR pros from the BBC Skype interview dad

PR Daily

For media relations experts, nothing produces more anxiety than an interview on live TV. I admit I’ve watched this interview at least 15 times. Professor Kelly probably prepared extensively for this interview, including childcare arrangements—but things still went awry. You can participate in a media event in many ways, from broadcast interviews to video conferencing to Facebook Live and Periscope. Tip: These interviews aren’t easy. LinkedIn.

Skype 100

Interviewing in the Age of Tinder

Barokas

Since the day Al Gore invented the internet ( fact check ), we’ve progressed from “You’ve Got Mail” to ubiquitous digital footprints in the form of Instagram, Twitter, Facebook, LinkedIn and yes, even Tinder. However, until a recent conversation with a colleague, I never thought about the amount of information that can be gleaned from these personas, specifically as it relates to a first interview, or in the case of Tinder, the first date.

PepsiCo creates snack websites, LinkedIn launches events tool, and Twitter flags COVID-19 misinformation

PR Daily

LinkedIn rolls out virtual events tool. The social media platform is connecting its livestreaming feature, LinkedIn Live, with its new virtual conference feature, LinkedIn Events. LinkedIn’s feature seeks to better promote virtual events before they’re live and “extend the shelf live of your digital video content” after the conference is over. Image courtesy of LinkedIn.

How to Conduct Skype and Facebook Live Interviews with the Media

Critical Mention

Whether you are an influencer or your job entails promoting a subject matter expert, knowing the ins and outs of how to conduct a social media interview is an essential skill for your earned media goals. With news media resources continuing to shrink, news organizations find that interviews through social media save valuable time and resources. This can make the difference between getting the interview or not. You can also reach her on LinkedIn.

Skype 85

How to Create a Pitch Perfect LinkedIn Profile

Social PR Chat

What’s so Social PR awesome about a LinkedIn profile? Why LinkedIn? Your LinkedIn profile is the perfect place for you to showcase your skill set and achievements, build your brand, and connect with business partners, colleagues and even prospects besides sharing content with professionals in the industry. With over 414 global million users on LinkedIn , this is in fact the best platform to reach out to prospects and build long-lasting business relationships with them.

My recent interview with Vuelio

Norton's Notes

This is an interview I did with the guys at Vuelio for their Blogger Spotlight section after I was kindly listed in their top ten PR bloggers for the third year running. I also take a closer look at my blog shares as a lot of what I write tends to be more for the LinkedIn and Twitter audiences rather than Facebook. The best advice though is read other people’s blogs, twitter streams or LinkedIn accounts though – you can learn more from your peers than anywhere else I think.

Twitter entices marketers with dashboard; LinkedIn and Pinterest offer more

PR Daily

LinkedIn auctions off display ads. LinkedIn is making it even easier for marketers to purchase display ads on its platform to target desktop users. further explained: LinkedIn has decided it will officially start auctioning off its desktop-only display ads because it will be easier for brands to buy those banners and more cost-effective for the social network to sell them. We don't want to reinvent the wheel," he said in an interview. "We

12 ways to make the most of your LinkedIn company page

PR Daily

When it comes to social media, lately I''ve surprised myself by how often I turn to LinkedIn. With the addition of LinkedIn Publishing , there seems to be more outstanding content on the business social network than ever before. LinkedIn has more than 347 million users worldwide. 80 percent of LinkedIn users. from a company they engage with on LinkedIn. Here are three surprising LinkedIn company page stats: 1. Although LinkedIn reports that.

12 nonverbal ways to improve speeches and interviews

PR Daily

When senior leaders speak publicly or sit for an interview, they usually understand the importance of using the right words and phrases. Keller reminds interview subjects that in his medium—video—he usually isn't recording live. If you're being interviewed in person, look at the interviewer-not the camera. RELATED: Executive communicators— Join our new LinkedIn group and get FREE tips and strategies to improve leadership communications.

Start Making Sense: Helping Tech Brands tell their Stories

Flack's Revenge

We kept in touch and Mitchell recently invited me to do a live video interview. Yet as communicators, we should be comfortable with the video interview format. I strongly recommend you contact him for any thought leadership coaching and writing help (here is his LinkedIn profile ).

Brand 170

LinkedIn offers marketers more data, YouTube curtails ‘fake news’ about Hong Kong, and Amazon and DoorDash cave on tipping

PR Daily

Good morning, PR pros: Measurement can greatly help communicators looking to prove ROI—and LinkedIn is offering its marketing partners more data and insights on targeted audiences and industries. In a blog post , the LinkedIn wrote: By understanding the makeup/behaviors of your audience, the context of your industry, and the most recommendable practices for LinkedIn advertising, you’ll be poised to make smart decisions geared toward sustainable growth.

PR Interviews: Heather Baker Editor of the B2B PR Blog

Norton's Notes

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The concept of these interviews is that I ask each practitioner 20 questions about themselves and they give us a brief glimpse into their working lives and what makes them tick. The first interview was with Arik C. I like LinkedIn as an easy research tool for both recruitment and new business.

Tech, entertainment firms top LinkedIn list of sought-after workplaces

PR Daily

On Thursday, LinkedIn unveiled its annual list of the top 50 companies in attracting and retaining employees, allowing ambitious organizations to survey the field in a talent-hungry business world. The professional social network compiled its report, “ LinkedIn Top Companies 2017: Where the U.S. It ran the data on three areas: retention, interest in a company's jobs, and interest in a company's brand and employees, LinkedIn reports. LinkedIn reports.

LinkedIn co-creator tells how to avoid fatal flaws in your profile

PR Daily

If you truly want to craft a killer LinkedIn profile, the guy who helped create the world's largest social network for professionals has a few tips. In a video interview , LinkedIn Co-Founder Reid Hoffman shared the biggest missteps he sees users making with their LinkedIn profiles. What follows are four specific tips Hoffman says will help distinguish your LinkedIn profile from the rest of the pack on the network. Hoffman asks during the video interview.