Burrelles Fresh Ideas

SEPTEMBER 26, 2023

When considering how to make a brand stronger, business leaders often look to operational influences. Burrelles monitoring allows you to track mentions (and sentiment) in real-time from all media — print, online, broadcast, and social — along with the ability to integrate Google Analytics for comprehensive reporting and evaluation.

Community 92

Community How To Marketing Data 92

Cision

AUGUST 9, 2017

You can find the best media contacts, uncover vital pitching insights and keep track of all your outreach in a single location. Track your coverage: Media monitoring software does more than track your coverage across print, online and social channels.

Communications 185

Communications How To Media Measurement 185

Remote PR Jobs

SEPTEMBER 25, 2023

If you don’t want your pitch to immediately make its way into your contact’s trash bin, learn how to time pitches to make the most impact. If you’re pitching to print publications or big, national media, you’ll probably need a long lead. It’s easy to downplay the importance of timing in PR. It depends on your pitch type.

Pitching 130

Pitching Media Print Publicity 130

PRSay

FEBRUARY 7, 2024

While this certificate program is designed to help journalists understand how to transition their skills and expertise for PR opportunities, many others — such as digital marketers, content creators, advertising pros, and social media experts — have related skill sets and knowledge and will benefit from our program too. Absolutely!

Communications 192

Communications Sports Journalism Fashion 192

Remote PR Jobs

SEPTEMBER 25, 2023

Things that will hopefully help you figure out how to deal with us (and maybe your PR firm) better. I’ve been on staff at various publications, too, and here’s how it works: If you’re on staff and you find a cool product or company to write about, you write about it once. Stop worshipping at the altar of print media.

Print 100

Print Media Pitching Writing 100

Critical Mention

DECEMBER 10, 2021

The Help Center has articles on how to create searches, how to build reports, how to create different types of alerts and more. The database-broadcast connection has strengthened Critical Mention’s all-in-one platform by allowing users to see cast and crew data for broadcast mentions through our Media Contact Database.

Radio 116

Radio Instagram Analytics Mobile 116

Sword and the Script

OCTOBER 5, 2021

Onclusive, the PR tech startup formerly known as Air PR, says it added a media contact database, journalist relationship management features and social listening to its platform. The contact database – and the information it contains – is “human-verified” according to an announcement the company emailed. Notified (formerly Intrado).

Software 156

Software Tools Print Technology 156

Prohibition

AUGUST 1, 2023

Yet another month full of ad updates, from Meta creating ‘voice prints’ to Twitter trying to become YouTube with long-form content. Meta shares a new report on how to best use your insights A 40-page report has been shared by Meta, which looks at how we should be integrating insights into our advertising.

Advertising 62

Advertising Advertising Print YouTube 62

PRSay

MARCH 19, 2020

Below are my tips on how to ace these interviews; most of which also apply to online meetings and conferences. or a wall with paintings or prints on it. Or place your notes there so you can read them and still make good eye contact. Make good eye contact. Contact him at mail@kenscudder.com or kenscudder.com.

Interviews 210

Interviews Video Meeting Skype 210

Buzzstream

NOVEMBER 10, 2020

You could have a contact list brimming with journalists, and a potentially-viral campaign, but if you hit send on a flat pitch don’t be surprised if you fail to get opens or coverage. To get an estimate of how many releases they receive daily, I reached out to two journalists that I previously worked with at OK! Getting Pitch Perfect.

Pitching 164

Pitching Writing Digital PR How To 164

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Over time, the digital community warmed to the term again.

Media Relations 152

Media Relations Media Print Software 152

Burrelles Fresh Ideas

JANUARY 9, 2024

Search and Monitor Monitoring enables brands and PR agencies to track earned media wins, be aware of up-to-date industry insights, and even keep tabs on competitors from the news (print and online), blogs, social media, and broadcasts in near real-time. This feature is not available for recurring automated briefings. within a user account.

Pitching 96

Pitching Print Measurement Report 96

PRSay

APRIL 9, 2021

The common thread among these examples is one thing that these savvy pitching pros did: They exercised their mere humanity and asked their media contacts a useful question, but only after they proved to be worthwhile sources. Michael Smart teaches PR professionals how to increase their positive media placements. A real appeal.

Pitching 166

Pitching Travel Journalism Exercises 166

Reputation Antistress by Sergii Bidenko

APRIL 21, 2023

Stay in direct contact with the stakeholders If the situation is likely to become an acute crisis, direct communication with the key stakeholders must work with their expectations and concerns. It concerns your entire content: printed word, video address, social media posts, phone calls, and any other communication format.

Crisis Communications 52

Crisis Communications Crisis Communications How To 52

PR Fuel

JANUARY 17, 2022

In today’s blog, we show you how to distribute a press release, so you get the best value for your money. If you have influencers in your industry that may be interested in what you have to share, contact them directly and enquire whether to send your press release to them. Check Your Media Contact List Before Sending Out Your PR.

Radio 105

Radio Local Writing Newspapers 105

Reputation Antistress by Sergii Bidenko

MARCH 25, 2024

Why companies need reviews How do reviews that “stick” to your social media accounts, Google Business Cards, catalogues, and service apps affect the business? A print shop changed a paper supplier. How to handle reviews and not miss out on clients Here’s an action plan for handling a negative review: 1.

Reputation 52

Reputation Print Google System 52

Konnect Agency

MARCH 20, 2024

To guarantee that you’re maximizing the return on investment from your booth space and presence at the event, it’s crucial to strategically plan how to make your business stand out and become the talk of the town. Before the event, utilize the attendee list to send out targeted emails to individuals you’d like to meet with.

Trade Shows 52

Trade Shows Real Estate Sports Print 52

Konnect Agency

JULY 6, 2022

As brands look to discuss when and how to build a successful PR plan for the upcoming holiday season, it is more important than ever to partner with a PR agency to get ahead of the news cycle and think strategically on how to position clients with key media contacts. Think Outside of Traditional Pitching.

Agency 52

Agency Print Pitching Product Launch 52

Beyond PR

APRIL 10, 2017

Because if you take a strategic, research-based approach to your editorial contacts and keep in mind these six tips, you will transform your travel pitching schedule into a true media plan. Print media and travel freelancers have longer lead times, often three to four months in advance. Not All Travel Pitches are Created Equal.

Travel 52

Travel Pitching How To Print 52

Prohibition

MAY 13, 2022

Whether you want to drive sales or showcase your services, you should be aware of why it’s important to secure coverage for your product and how this can be achieved using a PR professional. How to secure media coverage through outreach. It’s the job of a PR to work with their contacts to get media coverage.

Print 112

Print Trends Agency Brand 112

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2016

We work with a variety of tech companies and are fortunate to have nurtured important media contacts in the industry. Keep your cool with the contact and prepare the client from day one on the perils of media pitching. Magazine touting 3D printing client, WhiteClouds. Who’s got the beat? Forget the formula.

Consumer 120

Consumer Strategy Print Pitching 120

Sword and the Script

JULY 7, 2020

I read it as a repositioning from just a database for media contacts or a tool for media monitoring, to a vision for managing the entire PR process. New features the company highlighted is personalization – the ability to add the first name of a contact to an email pitch – and more flexibility to update your media list.

Technology 125

Technology Publicity Software Print 125

Burrelles Fresh Ideas

OCTOBER 24, 2023

But even the most successful leaders are only beginning to understand how to leverage the consumer’s voice in this brave new world of nearly infinite market data. You also must know how to listen to the voice of the customer, where to find it, and how to build actionable PR strategies from it.

Strategy 97

Strategy Ethics Social Media Data 97

MaccaPR

MARCH 7, 2016

According to statistics from the American Society of News Editors, print news staffing fell by 65 percent from 2005-2015. As print and broadcast newsrooms shrink, a company’s ability to have its media-worthy content at the fingertips of inquiring journalists has never been so vital. Adobe (pictured below) has a great template.

How To 48

How To Media Print Real Estate 48

Beyond PR

JULY 14, 2017

PR can advocate for bloggers before you even contact us. To contact a blogger with no budget or low product value is almost an insult to many. Twitter is the greatest contact. She is also the print media manager at Cision’s research department and the editor and co-founder of FashionFilesmag.com.

Pitching 66

Pitching Real Estate How To Twitter 66

Doctor Spin

DECEMBER 21, 2023

How long should a media kit be? Historically, when media kits were distributed physically on paper at press conferences and events, it made sense to make the printed media kit brief and to the point. Regarding the actual physical length of a printed media kit, a web URL with a password and logo could easily fit onto a business card.

Media 52

Media Wikipedia Product Launch Journalism 52

Flack's Revenge

DECEMBER 11, 2014

To better understand how to do this, I asked Carmen Ren – a talented PR person (she is Chinese, and is finishing work towards her Master’s degree in PR at NYU) – for her thoughts on the matter. Journalists from print media tend to be more conservative regarding news quality. Please register here to find out more.

Transportation 201

Transportation Print Conference Technology 201

Mora Communications

JANUARY 3, 2018

Keep in contact with your public relations firm, but don’t try to direct or control the campaign. You’ll never know how successful a campaign could have been if you continually try to steer the ship. Local print publications have different needs than national print. Once you’ve hired them, let them do their job.

How To 40

How To Newspapers Print Interviews 40

Sword and the Script

SEPTEMBER 7, 2021

monitoring or contacts) can vary and impact pricing. Print circulation drops again. Here’s the list of PR technology companies I’m watching and here’s how to get on my radar. The article obviously favorable to Prowly – but the list does look like a reasonable benchmark for starting prices. Beyond Bylines ).

Software 90

Software Print Tools SEO 90

Beyond PR

JANUARY 16, 2018

Because it’s all integrated into the Comms Cloud™, PR pros can monitor social alongside their monitoring of traditional print, broadcast and online news coverage. . The team runs a press release, contacts online news media outlets and launches a social campaign directly from the platform.

Data 70

Data Retail How To Sports 70

Bianchi Biz Blog

APRIL 18, 2022

These days, we publish our print edition quarterly and focus most of our attention on our website. I left newspapers in 2013 shortly before T he Plain Dealer in Cleveland started cutting back print publication schedules. The biggest would probably be press releases with no contact information. Any pet peeves with PR people?

Meeting 78

Meeting Automotive Media Newspapers 78

ImPRessions - Crenshaw Communications

APRIL 26, 2016

The seasoned PR team knows how to reach media with a pitch that lets them know this subject matter will interest their audience, without reading like an ad. An exec I worked with once told me he didn’t exist until he saw his name in print. PR is most effective at: Packaging a company’s story to resonate with reporters.

Print 120

Print Advertising Advertising Survey 120

Prohibition

JANUARY 20, 2021

PR teams have a lot of experience communicating with journalists and because of this, will have built established relationships and contacts at key media outlets. As PR agencies handle multiple clients across multiple sectors, they tend to develop a list of different contacts as they operate. 3) It can offer a new perspective.

Company 62

Company Software Crisis Management Agency 62

ImPRessions - Crenshaw Communications

JUNE 7, 2019

Actually the term originates with metal printing plates of prepared text that were distributed to local newspapers. Pre-pitch – A new PR intern may know what a media pitch is, and may even know what an exclusive is; but a pre-pitch is an early outreach to media contacts before a piece of news has been officially announced.

Agency 192

Agency Internal International Pitching 192

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2017

This is the chief client contact and all-around utility player. The day-to-day contact is also someone who can see the business big-picture, looking ahead to a client’s next big story and factoring in industry trends. Here are the roles to look for when onboarding an agency. The designated day-to-day.

Agency 136

Agency Analytics Creativity Social Media 136

Melissa Agnes

JANUARY 18, 2017

So, with that said, here is my question to you… Is each department equipped with an efficient way to quickly gather the necessary contact information for each of their relevant stakeholders? Do you have a database with all necessary contact information, that you can quickly and seamlessly leverage in a crisis?

Crisis Communications 100

Crisis Communications Crisis Communications Crisis Management 100

Buzzstream

DECEMBER 13, 2023

In PR, where users spend hours researching contacts and monitoring media placements, the need to streamline processes is always at a premium. Media databases provide detailed information about media outlets, like contact info and past coverage. Or a food journalist for print media.

Digital PR 62

Digital PR Tools Google Pitching 62