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Using Tech Tools for Maximum PR Coverage

ImPRessions - Crenshaw Communications

Yet the tools that PR teams use can make the difference between a project and an ongoing retainer relationship. Below are ten tools PR professionals can use to impress their clients and maximize efficiency. While Google is a default monitoring tool for many agencies, it can be time-consuming, and it often misses coverage.

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75
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PR tool of the month: Facebook Live Audio saves the radio star

PR in High Definition

Facebook Live has been brilliant for communicating with audiences globally, but recently people have been using Facebook Live as audio only, whilst having a still image to accompany their broadcast. Facebook has spotted this trend and has sought to develop a new platform for brands to reach their audience, Facebook Live Audio.

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How to Create Better Facebook Live Videos

Cision

Facebook Live Video is an unanticipated content juggernaut. In a recent Facebook post , Facebook VP of Product, Fidji Simo revealed that 20% of all videos posted to Facebook are Live Videos and that Facebook Live Video watch times have increased 400% year-over-year. But first….

Video 197
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Top 10 must-have PR and communications tools: 2023 Guide

NewsWhip

The use of comms tools has increased as a result, but there isn’t one solution that meets every need. Communications professionals are now creating a suite of best class tools to help them successfully do their job. The communications and public relations industry is constantly evolving, especially in the digital age.

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4 Ways to Link Facebook Posts to Business Outcomes

Cision

One of the most frustrating things about Facebook is to understand the potential of the network and not to be able to tie network activity back to business outcomes. We all understand the unique massiveness that is Facebook : 936 million average daily active users. An example might be a unique Facebook landing page.

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Helsinki, Finland – Growth Path Ahead

Landis PR

According to the people of Finland, communications is the world’s most powerful tool for change. For us, communications is the world’s most powerful tool for change. Finland’s most listened-to radio channel is Yle Radio Finland , which is not an advertising-funded channel. million users Facebook : 3.59

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