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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more. Gen-Z : Many South Koreans in their 20s and 30s have travelled internationally and have substantial disposable income. Instagram : There are about 21.2

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5 Reasons Not To Cut PR In A Recession

ImPRessions - Crenshaw Communications

Already, Facebook parent company Meta has warned of an advertising slowdown. On the bright side, a Muck Rack study shows PR expenditures may rise in some sectors, including travel and energy. And public relations in particular simply doesn’t lend itself to sudden starts and stops. “PR cannot fix an economic slump.

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Creating Earned Media Stories With Jennifer Reinhard, Ketchum

OnePitch

Tell us a bit about your day-to-day and your role as the Vice President/Media Group Manager at Ketchum. One of the beautiful, energizing aspects of my role (and media relations in general) is that there is no ‘typical’ day-to-day. Earlier in my media relations career, I thought clever subject lines were key.

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7 Things You Need to Know Before Starting a PR Business

Deirdre Breakenridge

Not to mention all the conferences and travel you can write off! A travel PR firm could go with TravelPR.agency. Today, clients may ask you to lead the charge on their Snapchat channel or to setup executive Facebook Live video streams. Maris Callahan is the director of public relations for Donuts Inc.

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Behind the Headlines With Lauren Kaufman

Cision

After a short stint at a large NYC agency on its agricultural product PR team, I actually found my true calling by chance when I answered an ad in The New York Times for a job at Spring O’Brien, an agency that specializes in travel and tourism PR. What are some of the biggest PR challenges travel and lifestyle brands face?

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Behind the Headlines With Caroline Michaud

Cision

Caroline Michaud, Vice President of Corporate Communications and Public Relations at PHG Consulting, says to be competitive, clients must determine their specific brand and strategically position themselves in the marketplace. What are some of the biggest PR challenges travel brands and companies face? How can they overcome them?

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PR Trends to be Aware of for 2021

Critical Mention

Facebook recently announced its push to try to prioritize videos in their algorithm to promote more “ meaningful interactions. Just like TikTok, platforms like Facebook and YouTube are providing 15-second videos that users can share with their followers. Here are four PR trends to consider for 2021: 1. Short-Form Videos.

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