Communications Conversations

NOVEMBER 2, 2017

I wonder how these schools “covered” this game from a news, storytelling and social media perspective. I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. impressions of people using that hash tag on Twitter and Facebook.

Case Study 113

Case Study Journalism Study Instagram 113

Ishmael's Corner

JANUARY 27, 2015

Sure, the White House engages Twitter, Google +, Facebook, Tumblr, Flickr, SlideShare … and the list goes on. But the administration’s true digital savvy comes out in how it shapes in-depth content with a storytelling bent, attracting a mass audience. Fortune Magazine Gets into the “PR” Business. Facebook, a News Media Platform.

Industry 60

Industry Storytelling Journalism Corporate 60

MaccaPR

FEBRUARY 2, 2017

Recent headlines provide brutal evidence: Condé Nast announced last December it was shutting down the print version of Self magazine to go online-only. But it’s a new kind of print – from Red Bull’s thrilling two million-circulation Red Bulletin Magazine to limited edition magazines like London-based LAW. Long Live Print”!

Print 48

Print Newspapers Interviews Journalism 48

5W PR

JANUARY 8, 2019

Brands will win with authentic, focused storytelling, and by finding the loyal tribe that is moved by their mission. Makeup artists grow followings on Instagram and are then interviewed for major magazines. Consumers read articles from their Facebook feeds and shop from influencers’ “swipe up” stories.

Brand 74

Brand Branding Instagram Fashion 74

Presspage

JUNE 19, 2018

Similarly, visitors are more like to share multimedia content on Facebook and Twitter. Nevin used to work at Car and Driver magazine, so he is familiar with the needs of automotive journalists. What makes for compelling newsroom content, however, is the intersection of such science and conversational storytelling.

Automotive 117

Automotive Mobile Interviews Video 117

Presspage

JUNE 4, 2019

For instance, Disney, discovered its audience – not the children watching their programming, but their moms – was looking for resources on parenting and a place to connect, so the company made the decision to purchase the online magazine and blog Babble , where it could control the content without making it a direct sales opportunity.

Journalism 68

Journalism Strategy Brand Branding 68

Sword and the Script

DECEMBER 22, 2020

Data, storytelling and blogging of grow in importance. Data & analytics (76%), storytelling (74%) and content marketing, like blogging (74%) were increasingly important to PR pros in 2020. Source: What Does “Storytelling” Mean to You? ). Source: Partisan Politics Complicates PR ). Traditional media drives social media.

Survey 178

Survey Marketing B2B Study 178

Cision

APRIL 5, 2017

Time Magazine ’s April 3 rd cover asked, “Is Truth Dead?” As the election was unfolding and in, “The State of the Media Report,” we learned how Facebook and Google tailor their algorithms to present and disseminate content across the world has a major huge impact. Platforms facilitate this spread as Facebook has 2 billion people.

Report 225

Report Media Advertising Advertising 225

Cision

JULY 20, 2015

Through those communities we were able to locate journalists that were able to review our products for magazines like Backpacker and Outside online. Triberr does this exceptionally by networking bloggers into tribes and giving them a low-friction way to distribute each other’s posts on Twitter, Facebook and LinkedIn. Pump It Up.

Energy 120

Energy Viral Storytelling Community 120

Critical Mention

FEBRUARY 27, 2020

I always remind clients it’s about storytelling. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. My years’ experience as a reporter has taught me a very important thing – people want to content that is relatable and solution based.

Journalism 78

Journalism Social Media Radio Fashion 78

Beyond PR

JANUARY 9, 2017

PR includes the creation and distribution of information, primarily in the form of stories, published or broadcast by mass media such as newspapers, magazines, television, blogs, podcast and radio. Here’s where the art of storytelling takes place. Her clients have been featured in O Magazine, US News and World Report and Time. .

Nonprofit 40

Nonprofit Television Radio Newspapers 40

Waxing UnLyrical

JUNE 5, 2018

– Digital and visual storytelling. In May, Sally Falkow joined as the guest host with answers regarding creativity in communications from her son, Mike Falkow of Rogue Magazine. So stay tuned to our Facebook page for more info. Basic graphic design skills using tools like @canva @AdobeSpark @Adobe. measurePR May 2018.

Nonprofit 56

Nonprofit Measurement Analytics Creativity 56

MaccaPR

JULY 24, 2019

The video, and accompanying survey of 6,400 women about how they perceive beauty in themselves, received national media coverage from Fortune to Time magazine and sparked a conversation about what beauty means. Fill Your Storytelling with Purpose. Make It An Experience. million to St.

Corporate 116

Corporate Retail Policies Employee 116

MaccaPR

MARCH 2, 2017

Where can public relations and marketing pros like you learn the best and worst times and days of the week to post branded content to Facebook or Twitter? Recent favorite posts include: “ What Counts as a Video View on Facebook, Instagram, Twitter and Snapchat? How to Get Your First 100 Followers on Twitter, Facebook and Instagram ”.

Blogging 48

Blogging Marketing YouTube Content Marketing 48

Rock the Status Quo

FEBRUARY 3, 2015

We worked with their HR department to create a real position, writing a fun job description and posting it on Facebook, Monster, and Indeed.com. Put on your storytelling cap and head over to my website to choose your questions! We offered a media exclusive, then let Twitter run with the story for a while.

Agency 100

Agency Advertising Advertising Twitter 100

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine.

Publicity 46

Publicity Storytelling Study Journalism 46

Beyond PR

MAY 17, 2018

While the survey didn’t ask specifically about photos and infographics, anyone who has followed any event on Facebook or Twitter, whether it was the recent March for Our Lives rally in Washington or the Oscars, will know how important multimedia is to reporters — and to the story. Create High-Quality Assets.

Infographics 54

Infographics Print Video Real Estate 54

Stephen Waddington

DECEMBER 5, 2018

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct.

Media Relations 115

Media Relations Media Print Newspapers 115

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine.

Publicity 41

Publicity Storytelling Study Journalism 41

PR Conversations

AUGUST 17, 2016

The following post sets out our latest debate – please add your thoughts in the comments below or join us in the Facebook group: Public Relations Community of Practice. As I write this I’ve been reading the Psychologist (August edition) which is the British Psychological Society (BPS) monthly magazine.

Publicity 40

Publicity Storytelling Study Journalism 40

Sword and the Script

NOVEMBER 29, 2016

For example, a buyer can solicit instant opinions friends on Facebook the micro-moment before a purchase. It’s an inherent philosophy for being helpful, with a predilection for storytelling, and the patience to build trust and the knowledge that relationships take time. Credibility: Why Content Marketing also needs PR .

Content Marketing 60

Content Marketing Publicity Marketing Television 60

Marketwired

FEBRUARY 16, 2016

Creative PR is moving your storytelling to new levels by creating and sharing more interactive and visual content. They had squeezed all the news they could out of their sweet features like Facebook integrations and their industry-leading security audits (snoring yet?). She holds a B.A. rebekahiliff.

Creativity 100

Creativity Pitching Writing Conference 100

PR 20/20

APRIL 12, 2016

Thanks to the panelists Kate Lewis ( @kcwl ) of Hearst Magazines, Neha Gandhi ( @nehaintown ) of Refinery 29, and Lockhart Steele ( @lock ) of Vox Media, for sharing your experiences! For partner platforms like SnapChat, brands have full-feature storytelling capabilities. Yet, they see little-to-no data in return. Grow communities.

Pinterest 40

Pinterest Community Data Mobile 40

Rock the Status Quo

SEPTEMBER 16, 2015

Why not create a quick video interviewing the new hire, talking about those same topics and posting it on LinkedIn, Facebook or YouTube? To grow reach of your press release even further, repurposing might also be appropriate. Without a single follow-up, about one-third of my media list has already responded favorably.

Pitching 100

Pitching Local Trends Interviews 100

Sword and the Script

MAY 22, 2018

As a marketer, I wrote articles for trade magazines and did a lot of direct mail. What’s changed is that communication, that storytelling used to be about one-third marketing and two-thirds sales; now those shares have flipped. There’s no way to answer that without dating myself, but…okay.

Marketing 62

Marketing B2B Print Technology 62

Cision

MAY 21, 2015

Hosted by Chris Brogan and the rest of Owner Magazine’s staff. From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all.

Social Media 120

Social Media Marketing Pinterest Media 120

NewsWhip

JUNE 23, 2021

Facebook is where advocacy takes place. If Twitter is a quarter of Americans, Facebook’s going to be 80% of Americans. If Twitter is a quarter of Americans, Facebook’s going to be 80% of Americans. So, you need a strategy for Facebook that’s much more oriented towards communicating with the public.

Data 78

Data Media Analytics Energy 78

PR Conversations

JANUARY 29, 2016

Online Owned media becomes the easy to control option – although who really seeks out a digital magazine or corporate video? The return on investment becomes questionable as organisations are faced within sky-high pay-to-play bills via Facebook, YouTube, apps, SEO and so forth.

Publicity 40

Publicity Ethics Creativity Travel 40

Masters in Communications

FEBRUARY 12, 2022

Today, printed media includes not only newspapers but magazines, professional publications, academic journals, comic books, and graphic novels (photographic and illustrated communication is also printed media), even local newsletters put through doors about upcoming events is printed media.

Ethics 52

Ethics Communications Print Television 52

Contently - Strategy

OCTOBER 15, 2020

We love email,” GE’s Chief Storyteller told us. “It Organic reach on Facebook was clocked at just 5 percent in April 2020.). 88 Acres: How Microsoft Quietly Built the City of the Future… It reads like the title of an award-winning magazine feature. It’s like building a house on somebody else’s land.

B2B 145

B2B Trends Video Course 145

Contently - Strategy

OCTOBER 15, 2021

We love email,” GE’s Chief Storyteller told us. “It Organic reach on Facebook was clocked at just 5 percent in April 2020.). 88 Acres: How Microsoft Quietly Built the City of the Future… It reads like the title of an award-winning magazine feature. It’s like building a house on somebody else’s land.

B2B 85

B2B Content Marketing Trends Marketing 85