Buzzstream

DECEMBER 20, 2023

While it may be tempting to cut costs using shady SEO tactics to take advantage of Google’s algorithm, Google eventually catches up and penalizes many sites over time. With the powerful SEO tool SEMRush , you can discover link reclamation opportunities using their Backlink Audit Tool. Building links is a time-intensive process.

Tools 62

Tools SEO Analysis Google 62

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Engagement Metrics: Likes, shares comments on social media.

Trends 105

Trends YouTube Video Social Media 105

Cision

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. Here’s a simple checklist for a little social media competitor audit. Facebook : How many Likes? Cool infographics.

How To 198

How To Real Estate Web Case Study 198

MaccaPR

AUGUST 20, 2014

I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. Hint: it depends if you want Facebook likes or shares). Encourage more social shares to amplify your content among new audiences.

Social Media 97

Social Media Media YouTube Facebook 97

Sword and the Script

DECEMBER 22, 2020

Here’s a look at statistics across PR, marketing, and social media that were surfaced in the various reports and studies covered on this blog throughout 2020. Social media statistics from 2020. PR takes on content and SEO duties. “PR Social Media Statistics from 2020.

Survey 176

Survey Marketing B2B Study 176

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. You can then drill down into each shared post to identify users who have shared content. Pricing: $199/mo 4.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. You can then drill down into each shared post to identify users who have shared content. Pricing: $199/mo 4.

Tools 71

Tools Blogging Pitching Google 71

The Proactive Report

AUGUST 5, 2016

SEO (Search Engine Optimization) is an essential skill for PR practitioners. Social: Journalists and bloggers watch sites like Twitter, Reddit and Pinterest for content about for breaking news stories. Social: Journalists and bloggers watch sites like Twitter, Reddit and Pinterest for content about for breaking news stories.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Buzzstream

DECEMBER 13, 2023

Their tools can do everything from finding media contacts to creating press releases to media monitoring. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Cision is the established PR tool, with PR Newswire boasting the largest media database.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Their tools can do everything from finding media contacts to creating press releases to media monitoring. It doesn’t hurt that SEMRush acquired Prowly, so they know something about SEO, which is a plus. Cision is the established PR tool, with PR Newswire boasting the largest media database.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 28, 2023

But BuzzSumo also displays social sharing data from X, Facebook, Pinterest, and Reddit. With this list, cross-check to find bloggers that have shared on social media but have yet to link to it from their blog. You can then drill down into each shared post to identify users who have shared content. Pricing: $199/mo 4.

Tools 62

Tools Blogging Pitching Google 62

Sword and the Script

DECEMBER 10, 2019

Organic social reach is all but dead, paid social has pathetic CTRs, and organic SEO is as rough as sitting in the crowd at AT&T Stadium and hoping the Monday Night Football camera crew focuses on your homemade sign. 16) Social media fragments into niche communities. So, what’s the answer?

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Contently - Strategy

APRIL 14, 2021

If I can’t advertise with ads, I have to create content that people will share,” said Bruce Clay , an SEO expert and president of Bruce Clay, Inc. , Think of articles, videos, and infographics that either appeal to audience interests or address their problems. a search marketing agency.

Privacy 96

Privacy Google Advertising Advertising 96

Stuart Bruce

SEPTEMBER 14, 2015

Quite rightly the PRCA says: “Now more than ever, in-house teams surveyed see themselves as the owners of digital/social media strategy and execution, with agencies providing supporting roles.” Public relations strategy needs to modernise to really ‘get’ digital PR and social media.

Digital PR 60

Digital PR Training Report Social Media 60

Burrelles Fresh Ideas

JUNE 13, 2023

Tip 2: Use social media for PR Social media platforms offer brands various options for affordable public relations campaigns , which provide solid results in raising awareness around your business entity or product offering — utilizing Facebook, Twitter, Instagram and LinkedIn just may do the trick.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Buzzstream

FEBRUARY 3, 2021

Unlike its traditional PR counterpart, Digital PR is also conducted with SEO in mind and one of the key aims of outreach is to gain linked coverage on online news publications. Louise Parker , PR Director at Propellernet , echoes this, “For me, digital PR is measurable PR that is created with SEO goals in mind. Supercharging SEO.

Digital PR 170

Digital PR Industry Strategy Film 170

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The 2015 Media Trends and Online Newsrooms report was released this week during a webinar hosted by Sally Falkow, President of PRESSfeed and a Sr. Research Fellow with the Society for New Communication Research, a new media think tank based in Palo Alto, CA.

Trends 100

Trends Media Case Study SEO 100

Contently - Strategy

NOVEMBER 27, 2018

Perform SEO analysis. Brand awareness occupies the top layer of the funnel, establishing trust through blog posts, infographics, videos, and social posts that avoid self-promotion. If you have millions of readers and great SEO but none of your content converts, you’re making a mistake. Enter: Google.

Strategy 108

Strategy How To Content Marketing Analysis 108

Solo PR Pro

AUGUST 14, 2018

Reputation management has been a recent topic of discussion in our Solo PR Premium Member Facebook Group (Shameless plug, if you’re a solo, this alone is well worth your membership – join us! ). If indeed true, those methods are considered “black hat” SEO and are not as effective as promised. . Infographic by MDG Advertising.

Reputation 79

Reputation Infographics Crisis Management Local 79

Communications Conversations

OCTOBER 16, 2017

You’d have to be mad not to take every opportunity to cross-pollinate your brain, not only with what other PR firms are doing, but with what SEO agencies, graphic designers, interactive/digital and lead gen geeks and inbound marketing devotees are producing. Why do you continue to invest your time in social media?

Agency 113

Agency SEO Social Media Pinterest 113

Waxing UnLyrical

AUGUST 15, 2019

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Infographic via 99firms.com. He is a savvy SEO specialist who loves traveling because it allows him to experience hands-on the many facets of life. Image: NeONBRAND via Unsplash, CC0.

Instagram 63

Instagram Marketing Viral Airlines 63

ReimaginePR

JULY 18, 2016

Between sharing funny videos on social media, looking up helpful how-to’s or learning about a brand on their website, it seems like we can’t go a day without watching at least one video online. Videos appeal to everyone no matter their age range, economic status, or social media preferences. Who wouldn’t want that? #5:

Video 120

Video Infographics Brand Branding 120

Beyond PR

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity.

Real Estate 57

Real Estate How To Web Case Study 57

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For a primer on keyword selection for SEO, have a look at this article. Quora took a stab at estimating how many blogs there are in the world – infographic How Many Blogs are on the Internet puts the figure at 152 million blogs for year 2013. Even this somewhat dated statistic shows what competition is like for online readers.

Blogging 136

Blogging Writing Engineering Analytics 136

5W PR

JUNE 25, 2018

Aside from writing content, PR groups can reach out to audiences through social media marketing, video content, and images too. A wider range of media can help to earn more attention online. For instance, a “share on Facebook” button at the end of an article could improve brand reach. Optimize PR Content.

Content Marketing 60

Content Marketing Infographics Google SEO 60

PR 20/20

MAY 17, 2018

Create several variations of your call-to-action (CTA) buttons, and A/B test them throughout your website and social media. This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Promote on social media. Create Visual CTAs.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

Ishmael's Corner

MAY 10, 2015

. - Buffer : Great tool for quickly scheduling and sharing updates for social posts. BTW, the Buffer blog serves as a poster child for thought leadership. - HootSuite : A social media dashboard for keeping an eye on people talking about your brand, responding to mentions and tracking keywords.

Tools 60

Tools B2B Software Storytelling 60

prTini

NOVEMBER 7, 2014

Decoding the Facebook News Feed: An Up-to-Date List of the Algorithm Factors and Changes. 5 Tips on Pinterest and Other Missed Social SEO Opportunities. 5 Top Social Media Campaigns of 2014. 5 Top Social Media Campaigns of 2014. Get it Done: 35 Habits of the Most Productive People (Infographic).

Pinterest 59

Pinterest Case Study Big Data Infographics 59

PR 20/20

JANUARY 3, 2019

We used Buzzsumo’s Content Analyzer to curate the top posts across Facebook, Twitter, Pinterest, Reddit, as well as links from other websites. 4 Lessons Learned From the Most Agile Brands on Social Media. Social media platforms were constantly evolving and updating in 2018. Best of luck in 2019! ??.

Blogging 54

Blogging Marketing Content Marketing B2B 54

MaccaPR

JANUARY 6, 2015

Just as we did in 2013 with " PR and Social Media Counsel from MaccaPR''s Most Popular Posts ," we''re now taking a look back at the most successful recent posts on MaccaPR, according to our readers. A Social Media Grammar Lesson from the AP " was a Maccabee classic that contains a handy list of popularly-misspelled social media terms.

Blogging 48

Blogging Wikipedia YouTube Content Marketing 48

Sword and the Script

APRIL 4, 2017

Social media also ranks low, through the survey doesn’t distinguish between paid and organic efforts. SEO and content go hand-in-hand because traffic from organic search – people searching for answers to questions – is the largest source for many businesses. See these related posts: Are Facebook Ads Any Good for B2B Marketing?

B2B 63

B2B Study Marketing Survey 63

Journalistics

MARCH 2, 2013

No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR. Third, Social Media Experience. I put social media experience third for a reason. Bonus tip: most employers will check you out on social media. First, Writing Skills.

Pinterest 52

Pinterest Writing Interviews Social Media 52

PR 20/20

MARCH 7, 2017

For example, content can be repurposed into: Infographics: Guide your readers through stats and numbers. Social media: Create content visuals for Facebook, Twitter or Pinterest, or turn to image-heavy networks like Instagram or Tumblr. Provides social proof. Helps build brand trust. Continue on the video trend.

Strategy 46

Strategy Marketing Infographics Trade Shows 46

MaccaPR

JANUARY 21, 2016

In today’s hyper-digitalized marketing world, consumer brands must take a hard look at how they distribute content - infographics, e-books, videos, recipes and more - online. Benefit #3: Sponsored bloggers help drive online traffic to your brand website and social media properties.

Consumer 48

Consumer Infographics SEO Blogging 48

PR Fuel

MARCH 17, 2020

PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. It might mean providing quick tips in a video or on an infographic. You post uplifting or funny or thoughtful memes on social media for them to like and share.

Publicity 67

Publicity Small Business Advertising Advertising 67

PR 20/20

FEBRUARY 3, 2016

Canva provides free templates for social media posts, blogging and ebooks, infographics, events, ads and other marketing materials. You can create lists, highlight copy, record a conversation, upload files, make charts, and post directly to social media or send via email. Canva : Not a designer? Not a problem.

Tools 40

Tools Marketing Google eBook 40

Beyond PR

MARCH 23, 2016

As shown by the best practices in PR & SEO: Still Driving Discovery , you will be rewarded with better search visibility when you publish content that people spend time on, interact with, and share across their networks. Jamie Heckler details this in her blog post and infographic about The State of Multimedia in Press Releases.

Video 40

Video eBook Viral Infographics 40