ISEBOX

NOVEMBER 18, 2016

Anything that is worth being on the web for public consumption is worth making shareable, for the purpose of being used on Social Media. So, feel free to share it on Facebook, Twitter, LinkedIn, Instagram and Pinterest with those amazing multimedia assets that go right along with it. Read Time: 2 minutes. Write for the Platform.

Pinterest 70

Pinterest LinkedIn Facebook Writing 70

David PR Group

JUNE 8, 2017

My phone was blowing up earlier this week with colleagues and friends asking my opinion of the 10 Harvard students who had their admissions canceled after posting offensive memes on social media. Some kids then starting posting risqué memes and eventually created their own splinter Facebook group. Again, probably higher.).

Privacy 66

Privacy Reputation Google Engineering 66

Cision

JULY 20, 2015

From their Instagram contests, to their points program, to their beginnings promoting Birchbox from an email list , Birchbox is engineered to be buzzworthy. Great experiences generate a lot of positive word-of-mouth, which social media amplifies. Everything about Birchbox has an element of word-of-mouth. The preschool grapevine.

Energy 120

Energy Viral Storytelling Community 120

Sword and the Script

APRIL 5, 2016

However, this year, there’s a catch: Much has been made of the disparity between marketing investment in social media and mobile technology and the return on investment (ROI). FierceCMO: Study: CMOs are spending more on social and mobile. Highly Inflated Expectations for Social Media. Here are three examples: 1.

Mobile 60

Mobile Survey Marketing B2C 60

MaccaPR

JULY 16, 2014

Whether you''re aiming to engage with nanotechnology engineers, addiction medicine experts, electric utility consultants or Asian chefs, LinkedIn is a critical channel for lead-generating inbound marketing and engaging social media efforts. Yet we continue to see businesspeople misusing and abusing LinkedIn protocols.

LinkedIn 67

LinkedIn Crisis Viral Banking 67

Prohibition

JANUARY 24, 2022

Crisis communications are key in today’s interconnected social media world. What causes a crisis to go viral? Inquire about the firm’s experience with social media crisis/ pr crisis scenarios. On Facebook or Twitter, reputations created over years may be crushed in minutes.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Waxing UnLyrical

JULY 25, 2011

The first reaction to all the talk around Google+ and it’s Facebook-killing armor was, “Oh God, not another one.&#. Let’s take a moment to talk about the very premise of “friending &# on Facebook. A viral (forgive the cliche) spin out was evident with Google+. Feel the same urge with Facebook stream?

Google 77

Google Enterprise Facebook Viral 77

Cision

AUGUST 26, 2015

As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. ” https://t.co/XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Sword and the Script

JANUARY 27, 2015

It wasn’t the message (smile and dial) that captured my attention, but rather as regular Twitter advertiser , it was the realization I was the target – and by a firm with which I’m familiar (I’ve seen some ads on Facebook too ). Believe it or not, owned media is where most companies fall down hardest on earned media.

Pitching 60

Pitching eBook Advertising Advertising 60

Cision

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Facebook : How many Likes?

How To 198

How To Real Estate Web Case Study 198

The Resolution Blog

JANUARY 8, 2018

Google has just announced one the biggest changes to the search engine in recent years. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. If only there was a way to capture all of my social media metrics in one place… New tool tip alert!

Tools 136

Tools Publicity SEO Measurement 136

MaccaPR

AUGUST 20, 2014

I recently joined our agency’s VP Jean Hill in delivering a workshop on the data-driven science behind social media before more than 50 marketing executives for a Fortune 100 client. Hint: it depends if you want Facebook likes or shares). Encourage more social shares to amplify your content among new audiences.

Social Media 97

Social Media Media YouTube Facebook 97

Beyond PR

JUNE 2, 2017

Today, it is so much easier and it’s a lot more transparent with the advent of search engines and a social web. On Facebook, Twitter, YouTube, and all those other social networks. A laptop, the web, and a search engine and you have the starter tools to begin this spying caper. Facebook : How many Likes?

Real Estate 57

Real Estate How To Web Case Study 57

Sword and the Script

DECEMBER 10, 2019

One-person companies no longer rely solely on their own Facebook page, but on a clever mix of press work and content that they place on their social media channels and websites. 16) Social media fragments into niche communities. The social media landscape will never be more unified than it is now.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Waxing UnLyrical

JULY 30, 2014

The term seems to be applied as an umbrella for a range of Internet skills and tools, from social media engagement, to measuring site traffic, to content site partnerships. The great promise of social media has been to give consumers more power through connection to their favorite organizations. Graphic via BufferSocial.

Viral 100

Viral Community Nonprofit Social Media 100

Stephen Waddington

AUGUST 27, 2018

Applying the Excellence Theory to organisational communication in an era of digital network communication It is very easy to get excited about the fragmentation of traditional media and celebrate the upheaval in organisation communication created by social media. Distribution is effected by web crawlers and search engines."

Communications 60

Communications Analysis Web Handbook 60

Buzzstream

FEBRUARY 3, 2021

Alex Jones , PR Director at Motive PR , shares the benefits he believes that digital PR adds: Increasing your visibility in search engines by getting quality links back to your website. As these links grow, through outreach efforts, your client’s website ranking should start gradually rising in the Search Engine Results Pages (SERPs).

Digital PR 170

Digital PR Industry Strategy Film 170

NewsWhip

JUNE 23, 2021

This is not going out to a camping site where you’re going to pitch a tent, pack it up when you’re done, we’re talking about highly engineered permanent structures. You need to really establish the set of facts rooted in research engineering and science, which infrastructure is, you need to use that to your advantage.

Data 78

Data Media Analytics Energy 78

Beyond PR

MARCH 23, 2016

A major reason for this is that search engine algorithms are continually giving more weight to human behavior. Fluffy walking a tightrope is not certain to go viral unless you make sure people can find it. Her team leads social media, PR, creative and blogging for the brand.

Video 40

Video eBook Viral Infographics 40

Beyond PR

OCTOBER 12, 2016

These animated silent loops have dominated the world of online memes for some time now, going viral on blogs and social media more times than we can count. The site supports video from YouTube, Vine, Vimeo, Facebook, and Instagram. GIPHY.com is essentially the godfather of GIF search engines.

Tools 40

Tools Video Instagram Viral 40

Norton's Notes

SEPTEMBER 25, 2015

For those of you that don’t know what Growth Hacking actually is, according to Wikipedia, this is the definition: Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking , and social metrics to sell products and gain exposure. [1]

Marketing 28

Marketing Employee Wikipedia Data 28

PR 20/20

APRIL 7, 2016

JP is the Content Marketing Director & Audio/Visual Technician/Engineer of Interact , a place for creating entertaining and engaging quizzes that generate email leads. Take a moment and try to surmise one of the more popular types of content that you’d normally see on social media. Now we’re onto something.

Social Media 40

Social Media How To Media eBook 40

Contently - Strategy

DECEMBER 1, 2021

As social algorithms send less and less referral traffic to publisher sites, it’s worth remembering: email continues to beat social media in terms of engagement and accessibility. percent across industries, compared to Facebook’s 0.07 Not convinced? Only about 5.2 billion monthly active users.

LinkedIn 137

LinkedIn Facebook Blogging Mobile 137

Cision

JULY 25, 2016

A lot of statistical research has been done vetting this model for social platforms and other collaborative sites. As an example, there are a lot of people that spend some portion of their time on Facebook every week. Again, social platforms are trying to (not-so-subtly) nudge businesses to paid promotion and advertising.

Facebook 120

Facebook Instagram Measurement Twitter 120

Stephen Waddington

JUNE 22, 2017

1 Mistrust in news media driven by political polarisation. The internet and social media may have exacerbated low trust and fake news, but the Reuters Institute found that in many countries the underlying drivers of mistrust are deep-rooted political polarisation and perceived mainstream media bias. #2

Report 116

Report Mobile Viral Social Media 116

Cision

DECEMBER 5, 2017

The blog is listed first for a reason; it’s the engine. Here’s a crazy statistic: nearly one-third of people, worldwide, access social media frequently. In the United States, 81 percent of Americans are on social media. One cannot dispute the impressionistic reach of social media. Infographics.

Infographics 235

Infographics Case Study Content Marketing Video 235

Beyond PR

AUGUST 4, 2016

The fact is, social media allows us to reach countless people on a constant basis. It also opens the door to countless possibilities, as PR Newswire’s Victoria Harres covers in Identifying Opportunities & Issues: Keys to Monitoring Traditional & Social Media. It’s photos, graphics, GIFs, memes and video.

Social Media 40

Social Media Pinterest Media Marketing 40

Beyond PR

DECEMBER 5, 2017

The blog is listed first for a reason; it’s the engine. Here’s a crazy statistic: nearly one-third of people, worldwide, access social media frequently. In the United States, 81 percent of Americans are on social media. One cannot dispute the impressionistic reach of social media. Infographics.

Infographics 72

Infographics Case Study Video Survey 72

Cision

AUGUST 8, 2016

“(During the Ferguson, Missouri riots) Millions of tweets were apparently sent during this day where people were concentrating on what’s going on, and I switched to Facebook in the middle of all of this. And on Facebook, this whole event that had consumed my Twitter feed didn’t exist.” billion monthly users ( 1.13

Instagram 120

Instagram LinkedIn Advertising Advertising 120

Masters in Communications

FEBRUARY 12, 2022

Websites and digital television are technically broadcast media at the same time. Digital media also include interactive digital elements which include gaming - both online gaming and offline (traditional console gaming). Also includes mobile gaming, social media, and the web. Social media is seen as a relative latecomer.

Ethics 52

Ethics Communications Print Television 52