Rock the Status Quo

OCTOBER 27, 2014

tweet this ) LinkedIn is a perfect example. It may not be sexy or glamorous – but if you are integrating digital tactics into your PR, a simple solution to gain visibility for your CEO ( or other leadership executive ) is this: use LinkedIn’s publisher platform. What is it?

LinkedIn 167

LinkedIn Leadership Interviews Digital PR 167

PRSay

JANUARY 20, 2023

ChatGPT, an artificial intelligence program that can write long, seemingly authoritative responses to human questions, “has been all over my feed, and so I’ve been thinking quite a bit about that,” Egan said. “As You can watch the playback on LinkedIn. But also, what some of the challenges are with AI.”

Trends 111

Trends Newspapers Community Ethics 111

Sword and the Script

DECEMBER 8, 2020

Leaders should plan and execute comms around M&A with the same level of detail as any other marketing campaign or business initiative writes Dwayne Alicie in this guest post. Almost every marketing role I’ve ever had has involved leadership changes and mergers and acquisitions (M&A). Big mistake, and completely preventable.

Internal 93

Internal International Employee Leadership 93

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Here are some key tactics for PR pros to build executive visibility and thought leadership. A leadership campaign should include a robust bylined content program. See this post for tips on writing stellar executive bylines. Finding a voice in the media. This usually doesn’t happen overnight. Bylines and blogs.

Conference 160

Conference Leadership LinkedIn Social Media 160

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 122

Communications Crisis Internal International 122

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. It is not advisable to have an employee of a communications firm present in the interview situation. million users LinkedIn : 1.80 This applies to the media also.

Radio 59

Radio Pinterest Television Government 59

Communications Conversations

MARCH 26, 2018

During my time on the corporate side, I remember one of the primary complaints from leadership about managers and director-level employees was they were too reticent to get their hands dirty and dive into the details. But, couldn’t you say the same thing for full-time employees? I saw it first-hand.

Employee 79

Employee Corporate Meeting Agency 79

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales. The results?

Survey 95

Survey Industry Leadership Study 95

Newsfile

FEBRUARY 28, 2024

Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.). Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. What is Social Media Monitoring?

Viral 52

Viral Crisis Communications SEO Reputation 52

MaccaPR

OCTOBER 14, 2015

Not too long ago, you , as a marketer, signed in to LinkedIn to check your messages , catch up on an old colleague, and maybe update your new profile picture. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine. 1) Access to influential people.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Sword and the Script

FEBRUARY 20, 2024

I’ve also completed a briefing on Muck Rack in 2020, which I believe is still largely relevant, as I haven’t seen any platform alternating product announcements since Muck Rack Aims to be an All-in-One PR Tech Platform for Media Contacts, Outreach and Monitoring Read more: The State of Marketing and PR Leadership 2023 by Muck Rack 3.

Report 106

Report Publicity Marketing Pitching 106

Deirdre Breakenridge

APRIL 10, 2017

Not to mention all the conferences and travel you can write off! Even in firms with a dozen employees, much—if not all—the business development falls on the founder’s shoulders. Sure, most PR pros have thousands of LinkedIn connections. You can find her on Twitter and LinkedIn. Do you have a strong network?

Travel 281

Travel Technology Conference LinkedIn 281

Flack's Revenge

MAY 15, 2015

An added bonus was that I got the chance to hang out (and in some cases, meet for the first time) people I knew from my days writing for Maximize Social Business – like Joe Ruiz , Debbie Miller , and of course Neal. A more complete list can be found in Alan Belniak’s LinkedIn post ).

Tools 120

Tools eBook Social Media Meeting 120

wiredPRworks

NOVEMBER 23, 2021

When you publicly thank partners, vendors, employees – and of course, clients, your create publicity opportunities for both sides. A comment or reply to a social media message, LinkedIn article, or on their blog might start out with, “Thanks for the story you did on time management. Happy ThanksGiving Every Day.

How To 52

How To LinkedIn Local Social Media 52

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content.

Writing 192

Writing Communications Marketing B2B 192

Sword and the Script

JUNE 7, 2022

It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). As I write this post, the current asking price on OpenSea is $36,099.60. The report is based on a global survey of its employees. Therefore, the author concluded that such deals are unethical. See it here.”.

Software 85

Software Internal International Pitching 85

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Perhaps the best way to learn about agency life and a particular employer is to set up informational interviews with current and past employees. Download our free Path to PR Agency Leadership tip sheet. Here’s what a couple of them had to say about their agency experiences.

Agency 88

Agency Energy Crisis Management Industry 88

Waxing UnLyrical

FEBRUARY 15, 2016

Leadership qualities never go out of style. Whether you’re an entry-level employee, CEO, or somewhere in between, this President’s Day-inspired roundup will help you step up your leadership game. You Don’t Have to Be a CEO to Develop Leadership Qualities. 5 Ways Women Can Develop Leadership Skills.

Leadership 40

Leadership Employee Writing LinkedIn 40

PRSay

MAY 12, 2023

Consider your average employees — each day before that first cup of coffee is poured, they are likely inundated with messages from a variety of sources. Storytelling can be an effective way to create messages that can reach your employees and build a stronger connection to your brand. Find employee voices. So, talk to people.

Employee 149

Employee Communications Storytelling Corporate 149

Waxing UnLyrical

DECEMBER 7, 2016

We wrote a company fact sheet with investor information, milestones, and leadership credentials, which was distributed to 20 journalists who we knew would find the content appealing. We leveraged LinkedIn Pulse and several employees’ blogs to create a communal narrative about the funding. Yes, we did that.). But why do this?

Employee 40

Employee LinkedIn Engineering Leadership 40

PRSay

JUNE 2, 2017

I can write those releases. It was a ridiculously simplistic thought process and, of course, I came to learn that PR is much, much more than just writing press releases. Only then will the PR industry and every other industry reflect more gender-balanced leadership. I can do PR. At PT&Co.,

Hotels 110

Hotels Leadership Agency Industry 110

Waxing UnLyrical

JUNE 27, 2019

As I contemplated this post Shonali asked me to write on the topic of “influence” it occurred to me that the hugely gratifying Success Summit was a perfect illustration of the concept of Influence. Selected “Delegates” are invited to an all-expenses paid Summit for a rich, leadership development experience.

Community 94

Community Groups Leadership Instagram 94

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Internal communications: PR practitioners may also be responsible for communicating with employees and stakeholders within an organization. ChatGPT seems to miss emerging themes if there isn’t a wide body of writing already on a topic.

Interviews 99

Interviews Publicity Technology Social Media 99

Maxim Behar

SEPTEMBER 5, 2021

Well, I usually respond that in such case we couldn’t cooperate, because these days the communication between the brand and the audience happens exactly through Facebook, Instagram, LinkedIn, Twitter, TikTok, etc. I write about this in my last book, which I already published during the pandemic - The Morning After.

Meeting 98

Meeting Advertising Advertising Agency 98

Waxing UnLyrical

JANUARY 24, 2019

By discovering and having the courage to live our purpose we can UNLEASH our leadership ability and greater success, fulfillment and joy in life. I then decided to write a book, Becoming Ginger Rogers…How Ballroom Dancing Made Me a Happier Woman, Better Partner and Smarter CEO , to share how I was able to bring joy back into my life.

Agency 91

Agency Banking Energy Community 91

Sword and the Script

JUNE 27, 2023

Comment: There’s a whole other HR discussion to be had here, but right now, the first person-to-person contact a prospective customer gets is with a very junior employee. Does that mean marketing is writing sales emails for the SDR team? Leave a comment below or hit me up on Twitter or LinkedIn. I’ve been there too.

B2B 81

B2B Marketing Survey Groups 81

Stephen Waddington

DECEMBER 30, 2019

This covered the glass ceiling, pay gap, lack of mentorship opportunities and stereotyped expectations of leadership style, where leadership is usually seen as a masculine trait. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns.

Government 103

Government Education Print Ethics 103

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

Waxing UnLyrical

MAY 23, 2019

Your nonprofit, your employees, the cause and the volunteers themselves! Make it interesting and fun, and use your best content writing strategies to keep them engaged. Facebook and LinkedIn groups are wonderful for keeping in touch during “off” times. Write them REAL thank you notes. Connect with her on LinkedIn.

Communications 59

Communications Nonprofit Training Community 59

wiredPRworks

NOVEMBER 23, 2016

When you publicly thank partners, vendors, employees – and of course, clients, your create publicity opportunities for both sides. A comment or reply to a social media message, LinkedIn article, or on their blog might start out with, “Thanks for the story you did on time management. Gratitude is the sign of noble souls.

LinkedIn 40

LinkedIn Local Social Media Leadership 40

Waxing UnLyrical

OCTOBER 5, 2015

Why: “Because storytelling is about making an emotional connection with the audience, it can be more difficult to measure the effectiveness of this,” writes Vanessa Chase as she shows us how to “know when the story that we’ve told has been effective.” ” write Karen Dietz and Lori L. ” 4.

Storytelling 40

Storytelling Measurement Content Marketing Tools 40

Communications Conversations

MAY 3, 2016

Focused on the world of financial and corporate communications, club membership and participation in its SOJC stock index has increased 50% under his leadership. She’s a Clark Honors College student and is writing her senior thesis on the lack of women in sports information director roles in the NCAA.

Sports 0

Sports Leadership Internal International 0

Cision

JUNE 22, 2015

Unlike U2, she doesn’t write all of her songs. The writing and co-writing credits on Rihanna’s albums are a venerable “who’s who” in the music industry: Kanye West, Sia, Justin Timberlake, Nicki Minaj, Jay-Z, Timbaland and even Paul McCartney. Activate your employees. ” – Rihanna.

Instagram 120

Instagram Fashion Sports Pinterest 120

Offleash

JULY 23, 2017

Fact: Among the hundreds of startups we’ve represented, it’s rare to find a woman among the executive leadership. In meetings with male peers where I am invited — because of my expertise, not my secretarial skills — I am asked a lot (80 percent of the time) to write important things down or to take notes. That includes wage disparity.

Engineering 40

Engineering Technology Policies Ethics 40

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. Consider ways to expand editorial placements with personal branding campaigns for c-suite leadership and your subject matter experts !

Corporate 100

Corporate Leadership Brand Branding 100

Scott Public Relations

JUNE 26, 2020

Facebook’s refusal to label or prohibit Donald Trump’s posts promoting police violence, in contrast with its own policies and legal guidance prohibiting speech that incites violence, is prompting massive protests from its employees, the media and social media. It should not be hard to identify those who publish lies that damage others.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Sword and the Script

DECEMBER 22, 2020

Effect of thought leadership on reputation and sales. According to a study by Edelman, “48% of decision-makers spend an hour or more reading thought leadership content each week. In addition, “89% of decision-makers say thought leadership “can be effective in enhancing their perceptions of an organization.”

Survey 176

Survey Marketing B2B Study 176