PR in High Definition

NOVEMBER 29, 2021

These are the kind of numbers that traditional network television executives dream of; all from a foreign-language TV show, the likes of which have in the past failed to succeed in Anglophone markets. Comms professionals must learn from locals and truly understand a region’s nuances before attempting to launch campaigns there.

Film 62

Film Travel Television Local 62

Sword and the Script

AUGUST 14, 2018

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. Comment: Content marketers should borrow this hint from reporters in their own work. For example, they didn’t ask about reputation, sourcing or the impact of search on newsgathering. A majority (78%) of U.S.-based

Survey 103

Survey Report Media B2B 103

PR Fuel

MARCH 2, 2021

Only 70% of B2B marketers have a documented content marketing strategy. Outsourcing press releases to a marketing agency can benefit your entire brand. Outsourcing press releases to a marketing agency can benefit your entire brand. Instead, consider hiring an experienced marketing agency. Still on the fence?

Writing 52

Writing Agency Energy Meeting 52

Waxing UnLyrical

AUGUST 14, 2013

But one of the most interesting applications I’ve seen to date has been with state and local political press agents. In no uncertain terms, their job description is based on ensuring the positive reputation of their client or employer. Press agents have a lot riding on their shoulders.

Big Data 81

Big Data Government Local Data 81

PR Fuel

JUNE 9, 2021

These tips can set your press release and content marketing strategies up for success. Writing press releases is also a cost-effective marketing strategy. Nearly 80% of content marketers incorporate press releases as part of their content marketing strategy. You might want to look at old emails and documents.

Small Business 63

Small Business How To Writing Conference 63

Communications Conversations

OCTOBER 13, 2015

Enhanced brand reputation? ” What community relations folks really want (from a marketing metrics perspective) is: More traffic to key volunteer pages on the corporate site asking employees to volunteer. One of my favorite local Instagram campaigns is #onlyinmn. More volunteers? Employee engagement? Simple, but brilliant.

Corporate 60

Corporate Creativity Employee Instagram 60

Doctor Spin

APRIL 17, 2023

Although growth eventually slows down, startups can transition from manual to less manual methods once they gain traction in the market. Partner with a local influencer to promote your business on social media. Ritz-Carlton. They also issued Joshie a Ritz-Carlton ID badge and made him an honorary member of the Loss Prevention Team.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Buzzstream

MAY 16, 2024

And yet, according to uSERP’s State of Backlinks for SEO report , guest posting is the third most popular link-building method behind content marketing and digital PR. We’ve summed this up in a helpful document: To summarize, what you are looking for is truly quality content. is the Head of Content Marketing & Communications.

Blogging 62

Blogging Google SEO Writing 62

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on AgilityPR.com Companies cannot simply purchase a positive reputation and credible image—because they aren’t for sale. Building strong relationships with markets requires relentless honesty and compelling storytelling directed at the desired audience. just local media pitching, solely trade media, etc.).

Radio 100

Radio Print Television Local 100

PR Conversations

AUGUST 18, 2011

Perhaps even more dangerous, the remit of PR is restricted to a smaller, subservient role under the marketing tent. Marketers look to champion consumers…to tell their companies’ stories. When I started using “organizational narrative” in my tweets, Eric asked me for some documentation about the concept.

Construction 40

Construction Internal International SEO 40

Prohibition

DECEMBER 17, 2021

A crisis occurs when there is a severe risk or threat to the reputation, business, and organisational viability. A crisis can negatively impact your brand and reputation on multiple levels if it’s left unaddressed. Crisis communications is an important aspect to tackle as a business owner. So where do you need crisis communication?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Stephen Waddington

SEPTEMBER 18, 2020

Topics range from audience targeting, social media, partnership working, reputation, pitching to radio and community building through to public affairs, internal comms, leadership, coaching and the psychology of decision-making. The recruitment market is tough. The recruitment market is tough. Seriously. It starts with action.

Public Affairs 145

Public Affairs Education Measurement LinkedIn 145

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Michael blogs at B2B Marketing Insider. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

PR Fuel

JUNE 26, 2018

A good standard article requires that you need to plan the whole thing (not just each list entry), research the topic, decide how to best write to make your point, and keep the whole document focused and consistent. 7 Free Reputation Management Tools to Add to Your Arsenal. 7 Local Search Marketing Tips for Dominating Your Region.

Writing 40

Writing Resources Web Newspapers 40

Cision

JANUARY 14, 2016

Facebook and Twitter come to mind when someone mentions social media marketing. The fact is, both of these networks can prove to be worthless from a marketing point of view, particularly if you are a small business and your service or product isn’t too exciting. Snapchat for Marketing. What are your goals?

Marketing 120

Marketing Pinterest Mobile Social Media 120

Buzzstream

FEBRUARY 9, 2024

These pages are typically found on library sites, educational websites, and local government websites. Google has been quoted saying to avoid using more than ~100 outbound links on it (though this hasn’t been confirmed on any documentation recently.) For example, the below highlights resource pages in the student loan industry.

Google 71

Google Infographics Pitching Resources 71

Communications Conversations

MARCH 14, 2017

Professionally the organization has helped me grow skill sets and build a reputation in this community. February’s food transparency panel featured Bertrand Weber from the Minneapolis Public School District and our May influencer marketing event will include the one of the driving forces behind Cats of Instagram, which has 7.7

Ethics 68

Ethics Leadership Examples Fashion 68

PR Conversations

APRIL 21, 2016

And yet, so often today what is read and heard is self-identified “internal communication specialists/strategists”—not just millennials but also “more seasoned” practitioners—mimicking marketing-driven language concepts, such as audiences and messaging , and targeting and activating.

Employee 40

Employee Internal International Corporate 40