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4 trends in journalism and what they mean for the PR industry

Communications Conversations

Supporting stat: One-in-five newsroom employees live in New York, Los Angeles or Washington, D.C. More consolidation means fewer outlets to pitch, which we have definitely seen in recent years. Newspapers are struggling. Trend #2: Big-time news is increasingly reported from one of three cities. Local TV stations, too.

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S&T Live Recap: PRSA Chair Michelle Egan on the Trends, Challenges and Opportunities in the Year Ahead

PRSay

“We’re all really paying attention to AI and some of the opportunities that it can provide, and the ways it might make our work more streamlined,” Egan told John Elsasser, editor-in-chief of PRSA’s award-winning Strategies & Tactics newspaper and host of S&T Live. But also, what some of the challenges are with AI.”

Trends 111
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It’s not OK to hibernate your mind – bringing back creativity for Autumn

PR in High Definition

The phrase is said to have originally been a satirical abbreviation for Oll Korrect (all correct) used by proofreaders in a Boston newspaper during the 1840s, before going viral across the world. Listen to your employees. The word ‘OK’ has been around for about 180 years. Listen to your customers.

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3 Ways To Help Journalists And Help Yourself In The Process – Part 2

PR Insiders

You don’t want to become a pest, but you definitely want to check in with them. At News & Experts, we’ve had great success providing the media with content that is written like a newspaper article. For a business consultant, an angle could be “How to Create a Corporate Culture that Attracts the Best Employees.”

Survey 78
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PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. It expresses an opinion on a specific topic and appears in newspapers or online publications. Extended PR Definitions for Professionals 29. praise-filled posts on Instagram.

Viral 52
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At What Age Must Start Your First Job? Maxim Behar: The Earlier, The Better!

Maxim Behar

Since day one I started working at a local magazine, wrote correspondence for a Bulgarian newspaper, and cleaned streets on the weekend. There are professions that, by definition, should be continued by the next generation - lawyers, doctors, and many others. And so, it went on for four years. It's very personal and very individual.

Survey 64
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Top five PR Disasters of 2022 so far

Prohibition

1 on Twitter, every newspaper covered it and MP's weighed in. We imagine their press office team definitely had their heads in their hands for this… Will Smith’s Oscars Slap. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1 No one cared.

Crisis 62