Melissa Agnes

JANUARY 5, 2015

They certainly aren’t the only things you should be looking at, but finding time and budget to put energy to the following three must-do’s will go a long way in helping your organization be crisis-free this year. Do your customer service representatives understand their responsibility when it comes to issue management ?

Crisis 133

Crisis Crisis Management Exercises Customer Service 133

Rock the Status Quo

OCTOBER 27, 2015

Thanks to his upcoming book, Hug Your Haters , we’ll be focusing the conversation around social media conflict and what he calls “haters.”The Do we handle unhappy customers differently than other types of complainers? Does each social media platform require a different best practice for responding to haters?

Social Media 100

Social Media Groups Community Guidelines 100

Melissa Agnes

JANUARY 5, 2015

They certainly aren’t the only things you should be looking at, but finding time and budget to put energy to the following three must-do’s will go a long way in helping your organization be crisis-free this year. 1- Review your customer service policies and trainings.

Crisis 100

Crisis Exercises Customer Service Training 100

PR 20/20

SEPTEMBER 5, 2018

The content is applicable to professionals across all marketing categories, including: advertising, analytics, brand marketing, content marketing, conversation marketing, digital marketing, email marketing, marketing automation, marketing technology, public relations, research, sales, SEO, social media marketing, and strategy.

Conference 59

Conference Marketing Analytics Case Study 59

Konnect Agency

APRIL 1, 2021

Media relations isn’t the only opportunity to drive the mission of the brand – open it up bit! To get the word out, tap into digital marketing, social media marketing, award submissions, content marketing… the list is honestly endless. Encourage the team to participate in philanthropy.

Brand 59

Brand Branding How To Consumer 59

PR in High Definition

JUNE 25, 2020

It’s a way for our brains to save a bit of energy and to work more efficiently. Throughout the pandemic you might have been offering reduced services, how did your customers react? Were they satisfied with the customer service and given clear instructions on what to do in their particular situation?

Reputation 75

Reputation Employee Leadership Product Launch 75

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Social Media Week. March 1 - 3, 2020 | San Diego, CA. Advertising Week.

Conference 97

Conference Marketing Case Study Content Marketing 97

Waxing UnLyrical

JANUARY 27, 2016

It’s cumulative energy. Every message, every piece of editorial and every social media post or reply adds a small trust signal to that collective experience. Social media that reflects responsiveness and engagement. Customer service with an attitude of caring and respect. Guest Post by Carrie Morgan.

Customer Service 40

Customer Service Reputation Energy SEO 40

PR 20/20

SEPTEMBER 5, 2018

The content is applicable to professionals across all marketing categories, including: advertising, analytics, brand marketing, content marketing, conversation marketing, digital marketing, email marketing, marketing automation, marketing technology, public relations, research, sales, SEO, social media marketing, and strategy.

Conference 40

Conference Marketing Analytics Case Study 40

PR 20/20

NOVEMBER 30, 2022

So, how can teams pinpoint what went wrong and redirect marketing energy? Marketing technologies are vast ( see Scott Brinker’s Marketing Technology Landscape Supergraphic (2020): Martech 5000 ), ranging from email solutions to social media management tools to best-in-breed marketing automation tools. Customer service?

Marketing 52

Marketing Technology Internal International 52

PR in High Definition

JUNE 25, 2020

It’s a way for our brains to save a bit of energy and to work more efficiently. Throughout the pandemic you might have been offering reduced services, how did your customers react? Were they satisfied with the customer service and given clear instructions on what to do in their particular situation?

Reputation 48

Reputation Employee Leadership Product Launch 48

Katie Paine's Measurement Blog

MARCH 9, 2023

So first they eliminated all social media, arguing that their outreach efforts had all been focused on traditional media. The only problem—of all the effort and energy put into the campaign only three contained a key message. Chances are you need data in specific buckets – i.e. corporate, product, customer service etc.

Measurement 52

Measurement How To System Comparison 52

Rock the Status Quo

JANUARY 13, 2015

TEN YEARS of social media growth, experimentation and learning. Yet a significant number of businesses still aren’t investing energy in learning best practices and discovering how social can help them grow their business. Think of it as a customer service platform first, and a marketing platform last.

Social Media 100

Social Media Media Facebook B2B 100

Waxing UnLyrical

JUNE 7, 2011

You can change your keywords as you need to , but I would suggest you spend a lot of time in putting together your initial list (their customer service is terrific and will help you review them). I suppose there is a way, though I personally wouldn’t have the energy to do it. Is it possible to game Traackr? Please join us.

System 90

System Twitter Facebook Examples 90

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

PR practitioners have long helped clients amplify video content through social media promotion and earned media coverage, but they may be underusing video as branded content. Video can be very revealing, and small things like darting eyes, a robotic tone, or nervous energy can be magnified on-camera.

Video 149

Video Case Study Agriculture B2B 149

The Resolution Blog

APRIL 26, 2019

I feel like the energy in our business comes from the fact that I’m still a creative person but I’m not going to be the person to tell anyone what the cultural tipping point is anymore. Either we create a stunt or a partnership, we don’t do social. The campaigns I’ve seen coming out of your agency have been very social.

Agency 120

Agency Pitching Energy Creativity 120

Mindful Marketing

JANUARY 29, 2023

Instead of offering gifts, you could consider other ways to build a strong relationship with the purchasing agent, such as providing excellent customer service, offering a competitive price, or highlighting your company's experience and expertise in the industry. Say Goodbye to High Energy Bills - Click Here!"

Ethics 98

Ethics Guidelines Fashion Transportation 98

PR Fuel

NOVEMBER 13, 2018

If you rush through dinner, there’s no time to really appreciate the energy and care that went into it. So the same could be said of your customers (well, except the chewing part). What you think works about your company is practically irrelevant – the only thing that matters is what your customers like and want.

Customer Service 40

Customer Service Web Energy Company 40

MaccaPR

NOVEMBER 1, 2016

based online retailer, long ago won me over with impeccable customer service, fair prices and handwritten holiday cards. But I was transformed from happy customer to brand advocate after being on the receiving end of the company's “surprise and delight” campaign. Chewy.com , a Dania Beach, Fla.-based

Strategy 48

Strategy Brand Branding Retail 48

Cision

MAY 6, 2015

The proliferation of owned media. The democratization of voice through social. Media’s evolving landscape. The PR and social media landscapes have changed so much in such a short period of time. The joy, community and energy arose from an authentic experience showing people truly connecting through music.

Real Estate 120

Real Estate Social Media Video Facebook 120

PR Fuel

OCTOBER 16, 2018

Interestingly, the best new public relations idea came from our part-time customer service representative. Collaborate With Your Customers. And when you get set up, don’t simply advertise your services. You spend a lot of time, energy, and maybe even money writing and distributing your press releases.

Web 40

Web Pitching Local Report 40