Shift Communications

OCTOBER 3, 2016

We were recently asked via Twitter: In recent months, many national tragedies have occurred. In the wake of these tragedies, what’s the appropriate social media behavior? If we were to stop our social postings for every event, we’d literally never be able to post on social media again. Christopher S.

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Guidelines Social Media Media Crisis Communications 158

Melissa Agnes

AUGUST 13, 2014

It worries me when crisis communication professionals are still advising their clients to avoid social media in a crisis. This article by Gerard Braud was brought to my attention on Twitter and I was left speechless as I read it. Fear will be your downfall, not social media.

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Social Media Crisis Crisis Management Crisis Communications 252

Melissa Agnes

MARCH 10, 2014

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications. lincy_love) March 6, 2014.

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Twitter Crisis Communications Crisis System 212

PRSay

OCTOBER 25, 2017

” For example, there’s an assumption that the internet or social media are not the best tools for reaching low-income Americans. 3 Ways to Maintain Control of Your Corporate Social Media. The speed and accessibility of social media means that brands are always teetering on the edge of a crisis.

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Social Media Conference Media Corporate 119

Melissa Agnes

MARCH 7, 2014

Today’s reality is that people think about sharing their experiences to social media, even before they think about dialling 911 for help in an emergency. It’s also true that Twitter (and other social media platforms) need to be a part of your crisis communications strategy.

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Crisis Communications Crisis Training LinkedIn 249

5W PR

OCTOBER 31, 2023

Crisis Comms Conference Launched in 2023, this PRWeek conference hones in on crisis communications, equipping attendees with the skills needed for effective crisis management. Beyond purpose, it addresses critical industry topics like AI, employee engagement, the future of work, and more.

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Conference Nonprofit Education Healthcare 78

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

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Radio Pinterest Television Government 64

PRSay

MARCH 25, 2019

Today, the danger is not just that employees can forward materials to external audiences with a simple keystroke. ” So, what are the best ways to lessen the potential negative impacts of your internal communications going external? Your employees need to hear your news — especially bad news — before the public does.

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Internal International Communications Employee 156

Newsfile

FEBRUARY 28, 2024

Tailored for you, the PR pro, it breaks down key terms and strategies, from crafting effective press releases to mastering social media monitoring. Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. What is Social Media Monitoring?

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Viral Crisis Communications SEO Reputation 52

PR Fuel

SEPTEMBER 16, 2020

It’s a broad term that refers to all the ways your company interacts with the public and with the news media. The goal of PR is to create a positive image of your company and its leaders through a combination of news coverage and social media outreach. Your website is a perfect example of owned media. Earned Media.

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Crisis Communications Product Launch Crisis Reputation 105

Presspage

MAY 11, 2017

Among the many communication tools that can be used during a crisis, social media is one of the most important ones because it offers the opportunity for an immediate, concise, and far-reaching response. But if misused, things on social media can take a turn for the worse.

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Social Media Crisis Media Airlines 79

Stuart Bruce

DECEMBER 14, 2015

Stuart Bruce speaking on digital and social media in PR at the World Conference on PR in Emerging Economies at the Kenyatta International Convention Centre in Nairobi, Kenya. The place of digital and social media in public relations from Stuart Bruce. Sean Trainor | Change communications and employee engagement, UK.

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Social Media Publicity Media Conference 60

Communications Conversations

APRIL 3, 2020

Comms teams have been on full-tilt since early March communicating with employees and stakeholders seemingly non-stop. They’ve largely been using the traditional channels–email, intranets, town halls and social media. Yes, this exact moment may not be the perfect time to ramp up an executive on social media.

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Tools Airlines LinkedIn Crisis 78

PRSay

JUNE 28, 2021

You’re unlikely to get business through your website, so focus on social media such as LinkedIn and Twitter instead. • Once you have enough business to pay for a full-time-equivalent employee plus fringe costs, make a hire. Find him on Twitter at @PBartosch_Media. Be stingy with expenses.

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LinkedIn Crisis Agency Crisis Communications 174

Burrelles Fresh Ideas

JANUARY 2, 2024

Leveraging social media for SEO. Social media platforms are becoming an integral part of SEO strategies. A social media campaign I spearheaded for a startup significantly amplified its online presence, indirectly boosting its search engine performance.

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SEO Mobile Engineering Ethics 85

Prohibition

AUGUST 15, 2022

1 on Twitter, every newspaper covered it and MP's weighed in. After calls for him to resign, he continued on as Prime Minister, damaging his own reputation in the process – and in doing so exposing how poor the government’s crisis communications strategy really was! I've had male guests say what she said.

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Crisis Viral Government Crisis Communications 62

Prohibition

JULY 10, 2019

Some of these came to light by members of the public calling brands out on social media for their slip-ups and others were campaigns by PR and marketing teams that simply did not turn out as planned. H&M released a poorly thought-out ad of one of their products which ignited a press and social media sandstorm.

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Fashion Telecommunications Crisis Training 75

Prohibition

JANUARY 14, 2022

Your employees and stakeholders could be made to look incompetent or immoral. Your customers could make their displeasure known on your Facebook page and Twitter feed. Trying to control a crisis is almost impossible. But you can plan for it by creating a PR Crisis Plan. 11 Steps to Effectively Managing a PR Crisis.

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Crisis How To Crisis Management Crisis Communications 62

MaccaPR

FEBRUARY 19, 2018

When the inevitable social media backlash erupted, the CrossFit gym owner compounded the crisis by posting a profanity-laden response that called criticism by outraged women “b t,” “delusional and ignorant” and “feeble minded garbage.” CRISIS LESSON #2: ESTABLISH CLEAR SOCIAL MEDIA GUIDELINES AT EVERY LEVEL OF YOUR COMPANY.

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Instagram Crisis Local Privacy 98

ImPRessions - Crenshaw Communications

MAY 15, 2018

Despite the fact that it wasn’t the first Autopilot-related fatality, neither Tesla nor its famously outspoken CEO Musk made any comment on social media about the incident. In the wake of so many controversies, its communications has been slow and reactive. Southwest’s emotional intelligence.

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Crisis Privacy Airlines Facebook 136

Prohibition

JULY 14, 2021

Needless to say, it dominated social media and created a real buzz surrounding the launch. What followed can only be described as a Twitter frenzy as users went into overdrive explaining their shock at the Shrek slander. West Midlands Trains sent around a fake bonus email phishing test to employees in May.

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Training Employee Government B2C 62

PRSay

DECEMBER 18, 2019

Within hours of sending the message, Morey found himself the subject of a Twitter uproar. More than 170,000 Twitter responses appeared to come from basketball fans who were offended by his position. ( In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media.

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Corporate Crisis Management Crisis Government 100

Prohibition

JANUARY 7, 2022

A personnel crisis is one in which the employment of an employee becomes intolerable because of negative work performance, a disruptive attitude, or problematic substance abuse. Personnel crises can be part of an organisational crisis process that affects the morale, productivity and profitability of an organisation.

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Crisis Management Crisis Reputation Financial 62

Stephen Waddington

DECEMBER 30, 2019

First, the ease with which disinformation can be created and spread via social media has huge implications for public engagement and discourse in society. Second, structural issues in the mainstream media as it continues to transform to digital should be a concern for all practitioners. She always improves my work. What we do 5.

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Government Education Print Ethics 103

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. Taking to Twitter she put: ‘ Imagine entering an Oh Polly competition for NHS workers and winning, but can’t participate due to working a 12hr shift on Friday on the frontline. pic.twitter.com/NAuoISgaGq.

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Crisis Government Social Media Reputation 71

Beyond PR

APRIL 22, 2016

Mistakes, misunderstandings, accidents, product failures, and employee misconduct are all risks that businesses face regularly. If managed especially well, few outside your crisis response team will even know something happened. The key to remember is that there’s no universal crisis handbook you can order and put on your shelf.

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Crisis Crisis Communications Chemicals Handbook 40

Burrelles Fresh Ideas

APRIL 9, 2024

Merging public relations with social media marketing into a single, powerful force is key to amplifying brand messages, sparking real-time engagement, and building lasting connections with your audience. That’s the magic of integrating PR strategies into social media marketing. Those days are long gone.

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Social Media Marketing Media Storytelling 93

Prohibition

MAY 15, 2020

And some have been brought to our attention from the public calling brands out on social media for their mishaps. Taking to Twitter she put: ‘ Imagine entering an Oh Polly competition for NHS workers and winning, but can’t participate due to working a 12hr shift on Friday on the frontline. pic.twitter.com/NAuoISgaGq.

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Crisis Government Social Media Reputation 62

Cision

MARCH 28, 2016

A crisis can strike your brand at any moment on any social media platform. And no matter the scenario — data breach, employee scandal or hashtag hijacking — your brand will almost immediately find itself under scrutiny. So how can your brand share its side of the story?

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Crisis Tourism Crisis Management Energy 120

Burrelles Fresh Ideas

JANUARY 23, 2024

To connect with Katie, you can follow her on Twitter. The copy and opinions expressed here belong solely to the author and do not necessarily reflect those of Burrelles, our employees, partners or affiliates. When she isn’t writing, you can find her with her nose buried in a book or hiking with her dog, Charlie.

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Technology Training Data Consumer 77

PR in High Definition

OCTOBER 19, 2017

In March 2016, Microsoft launched an experimental Twitter chatbot to learn from other users, get smarter and eventually have conversations [2]. Handling a crisis in AI. But if things do go wrong, how do you handle an AI crisis? The first stage of any crisis, robot-fuelled or not, is understanding the situation clearly.

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Ethics Crisis System Training 67

Burrelles Fresh Ideas

MAY 30, 2023

This doesn’t mean that sending content to a large email list or broadcasting to a lot of social media followers means your messaging was impactful. To connect with Katie, you can follow her on Twitter. Public relations (PR) campaigns are the most successful when they reach your intended target audience effectively.

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How To Ethics Education Creativity 40

Konnect Agency

SEPTEMBER 2, 2020

According to market research from Twitter, 64 percent of respondents said brands should continue advertising products as normal in COVID-19. As a Top PR Agency in Los Angeles , we have quite an extensive background when it comes to offering creative services & solutions, social media marketing , to crisis communications.

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Strategy Brand Branding How To 52

Cision

JUNE 29, 2015

“Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. Click here now!

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Study Writing Facebook Groups 120

PR in High Definition

DECEMBER 17, 2020

Tim believes that “The best campaigns nowadays hit different audiences, in different ways, and at different times, and the truth is that media relations on its own doesn’t usually deliver that as effectively as a wider comms campaign.”. Our words, especially on social media, can make a huge impact. Cancel culture continues on.

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Trends Reputation Course Media Relations 71

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

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Reputation Social Media Internal International 52

MaccaPR

SEPTEMBER 13, 2016

Sponsors from Speedo to Ralph Lauren fell away from Lochte, as social media posters and journalists feasted on the crushed reputation of the 32-year-old Olympian. Judging from the firestorm on social media, Lochte didn’t come close to making an apology his followers would find “sincere.”.

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Crisis Airlines Reputation Corporate 48