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7 Skills PR Teams Can’t Do Without

ImPRessions - Crenshaw Communications

The practice of public relations has probably evolved more rapidly in the past several years than ever before. This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. The core skills we need as PR professionals have also changed.

Analytics 170
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The Future of Work: Navigating the Evolving Professional Landscape with Erica Keswin

PR for Anyone

Erica Keswin is a 3x WSJ bestselling author, public speaker, and consultant for various major global brands. She raises concerns about the potential loss of creativity and innovation in a virtual environment, especially when managing groups. The conversation around productivity has shifted in our post-COVID world.

Employee 130
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What to Expect at the North American International Toy Fair

5W PR

They demonstrate creativity, playability, and quality. Networking events, seminars, and panel discussions offer valuable insights from industry experts and thought leaders. Media coverage and publicity The Toy Fair attracts significant media attention, with journalists, bloggers, and influencers covering the event extensively.

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Tis the Season for Client Gifts

Solo PR Pro

Alternatively, enroll your client in a workshop or seminar that aligns with their business goals or personal interests. Solo and freelance public relations professionals typically have strong client relationships. Consider giving a subscription to an industry-related magazine or membership to a professional organization.

Local 96
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How Innovation and Education Come Together at the New York Toy Fair

5W PR

Exhibitors engage children in interactive activities to demonstrate how toys can support educational goals and foster critical thinking, problem-solving, and creativity. STEM-based toys and games allow children to explore scientific concepts, tackle engineering challenges, and express their creativity.

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9 Strategies for Building a Winning Professional Brand

PRSay

For more insights on professional growth, check out the April issue of PRSA’s award-winning publication, Strategies & Tactics. Seek out relevant courses, workshops, seminars and webinars. As a creative or technical wunderkind? Our professional brands are not dissimilar from the brands of companies or products.

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Behind the Headlines with Yvonne Lorie

Cision

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. HPRA provides year-round programs, professional development seminars and networking among other services. .