Prohibition

AUGUST 15, 2022

Since then, she has become extremely successful, gaining millions of followers on Instagram and YouTube, as well as launching her own fake-tan business and becoming fast-fashion brand Pretty Little Thing’s Creative Director. Molly Mae did an interview on my podcast, yesterday a soundbite from that interview went viral, she trended No.1

Crisis 62

Crisis Viral Government Crisis Communications 62

Prohibition

MARCH 15, 2023

Video content is a creative and standout way to engage your target audience to highlight key messages and is becoming more and popular with online media outlets – making it a tactic that should be considered for your PR campaign. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Case Study Sports Creativity 62

Cision

OCTOBER 15, 2015

Social media can help make one disappointed customer’s complaint go viral in hours and your brand needs to be paying attention because everyone else already is. Your employees are your brand, and they can influence brand perception more than any press release, ad campaign or logo. They’re making the world aware of their experiences.

Social Media 120

Social Media Media Employee Reputation 120

Katie Paine's Measurement Blog

JANUARY 27, 2023

There’s a reason why Randy Rainbow and Seth Meyers videos go viral. Employees are a source of intriguing content. Early on in the pandemic, Georgia Pacific’s social media manager realized that her employees were a source of great content. Being a TikTok star might not be every employee’s idea of a good time.

Communications 40

Communications Measurement Employee Course 40

Waxing UnLyrical

FEBRUARY 5, 2013

When their followers share your post again, it’s considered viral content. SEOmoz recently did a great study on the theory and proof of why content goes viral. In it they concluded that the following criteria were generally associated with their most viral posts: Long, in-depth posts. Using a tone that conveys emotion.

B2B 92

B2B Community Facebook How To 92

Prohibition

JANUARY 24, 2022

What causes a crisis to go viral? During a crisis, leadership, internal communications, and public relations teams may use employee communication platforms to disseminate updates and critical company information. Prohibition PR also provide value by training your employees and spokesperson for your brand.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Shift Communications

DECEMBER 15, 2016

Each member of the team has a particular hit that they are extremely proud of purely based on the fact that good old creativity, industriousness and smarts resulted in a hit that wowed the client and broke through. PR people often talk about ideas to make news go viral, but there is no way to predict or plan for when something will be a hit.

Print 60

Print Media Travel Wireless 60

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. And with social media moving at lightning speed, effective crisis management by your social team can be the difference between a few negative comments and a viral boycott. Public squabbles.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Stephen Waddington

JULY 17, 2018

By Tony Cuthbertson In any organisation there are thousands of inspiring day-to-day stories waiting to be discovered in the conversations and interactions between their customers and employees. He’s passionate about the use technology in the creative businesses as well as exploring the theory and practice of great idea generation.

Storytelling 60

Storytelling Local Community Case Study 60

Prohibition

JANUARY 14, 2022

In today’s world, a negative story about your brand or organisation could go viral in an instant. Your employees and stakeholders could be made to look incompetent or immoral. For example, an employee leaks damaging information about your company. ? A major crisis. What is a PR Crisis Plan?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

MaccaPR

AUGUST 26, 2015

Corporate histories are important to customers, employees, business partners, and community members. Your corporate story can prove that sound business decisions have been made along the way, pay respect to your employees, build goodwill, and demonstrate long-lasting corporate strength. Source: Maccabee.com ). Source: GNP Company).

Corporate 48

Corporate Examples Storytelling Brand 48

PR in High Definition

DECEMBER 13, 2017

Uber came under fire after an employee blog went viral, detailing a culture of sexism. Soon, marketers will have to design their campaigns around algorithms as well as humans. Seeking, as hiding is not possible. 2017 is the year where we saw a shift when it comes to transparency.

Trends 59

Trends How To Retail Google 59

The Resolution Blog

JANUARY 8, 2018

The content you should be creating 2018 plans are underway and creatives are about to be brought to life. Why Picture List Posts Are The Perfect Viral Content Formula Our clever friends over at Buzzsumo reviewed over 100m Facebook posts recently. Could there be a future standard for article strength? What do you guys think?

Tools 136

Tools Publicity SEO Measurement 136

Cision

OCTOBER 16, 2017

But actually, it’s going to help smart, analytic focused and data focused, people do a better job and be more creative in many ways. Steve Barrett: We’ve all seen those go viral haven’t we? And we go to industry conferences it’s always top of the agenda, and it’s going to decimate jobs in the industry.

Media 202

Media Storytelling Technology Data 202

PRSay

MARCH 11, 2019

In their annual analysis of trends in business and communications, the10company sees 2019 as a year of influence for employees and consumers. Whether you are an impassioned employee or a socially conscious consumer, internal and external audiences are making their voices heard as never before.”

Trends 150

Trends Communications Employee Enterprise 150

MaccaPR

MAY 28, 2015

AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video.

Film 48

Film Marketing YouTube Advertising 48

Sword and the Script

DECEMBER 10, 2019

The high touch of creativity, big ideas and market smarts will reign over tech and hacks; we’ll all look to see what comes next after content.”. But I am curious if consumer trust has reached a point where more and more brands will look to intentionally create content that ‘goes viral’ due to its divisive or outrageous nature.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Cision

JUNE 2, 2017

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. Implement viral marketing tactics. ” – Henry Ford.

How To 198

How To Real Estate Web Case Study 198

Cision

AUGUST 26, 2015

Co-Founder of Status Creative, a leader in social media engagement. 7 Ways to Make Your Tweets Go #Viral – [link] by @douglasi #twitter pic.twitter.com/dfyOaIOiuf. He was one of the Apple employees originally responsible for marketing the Macintosh in 1984. Image: Karen Cropper ( Creative Commons ). XuswAAsGAo.

Social Media 120

Social Media Twitter Media Nonprofit 120

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Crisis communication is intended to bring together a wide range of audiences, including but not limited to: Employees. Be flexible and creative. Managers and supervisors.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Buzzstream

MAY 2, 2024

Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative? What’s a really cool piece of content you’ve seen that’s an inspiring or super creative. What have you seen lately? That’s a good question. I think it’s important for anyone.

Internal 118

Internal International Insurance Insurance 118

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

It delivered on all fronts — as an apology to customers and franchise owners, as a creative expression of frustration, and a show of brand personality. It’s a useful reminder that, through creativity and quick decision-making, it’s possible to turn bad publicity into good PR. ABC takes a stand .

Fashion 255

Fashion Reputation Social Media Brand 255

Shift Communications

DECEMBER 1, 2016

A CEO who gives his employees $2,000 to go on vacation says people are more productive than ever , Business Insider. And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. Is High-Deductible Health Insurance Worth the Risk?

Strategy 60

Strategy Print Insurance Insurance 60

MaccaPR

NOVEMBER 30, 2017

By those metrics, 'Fearless Girl's creative idea was impeccable, its timing was beautiful and the location was spot on. Oh, and PR Week reported that State Street’s gender diversity-focused fund enjoyed a 384 percent increase in average daily trading volume. So, is that enough ROI for an experiential campaign to satisfy your CMO?

Marketing 76

Marketing Consumer Measurement Viral 76

Beyond PR

JUNE 2, 2017

In the past (I am talking pre-web), it was hard to know unless you asked your customers, poached a competitor’s employee or searched through their garbage bins. What must also be kept in mind is that creativity and innovation don’t come in a vacuum. “I Implement viral marketing tactics. How did Movoto do it? The Key Steps.

Real Estate 57

Real Estate How To Web Case Study 57

Contently - Strategy

DECEMBER 5, 2019

When done right, helpful budgeting and saving tips can go semi-viral because they’re more universal than content from the other subcategories. These numbers suggest that companies cornering the institutional finance beat are finding creative ways to tie their analysis to relevant news and trending topics people care about.

Financial 111

Financial Industry Report Insurance 111

Norton's Notes

SEPTEMBER 25, 2015

For those of you that don’t know what Growth Hacking actually is, according to Wikipedia, this is the definition: Growth hacking is a marketing technique developed by technology startups which uses creativity, analytical thinking , and social metrics to sell products and gain exposure. [1]

Marketing 28

Marketing Employee Wikipedia Data 28

Konnect Agency

MAY 15, 2020

Never before have brands been able to create virality on such a massive scale. Content creators can use popular sounds and hashtags to join in on these TikTok challenges or trends, further increasing a brand’s likelihood of landing on the FYP and extending potential reach and virality of videos.

Viral 52

Viral Video Social Media Creativity 52

NewsWhip

MAY 27, 2021

So, we had to move to media channels that are more creative, that are more mobile, that are more dynamic and personalized, and that’s led us to where we are today which is a ripe opportunity for our clients and healthcare to really embrace these new storytelling opportunities and reap the benefits of more modern media strategies.

Healthcare 78

Healthcare Storytelling Communications Local 78