Cision

JULY 28, 2016

In this interview, Fred discusses why research is essential for developing a strategy, how to prepare for crises and the constant evolution of the PR industry. Fred Lake, senior vice president, health practice leader at PadillaCRT, says brands need to develop integrated programs with a mix of paid, earned, shared and owned media.

Pharmaceuticals 120

Pharmaceuticals Nonprofit Healthcare Travel 120

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

MaccaPR

APRIL 18, 2017

But, if a given reporter is said to cover healthcare or business, your PR staff must augment Cision’s intelligence with other resources, such as. A media directory may identify a journalist as covering technology – but is he or she covering Apple’s iPhone apps, or wearable technology, or enterprise level software? clippings.me.

How To 121

How To YouTube Pitching LinkedIn 121

Cision

JUNE 8, 2016

New technology has transformed the relationship between communication professionals and journalists. In this interview, Doug discusses how to build positive relationships with clients, how to improve your media relations outreach and how new technology has affected communication. How do you envision the future of PR?

Financial 120

Financial Healthcare Media Relations Technology 120

Norton's Notes

MAY 13, 2015

Over the next few months I will be interviewing practitioners from the world of public relations and digital marketing from across the globe, people I respect and look up to. My first interview is with Arik C. I primarily help clients in three areas: corporate communications, traditional PR and digital marketing.

Interviews 28

Interviews SEO Blogging Writing 28

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. My main motive for buying the shares was to track the company, for this column and out of personal interest in the PR technology space. Disclosure: I own 25 shares in CISN.

Data 88

Data Enterprise Survey Instagram 88

PR Conversations

FEBRUARY 28, 2018

Analysis based on interviews with 40 CEOS highlights that “CEOs frequently return to the idea that communication directors urgently needed to enhance their core leadership skills. An SPD approach is evident in recent work to establish a global capability framework for public relations/corporate communications.

Training 65

Training Ethics Data Analysis 65

Shift Communications

MAY 7, 2015

SHIFT SF’s Ty Achilles , who worked in healthcare technology prior to SHIFT, also pointed out, it helps you get your feet wet in a variety of industries and become a more well-rounded professional. If you’re looking to get exposed to clients from a range of industries, an agency is a perfect place to do it.

Agency 60

Agency Industry Healthcare Banking 60

Landis PR

SEPTEMBER 27, 2021

Velodyne Lidar, a client for 3 years, makes the technology that allows self-driving cars to “see.” I’m especially proud that for two years in a row, the San Francisco Business Times has named LCI to the list of top 100 corporate philanthropists in the San Francisco Bay Area. Awards – we’ve earned them and run out of shelf space! .

Agency 105

Agency Travel SEO Nonprofit 105

NewsWhip

MAY 26, 2020

BL: With technologies like NewsWhip are you taking on new problems, or solving old problems in new ways? We’ve also incorporated the metrics we get from technologies like Spike into almost all our business development proposals. BL: The Clyde Group does a great deal of work in healthcare, education, finance, and technology sectors.

Groups 78

Groups Crisis Management Crisis Public Affairs 78

Ethical Voices

MARCH 28, 2022

She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. And then after that, I really did a variety for the first part of my career of corporate and agency. Then I went back to corporate America. Those don’t go away just because we have a lot of technology.

Ethics 52

Ethics Strategy Real Estate Local 52

Sword and the Script

AUGUST 12, 2014

It was my ticket into an industry where the perennial phrase “PR agency experience preferred” finds its way onto corporate public relations and PR agency job listings alike. Those in the PR tech community at the time will recall, it was a brutal work environment as agencies across the board – except in healthcare – were cutting headcounts.

How To 116

How To Film Agency Corporate 116

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. CN: My challenges are less about the PR industry and more about the impact of being self-employed and navigating childcare, healthcare, home ownership … all challenging to navigate. MP: Hone in on your skills in every way possible.

Sports 245

Sports Agency Industry Creativity 245

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. CN: My challenges are less about the PR industry and more about the impact of being self-employed and navigating childcare, healthcare, home ownership … all challenging to navigate. MP: Hone in on your skills in every way possible.

Sports 81

Sports Agency Industry Creativity 81

ImPRessions - Crenshaw Communications

OCTOBER 23, 2020

That’s mostly due to the prevalence of high-growth technology players , who move fast and are extraordinarily collaborative as clients. The buyer isn’t forking over his own money for a PC or a car lease; he’s buying with corporate funds, and any problems may reflect poorly on his performance.

B2B 242

B2B B2C Software Consumer 242

Scott Public Relations

JULY 14, 2020

While the quicksands of politics may be more dangerous that corporate communications, this field is the true “trendsetter” in communication. And these statements or interviews should not be denials, but positive affirmations of the candidate’s vision, values and leadership.

Healthcare 52

Healthcare Insurance Insurance Policies 52

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. Mobile, data and wearable technology.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. I’m a big fan of Ed Shine’s models around what comprises corporate culture, and he kind of has this pyramid.

Ethics 78

Ethics Employee Communications System 78