Corporate Government Media Social Media 
PRSay
JANUARY 19, 2021
The PR firm’s annual survey, which tracks public sentiment about business, government, nongovernmental organizations and media, says ordinary citizens feel misled and don’t trust the leaders of those institutions “to do what is right.”. Trust scores have dropped for government leaders, CEOs, journalists and even religious leaders.
Onclusive
OCTOBER 28, 2021
Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking.
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PRSay
MAY 3, 2023
But even as reputation becomes more important for organizations, in the social media era, it has also never been more fragile, the report says. Factors that influence corporate reputation are more complex and varied today than even five years ago.
PRSay
NOVEMBER 18, 2021
On social media, “Extreme points of view are amplified,” and “False news spreads faster and farther than true news,” the report says. To reduce information disorder, the report advocates rules be instituted that “govern the decisions and behavior of information platforms and propagators.” Local media investment.
Sword and the Script
FEBRUARY 16, 2021
The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Media distrust grows.
PRSay
MAY 18, 2022
Whitehouse, founder and managing partner of Copperfield Advisory , a New York-based boutique consulting firm for brand reputation, was a guest speaker for PRSA Storytellers on May 11, “Lessons From Political Communications for Corporate Comms Professionals.”. government. People generally don’t want to talk about politics now.
Prohibition
JANUARY 17, 2022
Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?
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