ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

Bianchi Biz Blog

NOVEMBER 9, 2020

government statistics showing newsroom employment dropping 29 percent since 2010; and. It is no wonder that one of the most common complaints of many PR professionals – especially those working in the business-to-consumer (B2C) sector where newspapers are a primary target – is that media relations is more difficult than ever.

Media Relations 101

Media Relations Automotive Media Newspapers 101

Sword and the Script

DECEMBER 21, 2021

Video gets even bigger. Growth of independent journalism. “We Diversity, Equity & Inclusion (DE&I) initiatives will be incredibly important, but when the next crisis hits, consumers will be reminded to look back on major brands that only paid the topic lip service. Brad Marley , Chief Storyteller, Yelram Media .

Marketing 215

Marketing Content Marketing Social Media Employee 215

Landis PR

APRIL 12, 2021

The differences are less significant than what, at least in a good newsroom, they all share: a commitment to enduring journalism values that include accuracy, timeliness, balance, relevance, importance, emotional impact, counter-intuition, enterprise. So stories tend to be tight, with an emphasis on video.

Meeting 98

Meeting Media Print Enterprise 98

NewsWhip

FEBRUARY 19, 2020

This is a different problem for brands, who normally have to face backlash in the wake of a crisis from their consumers via a social media firestorm. Now, city governments are involved. Katherine is a Content Strategist working at the confluence of journalism + marketing. 2020 isn’t off to the best start either. Katherine Ellis.

Training 97

Training Brand Branding Fashion 97

Sword and the Script

SEPTEMBER 8, 2020

Earned media still the most credible source of info Most people find independent journalism and earned media to be the most credible source of information. She and her research team conducted a focus group with 46 participants and also using a panel to survey 1,500 consumers. Try our services. Advertising is a distant third.

Survey 98

Survey Industry Leadership Study 98

Mindful Marketing

OCTOBER 10, 2021

The iconic social network that’s often been the focus of questions from citizens and senators, was back in the spotlight after a former Facebook employee-turned-whistleblower appeared on 60 Minutes and exposed a series of alleged corporate abuses, most impacting consumers. It plays a critical behavior-modifying role.

Facebook 79

Facebook Social Media Government Employee 79

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. These devices have provided the means for consumers to connect to the internet wherever and whenever. Governments and law makers are slowly awakening to the issue but aren’t moving quickly enough. It’s a theme that Topi? It’s a race to the bottom.

Government 103

Government Education Print Ethics 103

Journalistics

MAY 26, 2015

More consumers are accessing all kinds of websites via mobile devices than from desktop computers. What’s surprising is how slow news organizations are adapting to the rise of the mobile consumer. They hit the site, consume the content they were looking for, and move on to the next shiny thing that catches their attention.

Newspapers 71

Newspapers Mobile Media Facebook 71

Journalistics

MAY 26, 2015

More consumers are accessing all kinds of websites via mobile devices than from desktop computers. What’s surprising is how slow news organizations are adapting to the rise of the mobile consumer. They hit the site, consume the content they were looking for, and move on to the next shiny thing that catches their attention.

Mobile 52

Mobile Media Newspapers Local 52

Shift Communications

MARCH 22, 2016

Apple has made Privacy/Policy/Security Everyone’s Concern: Throughout interactive, there were a multitude of conversations on encryption, consumer privacy and government involvement in private sector product development. This will continue to be a hot button item that will divide groups within security and within the government.

Privacy 60

Privacy Hotels Film Data 60

Beyond PR

JUNE 8, 2016

Although the trio’s conversation focused on the state of journalism in the District, the obstacles and opportunities they discussed not only apply to most news markets, they also impact their PR counterparts. 1. Summing up the panelists’ remarks, Christine writes that journalists must “become familiar with audio and video.

Media Relations 40

Media Relations Media Journalism Print 40

Journalistics

MAY 26, 2015

More consumers are accessing all kinds of websites via mobile devices than from desktop computers. What’s surprising is how slow news organizations are adapting to the rise of the mobile consumer. They hit the site, consume the content they were looking for, and move on to the next shiny thing that catches their attention.

Mobile 40

Mobile Media Newspapers Local 40

Flatiron Communications

JANUARY 11, 2015

government. Rather the 24/7 news cycle and a fickle media consumer more likely speeded Sony’s exit from the headlines. government. government should have either presented all evidence it had collected (from the NSA and elsewhere), or withhold all evidence under the guise of national security. .”

Film 28

Film Government Crisis Management Crisis 28

Beyond PR

JULY 20, 2016

It’s important to not only stay current with PR and marketing best practices, but also journalism best practices. Media and their audiences operate 24-7-365, creating and consuming content constantly and expecting answers to questions immediately. Keep learning: Guidelines change. Newsworthy.

Media Relations 40

Media Relations Media Local Healthcare 40

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences. The good news?

Marketing 196

Marketing Content Marketing Data Social Media 196

Stephen Waddington

JUNE 25, 2020

Trust in media high, politicians low Trust in the media’s coverage of COVID-19 was relatively high in all countries, at a similar level to national governments and significantly higher than for individual politicians. Misinformation remains critical concern Global concerns about misinformation remain high.

Newspapers 103

Newspapers Print Local Television 103

Sword and the Script

MARCH 1, 2022

Or the Longview Journal in the case of this particular announcement. This sponsored post will get better placement on a site as an explainer video embedded with the announcement says on the home. It has “more than 250 corporate and government clients across Singapore and New Zealand,” according to the announcement.

Software 126

Software Case Study Advertising Advertising 126

Maxim Behar

JULY 2, 2023

Then I had my university degree in Prague, Czech Republic and my favorite job was journalism, so my practice in journalism led me to a correspondent in a couple of cities in Bulgaria and a special correspondent in Poland for a couple of years. It’s not only that people are consumers of news but also, they create news.

Ethics 52

Ethics Internal International Course 52

Stephen Waddington

MARCH 15, 2021

However, for broad consumer style panels, options such as Google Surveys (not to be confused with Google Forms), provide quick low cost research that can be used for basic awareness tracking. The wider EU is considering legislating on terror videos and extremist content.

Google 119

Google Data Government Social Media 119

Stephen Waddington

AUGUST 27, 2018

The first phase of study that led to the Excellence Theory consisted of quantitative, survey-based research of more than 300 organisations in Canada, UK and US, including a cross section of corporations, non-profit organisations and government agencies. I'll leave that to far more learned and wiser minds than my own.

Communications 60

Communications Analysis Web Handbook 60

Landis PR

JANUARY 3, 2022

There is no doubt that public relations – which carries roots from the journalism side of the industry, now touches marketing, e-commerce, social media, digital outreach and more. Those that continue to create a company culture based on relationships – not location — will thrive. PR isn’t just PR anymore. Trend 1: ESG. Trend 3: The Metaverse.

Trends 52

Trends Trade Shows Agency Communications 52

Sword and the Script

APRIL 17, 2018

With more moving parts in campaigns, however, those infrastructures are accommodating for more data and new varieties of content (with video being a continuously growing trend). There are other variables that can impact the decision making, including industry-specific requirements, compliance and governance, security, and of course, budget.

Marketing 63

Marketing Technology Data System 63

ZudePR

MAY 31, 2015

For me, as a local government employee, there are clear political boundaries. Ann Handley is a Wall Street Journal best-selling author (Everybody Writes), keynote speaker, and the world’s first chief content officer (MarketingProfs). I share because I consume a lot of others’ thoughts, and don’t want it to be a one-sided relationship.

Communications 81

Communications How To Blogging Content Marketing 81

Contently - Strategy

APRIL 24, 2019

Having served as the executive editor at Money Magazine, Magnarelli’s journalism experience gave her an advantage. That engagement sparked discussion for a bigger video budget. And in 2019, we’re hiring a video producer to help us reach our new goal for the second half of the year: creating one video per week.

Content Marketing 111

Content Marketing Infographics Insurance Insurance 111

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. We’ll look at ethics and governance. Edward Snowdon wants us to be afraid of big government prying into our lives. Private companies pose more of a threat than governments ever could. You’re a danger to your employer.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

NewsWhip

MAY 27, 2021

I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall. Paul: Consumers have tried to educate themselves in this new world. That’s a new world. Becky: 100%.

Healthcare 78

Healthcare Storytelling Communications Local 78

Masters in Communications

FEBRUARY 12, 2022

It is defined as the broadcasting of a message or messages simultaneously to a large audience, typically to people who do not have immediate access to the source (like government, multinational organization, or a large business with a huge number of people to disseminate a message). What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2017

Chris Lynch: It’s overwhelming to consumers and brands. It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). Chris Lynch: It’s overwhelming to consumers and brands dealing with issues around brand credibility. What’s your advice?

Report 225

Report Media Advertising Advertising 225