Onclusive

OCTOBER 9, 2023

Controversy over alleged censorship around Covid-19 Facebook posts also weighed heavily, with Republicans seeking to hold the tech leader in contempt. Consumers are calling for transparency more and more , and stories on regulation are becoming more prominent in the news agenda.

Media 195

Media Reputation Data Leadership 195

Stephen Waddington

JULY 1, 2021

For example, Facebook is under investigation for an alleged breach of EU privacy laws after the personal information of 533 million users was shared online. This includes spending time navigating data ethics, which involves assessing and identifying potential ethical issues associated with data and digital tech.

Corporate 141

Corporate Report Privacy Government 141

PRSay

MAY 4, 2021

Particularly now, as misconceptions, inaccuracies and untruths threaten to prolong the coronavirus pandemic, we need to tap into our profession’s roots in behavioral science and fulfill our profession’s ethical obligation to serve the public good by helping consumers of news and information make better decisions, online and off.

Publicity 172

Publicity Handbook Ethics Study 172

Newsfile

OCTOBER 10, 2023

Companies should prioritize consumer safety and address concerns promptly. Facebook’s Data Privacy Concerns (2015-2021) : Facebook’s first impactful data privacy concerns started in 2015 during the Cambridge Analytica scandal. 1] The app harvested the data of up to 87 million Facebook profiles. [2]

Privacy 52

Privacy Ethics Airlines Data 52

Burrelles Fresh Ideas

JANUARY 16, 2024

In a world saturated with information, where consumers are more discerning than ever, the role of authenticity in public relations and communications cannot be overstated. Consumers crave genuine connections and are drawn to brands and personalities that share their values and beliefs. Think of the brands you deal with daily.

Crisis 85

Crisis Airlines Crisis Communications Social Media 85

Prohibition

AUGUST 1, 2023

Some choose veganism or vegetarianism for ethical reasons, while others do so for health or environmental concerns. By highlighting the ethical, health, and environmental benefits of their products, brands can differentiate themselves from competitors.

Brand 62

Brand Branding Ethics Storytelling 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Big names like Facebook, Instagram, Pinterest, and TikTok are all in on this. Take Facebook, for instance. Instead of whisking users away to your website, they have a “checkout on Facebook” option. Gone are the days when consumers were satisfied with buzzwords like sustainability, green, or net zero. The convenience?

Social Media 87

Social Media Media Mobile SEO 87

ImPRessions - Crenshaw Communications

APRIL 6, 2018

The initiative will create a subscription tool for consumers, so readers can safely subscribe to their favorite news outlets through Google. Facebook & Twitter. Even before the Cambridge Analytica controversy, Facebook had come under fire for its role in featuring fake news that may have influenced the 2016 presidential election.

Government 149

Government YouTube Wikipedia Google 149

Contently - Strategy

MAY 13, 2024

Pressure from consumer privacy advocacy groups and regulatory entities is part of the reason why Google is now changing its M.O. This has long been positioned as a win-win: Customers get ads for things they’re actually interested in, and brands get access to a more highly curated, more engaged cohort of customers.

Content Marketing 116

Content Marketing Privacy Marketing Google 116

Masters in Communications

FEBRUARY 12, 2022

Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? This issue sometimes creates further ethical issues listed in this section. Main Topics Quick Links What is Mass Communication? What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Maxim Behar

MAY 13, 2024

But you can't buy Facebook, Instagram, or another social media platform. And consumers' trust should be higher precisely because of this - there are teams publishing information professionally and ensuring that this information is accurate. Maxim: On Facebook, in most cases, you can. That’s the first benefit.

Social Media 64

Social Media Newspapers Television Radio 64

Cision

APRIL 27, 2017

Communicators need to learn a new language: One of the biggest themes was addressing the elephant in the room: earned media (PR/communications/media relations) budgets do not get as much money allocated to them as owned media or paid media (internal content or advertising) do – despite the fact consumers trust earned media the most.

Data 264

Data Leadership Tools Advertising 264

Stephen Waddington

MAY 9, 2017

Fake news has become a catch all term for any ethical issue that impacts the media or public relations. Consumers need to keep their wits about them when they consume media; journalists and public relations practitioners need to work to ethical standards; and technology platforms also have a part to play in tackling the issue.

Ethics 108

Ethics Conference Advertising Advertising 108

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. It’s an obvious point but one that is often forgotten.

Publicity 164

Publicity Ethics Data Community 164

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. the blink-and-you-miss-it nature of Snapchat).

Publicity 167

Publicity Social Media Television Measurement 167

Maxim Behar

JULY 2, 2023

In my experience, learning that you might be an excellent professional, but you can also have some problems with ethics. I’m very proud that for the past 10 years we really brought ICCO to a new level of professionalism and ethical behavior on the market. It’s not only that people are consumers of news but also, they create news.

Ethics 52

Ethics Internal International Course 52

Solo PR Pro

JUNE 12, 2018

Data has always informed the work of public relations professionals, but the sheer volume of information available today raises a new set of ethical and moral questions about what we collect, curate, share, and use. Data is worth money and in the quest for funding, scientific rigor (and ethical considerations) may fall by the wayside.

Privacy 40

Privacy Data Ethics Policies 40

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds.

Journalism 120

Journalism Trends Local Print 120

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. We’ll look at ethics and governance. Almost 70% of Facebook time is spent on mobile. The importance of data.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Polaris

DECEMBER 18, 2014

Technology (think: wearables) will outpace our ability to understand the ethical implications of adopting them. As a result, we aren’t often privy to their thinking, including their rationale for Facebook or their plans for Pinterest. In addition, many are predicting the marketing developments we witnessed in 2014 will continue: 1.

Trends 135

Trends Marketing Pinterest Social Media 135

Mindful Marketing

NOVEMBER 6, 2021

Facebook’s move to “Meta” offers an important signal about the firm’s future focus, which promises to impact billions of people who regularly sign onto its social media platforms. Like Google, Facebook would never do something as rash as discard one of the world’s most valuable brands.

Facebook 73

Facebook Google Privacy Tools 73

PR 20/20

MARCH 6, 2020

You already interact with AI regularly if you upload a photo to Facebook, binge Netflix, or listen to Spotify. Karen Hao, the AI reporter for MIT Technology Review, moderated a panel discussion on the ethics of AI. Otherwise, you could look at what we’re doing as just teaching people to better predict and influence consumers.

Ethics 52

Ethics Conference Technology Employee 52

Stern + Associates

MAY 20, 2022

As a speaker, educator, researcher and writer, he offers up the “big picture” of technological change and, in doing so, helps companies develop products, platforms and business models that work for both consumers and government regulators. All these issues affect organizations in every sector.

Government 62

Government Insurance Insurance Privacy 62

PR in High Definition

AUGUST 24, 2020

With Instagram influencers encouraging people to buy products or services, Facebook allowing misinformation to be published regarding big issues like voting and coronavirus, and the recent emergence of cancel culture, social media is a very powerful and influential place to be right now – and this is both a brilliant and a terrible thing.

Social Media 86

Social Media Media Television Ethics 86

PR 20/20

SEPTEMBER 8, 2021

iPhone, Alexa, Netflix, Spotify, Facebook, Amazon, Gmail). But AI is not just in your consumer life. Building more personalized campaigns, in ethical and responsible ways, that deliver greater value to consumers. Consumer expectations, communication preferences and buying behaviors have changed forever.

Financial 98

Financial Conference Agency Resources 98

Cision

FEBRUARY 3, 2017

We witness this proliferating with very young consumer-facing companies on platforms that include Instagram and Snap, to almost immediate success. The local, national and global consumer currently expects to be communicated with, on a multi-level, always updated stream of relevant news, all attainable through SEO. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

MaccaPR

JULY 2, 2014

As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. after Google, Facebook, YouTube, Yahoo and Amazon? Facebook relies on Wikipedia. Did you know Facebook uses content directly from Wikipedia to feed its community pages?

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Newsfile

JANUARY 30, 2024

Platforms like Facebook and YouTube will continue to be effective since they have the top two numbers of social media users worldwide. This approach isn’t just good ethics; it’s good business. In particular, short form videos are booming in PR trends.

Trends 105

Trends YouTube Video Social Media 105

Sword and the Script

DECEMBER 20, 2022

They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences.

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

SEPTEMBER 7, 2021

In a press release, the company said the “acquisition will enable Talkwalker to rapidly expand its product review capability and integrate Reviewbox’s e-commerce data, including product reviews, product catalogs, and pricing, into its consumer intelligence platform, providing additional customer insights for its clients.”.

Software 89

Software Print Tools SEO 89

Sword and the Script

DECEMBER 11, 2018

“The cultural divide due to ‘fake news’ and distrust of media will deepen in 2019 forcing marketers and PR to push harder on content distribution with their own consumer channels as the most direct line of communication with the company or client. Consumers trust others of similar ilk. 15) Ethics in PR revisited.

Social Media 96

Social Media Marketing Media Creativity 96

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. I appreciate your comments by email, Facebook and Twitter. These devices have provided the means for consumers to connect to the internet wherever and whenever. Gender diversity in PR is an issue as old as the industry itself 3.

Government 103

Government Education Print Ethics 103

Prohibition

MARCH 16, 2021

Since April 2020, we’ve been busy exploring what the impact of COVID – and the related national lockdowns – really mean for brands, and how this has impacted customer and consumer behaviour. These changes are symptomatic of broader consumer attitudes and relationships with brands. What does this mean for brands? Redefining success.

Trends 62

Trends Social Media Consumer Video 62

Prohibition

MARCH 16, 2021

Since April 2020, we’ve been busy exploring what the impact of COVID – and the related national lockdowns – really mean for brands, and how this has impacted customer and consumer behaviour. These changes are symptomatic of broader consumer attitudes and relationships with brands. What does this mean for brands? Redefining success.

Social Media 62

Social Media Trends Consumer Video 62

Stephen Waddington

AUGUST 19, 2019

These devices have provided the means for consumers to connect to the internet wherever and whenever. The internet has fragmented into a series of closed networks operated by platforms including Facebook, Google and Twitter. This period corresponded with the rise of mobile networks and devices.

Web 60

Web Sports Mobile Government 60

PR in High Definition

OCTOBER 28, 2021

Could this be the Facebook vision? Facebook doesn’t expect the true metaverse to be up and running until at least ten years from now, mainly because the immersive technology is not quite up to scratch yet, and, let’s face it, with Facebook’s history, no doubt they’ll be a few regulatory challenges along with way.

Communications 62

Communications Wikipedia Meeting Technology 62

Waxing UnLyrical

DECEMBER 24, 2020

As businesses increase their use of data, it is critical that they do so ethically, and proactively address the many significant, and valid, concerns around consumer privacy. Twitter Facebook Google+ LinkedIn The post 2020: The Year Data Saved The World appeared first on Shonali Burke Consulting.

Data 106

Data Analytics Privacy Ethics 106